sony ad feedback
Post on 12-Mar-2016
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Channing Welch
11/8/11
COMM 4101
Prof. Patronik
Advertising Copywriting HW
The first Sony advertising that I found was a print as that dealt with Sony’s new innovative approach to “going green” Sony asserts that they are making a commitment to environmentally friendly production techniques and innovations, using their vegetable based plastics.
The second advertising that I found was a broadcast ad, which dealt with Sony’s new advertising theme “Make. Believe.” I believe that Sony is trying to appeal to the masses by showing how vivid, clear, and vibrant the colors are in Sony products.
VIDEO LINK: http://www.youtube.com/watch?v=ng2AY2fzyTQ
For my own ad, I would want to create an ad that appeal more toward the woman’s market. Sony, right now, does not have many advertisements that are targeted toward the female consumer and I feel that would be a great way to expand Sony products to even more demographical markets.
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