social media report - wpl summit 2019 · the #wplsummit hashtag was trending in lithuania and other...

SOCIAL MEDIA REPORT

WPL Summit 2018 - LithuaniaSelected coverage

SUMMARY

The WPL Summit 2018 was hosted in cooperation with the Seimas ndash Lithuaniarsquos Parliament ndash under the patronage of the President of Lithuania in Vilnius on 6-8 June

This annual high-level conference brought together more than 400 powerful women leaders from all over the world The Summit engaged a large community of women politicians that attended the event or engaged remotely

The event gained significant visibility online with 16 million impressions on social media and a large number of people engaging with the online content Some of the most powerful women in the world actively engaged

The hashtag for this event was WPLsummit

STATISTICS

16M 17K 969REACH POSITIVE MENTIONSENGAGEMENTS

GRAPHS AND CHARTS

The social media activity gained momentum and peaked during the event The WPLsummit hashtag was trending in Lithuania and other countries The graphic on the left represents the most common hashtags represented in Summit mentions

G(irls)20 amp Western Union Girl2Leader Announcement

Days of the Summit

HIGH LEVEL INFLUENCERS

Dalia GrybauskaitėPresident of Lithuania288K Reach

Marie-Louise ColeiroPresident of Malta122K Reach

Linas LinkeviciusMinister of Foreign Affairs of Lithuania80K Reach

Helen ClarkFormer Prime Ministerof New Zealand171K Reach

Atifete JahjagaPresident of Kosovo (2011-2016)485K Reach

Vaira Vīke-FreibergaPresident of Latvia (1999-2007)31K Reach

Massoumeh EbtekarVice President on Women and Family Affairs of Iran755 Reach

Isabel de Saint MaloVice President and Minister of External Relations of Panama78K Reach

TTWITTER HIGHLIGHTS - POLITICANS

TWITTER HIGHLIGHTS ndash PARTNERS amp MEDIA

TFACEBOOK HIGHLIGHTS

TLINKEDIN HIGHLIGHTS

TINSTAGRAM HIGHLIGHTS

TLIVESTREAM HIGHLIGHTS

TIWPL DRIVING ENGAGEMENT

IMPACT(Selected pieces)

IMPACT

Dalia Grybauskaitė

President of Lithuania

Engagement 352

IMPACT

Marie-Louise Coleiro Preca

President of Malta

Engagement 53

Helen Clark

Prime Minister of New Zealand (1999-2008)

Engagement 52

IMPACT

Massoumeh Ebtekar

Vice President on Women amp Family

Affairs Iran

Engagement 71

IMPACT

IMPACT

Atifete Jahjaga

President of Kosovo (2011-2016)

Engagement 33

IMPACT

European Investment Bank

WPL Summit 2018 Partner

Engagement 21

European Institute of Gender

Equality (EIGE)

WPL Summit 2018 Partner

Engagement 21

IMPACT

IMPACT

Western Union

WPL Summit 2018 Partner

Engagement 24

IMPACT

G(irls) 20

WPL Summit 2018 Partner

Engagement 24

IMPACT

Jane Dudman

The Guardian

Engagement 19

IMPACT

Rai Radio3

Italy

Engagement 31

IMPACT

Marie-Louise Coleiro Preca

President of Malta

Engagement 66

IMPACT

Nataliya Korolevska

Minister of Social Policy of Ukraine

(2012-2014)

Engagement 777

IMPACT

European Institute of Gender Equality (EIGE)

WPL Summit 2018 Partner

Engagement 17

IMPACT

Western Union

WPL Summit 2018 Partner

Engagement 113

IMPACT

European Investment Bank

WPL Summit 2018 Partner

Engagement 53K

IMPACT

Women Go Tech

Engagement 4

IMPACT

ReputationInc

Engagement 4

IMPACT

Helen Clark

Prime Minister of New Zealand

(1999-2008)

Engagement 1K

Mariacutea Lucero Saldantildea Peacuterez

Member of Legislature of the Mexi-

can Senate

Engagement 45

IMPACT

IMPACT

Sandra Uwiringiyimana

Co-Founder Jimbere Fund

Engagement 290

IMPACT

G(irls) 20

WPL Summit 2018 Partner

Engagement 102

IMPACT

European Investment Bank

WPL Summit 2018 PartnerVideo Views 29KEngagement 9

IMPACT

RYB Women Lithuania

Video Views 285 Engagement 24

IMPACT

Marie-Louise Coleiro Preca

President of Malta

Video Views 24K Engagement 32

IMPACT

Vaira Vīke-Freiberga

President of Latvia (1999-2007)

Video Views 31K Engagement 38

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