social psychology (comic)
Post on 07-Aug-2015
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Synopsis• Calvin and Tosh
• Discussion of result of examination
• Expression of thoughts
• Prosocial behavior
• Persuasion towards attending a concert
Downward Social Comparison • Use others as a standard
• Judgement made towards ourselves
• Against people who are incompetent
• Enhance self-esteem
Downward Social Comparison
• Tosh felt better with a sense of relieved when he found out that Calvin scored a lower grade than he did in the exams.
Counterfactual Thinking
• Tendency to create possible alternatives to life events that have already occurred
• Epitomized by the phrase “what might have been”
• Is usually associated with bad/negative events
Counterfactual Thinking
• Upward counterfactual thinking
– "What if..."
– Tosh thought of how he could have done better in the exams if he had worked harder for it.
Counterfactual Thinking
• Downward counterfactual thinking
– "atleast I..."
– Although Calvin has got a grade 'C' in the exams but he felt satisfied enough by thinking that atleast he did not failed the exams.
Altruism
• Any behavior that is designed to increase another person’s welfare
• Done for selfless reason
Altruism
• Calvin had kindly offer a hand to Crystal when he noticed that she was carrying a handful of heavy books.
• Calvin helps without seeking for any potential rewards.
Observational Learning
• Calvin learnt to be helpful to the others as a result of what he has observed from her aunt who acts as a role model for him.
Cialdini's Six Weapon of Influence - Scarcity
• Things become more attractive and valuable when their availability is limited.
• Or when we stand to lose the opportunity to acquire them on favorable terms.
• Scarcity tactics : – "limited-number technique"– “deadline technique”
Cialdini Six Weapon of Influence - Scarcity
• Tosh persuaded Calvin to go to a concert by telling him that the tickets are selling out soon.
REFERENCES• Duff, K. (2012). Think social psychology. Boston, MA: Allyn & Bacon/Pearson.
• Fraser-Thill, R. (2015). Downward Comparisons. About.com Parenting. Retrieved 29 May 2015, from http://tweenparenting.about.com/od/physicalemotionalgrowth/a/Downward-Comparisons.htm
• Mindtools.com,. (2015). Cialdini's Six Principles of Influence: Convincing Others to Say. Retrieved 29 May 2015, from http://www.mindtools.com/pages/article/six-principles-influence.htm
• Sites.google.com,. (2015). Chapter 7: Scarcity - Revised - 724e Cialdini wiki. Retrieved 29 May 2015, from https://sites.google.com/site/724ecialdiniwiki/tyrone-dixon--scarcity-summary
• Stangor, C. (2012). Social Psychology Principles (1st ed., p. 753). Andy Schmitz. Retrieved from http://2012books.lardbucket.org/pdfs/social-psychology-principles.pdf
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