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KUALA LUMPUR CONVENTION CENTREMALAYSIA
27 - 28 NOVEMBER 2018
HR EXCELLENCE: CHANGE IS FUNDAMENTAL TO SURVIVAL– CHALLENGE EVERYTHING
www.hrdfconference.com.my
CHALLENGING I ADOPTING I LIVING I DIGITALISATION
SPONSORSHIP &BOOTH RENTALPACKAGES
Strategic Partner
EXHIBITION I SPONSORSHIP I ADVERTISEMENT
CHANGE WE MUSTChange is the only constant in life and is the hallmark of every human endeavour. Embracing transformation is crucial for progress and innovation. It is the first step in replacing old, outdated systems with fresh ideas. Change is fundamental to a business’s survival.
It is wiser to anticipate change, act decisively, prepare for it and capitalise on it. Existing realities must always make way for more progressive concepts.
The Fourth Industrial Revolution (IR 4.0) is a harbinger of massive change and has far-reaching consequences. This conference offers timely insights on surviving and succeeding during time where automation, data exchange, cyber-physical systems, the Internet of Things, cloud computing and cognitive computing are transforming our way of working and living.
The conference is designed to inculcate an appreciation for change, and the management of it. This is especially relevant in today’s world where the accelerating pace of technological innovation accelerates the impact of change.
HR EXCELLENCE: CHANGE IS FUNDAMENTAL
TO SURVIVAL – CHALLENGE EVERYTHING
JOIN US AT THE HRDF CONFERENCE AND EXHIBITION 2018 TO:Acquire leading-edge knowledge and deep insights that are relevant to human resource management and development.
Engage with the world’s top HR experts and global business icons.
Broaden your perspective in relation to the full scope of the HR industry.
Share invaluable experiences and resolve longstanding HR issues.
Appreciate the latest in international HR trends.
Promote current HR practices and gain wider acceptance for them.
Discuss HR topics that are relevant to Malaysia.
Embrace a culture of constant change to make all organisations future-proof.
HRDF Conference & Exhibition 2018 2
HRDF CONFERENCE & EXHIBITION 2018The HRDF Conference & Exhibition is Pembangunan Sumber Manusia Berhad (PSMB) also known as the Human Resources Development Fund (HRDF)’s annual flagship event. It brings together a community of HR as well as Learning & Development practitioners and decision makers who are developing and executing strategies to achieve their respective organisation’s goals and aspirations.
In conjunction with HRDF’s 25th year anniversary, the organisation is determined to present an outstanding conference that will be appreciated for its exceptional speakers and critical content. It is consistently the largest HR Conference in Southeast Asia. Naturally, it attracts the region’s leading professionals and the 2018 edition promises to be better than before.
This year’s conference showcases game changers who are shaping the industry; legends who are defining best practices; and practitioners who are enthusiastically learning and growing with us.
The conference structure will feature a Keynote Address, Plenary, Concurrent and Panel Sessions with a star-studded array of speakers comprising global and local HR industry experts, management gurus and business leaders.
The sessions will offer attendees the opportunity to gain insights from thought leaders by learning about their inspirations, current thinking and predictions about the future trends on a wide range of topics. The overall schedule is designed to provide maximum time for sessions and networking throughout the day. The conference is structured to leave you revitalised, excited and filled with knowledge to adapt to the many pressures of today’s ever changing marketplace.
LIVINGACHIEVE
HR EXCELLENCELive your brand to
delight your customers
DIGITALISATIONHARMONISE
THE ‘NEW’ AND THE ‘OLD’ IN A
DIGITILISED WORLD
The four key areas of the conference are:
1
3
2
4
CHALLENGINGCHALLENGE
THE STATUS QUOEvolve or Dissolve
ADOPTINGADOPT NEW
PRACTICES FOR RAPID GROWTH
The myth or the truth
Follow us on:
HRDF Conference & Exhibition 2018 3
2018 CONFERENCE SPEAKERS
Jonathan Halls is an author and a leading expert in learning and development (L&D), training and media. With more than 25 years’ experience as a trainer, coach, consultant and speaker, in more than 25 countries, he has worked all aspects of the training sphere. The CEO of Trainer Mojo LLC, the company provides professional development programmes and media workshops for trainers.
KENPHILLIPS
KOKONAKAHARA
Ken Phillips is the creator and chief architect of the Predictive Learning Analytics™ (PLA) learning evaluation methodology with over 30 years of experience in designing learning instruments and assessments, and has authored more than a dozen published learning instruments. Since 2008, he has spoken at various ATD annual International Conference on topics related to the measurement and evaluation of learning.
Koko Nakahara is the President of Instructional Design Inc, a Performance Consulting and Talent Development consulting firm in Japan. Her experience include developing training and performance management solutions for leading Japanese and foreign companies, including Citibank and Microsoft. She is committed to advancing the field of instructional design field to meet the needs of Japanese companies in developing and managing their human resources and human capital.
MONIRAZZOUZI
Monir Azzouzi has extensive experience in digital and culture transformation as well as organisational development. Before venturing into HR, he developed his entrepreneurial spirit by starting up departments and companies in and outside the digital world. He has developed frameworks to drive digital transformation through employee experience, mindset change, leadership and culture and led in transforming Maxis’ HR department from being a conventional unit to one that adds real value to the business by focusing on digitalisation, employee experience, leadership and preparing people and the organisation for the digital age.
AUTHOR AND LEARNING SPECIALIST,TRAINER MOJO LLC
CEO,PHILLIPS ASSOCIATES
CEO,INSTRUCTIONAL DESIGN, INC
HEAD OF EMPLOYEE EXPERIENCE,MAXIS BERHAD
Tom Lamberty specialises in designing and incubating solutions leveraging on opportunities to digitise HR. Some of his current areas of focus include dynamic teams, talent marketplaces, agile collaboration and blockchain applications. Tom has a professional track-record in strategic HR consulting and a wide range of traditional HR functions include recruiting, compensation and benefits as well as leadership development.
TOMLAMBERTY
CONSULTANT LEADERSHIP & TEAM DIGITALISATION,CISCO SYSTEMS GmbH
JONATHANHALLS
Dr. Minai has over 10 years of experience as a business development leader across different industries and verticals and has been engaged by the likes of Google, AirAsia, Astro, and MarcusEvans among others. Today, he empowers professionals and brands with what he calls the “MilennialxDigital” equation to leadership, management, and brand engagement, focusing on Digital DNA, Gen Y&Z Employability Skills, Intergenerational Productivity & Motivation, and Brand humanisation.
DR. A.J MINAI (Ph.D)
STORYTELLER | DIGERATI | TEDX SPEAKER
HRDF Conference & Exhibition 2018 4
THROWBACK TO PAST HRDF CONFERENCES & EXHIBITIONS A glance at previous year’s successful crowd-puller. Every year we see an exponential growth in all aspects including 30% growth in attendees, 10% rise in exhibitors and 40% growth in speakers. In the advent of Industry 4.0 this year’s numbers are expected to surpass our wildest expectations.
EXHIBITORS
SPONSORS BOOTH
KOKONAKAHARA
DR. A.J MINAI (Ph.D)
HRDF Conference & Exhibition 2018 5
OVERVIEW OF HRDF CONFERENCE & EXHIBITION 2017
More than
2,500 PARTICIPANTS attended the HRDF and Trainers’ Conference and Exhibition 2017
More than
110 EXHIBITORS showcased their products and services
Brought in
30 RENOWED international and local speakers
A MYSTERY GIFT exhibition tour activity held to attract all attendees to visit all booths in the conference.
89% ATTENDEES SATISFIED with the conference in 2017
More than
70% OF ATTENDEES are from
LARGE COMPANY
MOBILE APP OVERVIEW
Available on
IOS and ANDROID.
More than
67,000 ENGAGEMENT from the App.
More than
2,100 USERS have enjoyed using the apps.
• A dedicated Mobile App “HRDF Conference Mobile App” which will help all the users to get all the information they need at their fingertips.
• HRDF Conference Mobile App increase the engagement and encourage live interaction between participants and exhibitors.
HRDF CONFERENCE MOBILE APP FACTS AT A GLANCE
HRDF Conference & Exhibition 2018 6
Exhibitions bring people together and is one of the most effective tools to market and showcase products and services, as they offer maximum opportunities of engagement in one place during a limited period of time with the right audience.
Here is why you need to exhibit at HRDF Conference & Exhibition 2018
WHY SHOULD YOU BE A SPONSOR & EXHIBITOR?
FACE-TO-FACE active interaction with your potential customers
Increase your company’s BRAND EXPOSURE
NETWORKING AND COLLABORATION opportunities with other exhibitors
COST-EFFECTIVE as it has lower customer acquisition cost
Opportunity to do MARKET RESEARCH and GENERATE NEW LEADS
This is a rare opportunity for your company to reach the right market. The following packages have been developed for optimum cost-effectiveness and will definitely meet your business goals and objectives.
SAPPHIRE
RM6,000.00PREMIUM
RM5,000.00EMERALD
RM4,000.00
2 3 4 51
DID YOU KNOW THAT 91% OF BUYERS GO TO TRADE EVENTS TO BUY GOODS, AND 29% ONLY BUY AT TRADE EVENTS?
HRDF Conference & Exhibition 2018 7
EXHIBITION SPECIFICATIONS
SAPPHIRE zone
- Size – 4.0m (L) x 1.5m (W) x 2.5m (H)- 1 unit of poster panel (2.0m x 2.5m)- 1 set of fascia name- 2 unit spotlight- 1 unit of 13amp power point- 2 unit information desk- 2 unit white folding chair- 1 unit waste paper basket- One (1) complimentary seat for attending the conference- Two (2) exhibitor tags- Two (2) tea breaks and lunch daily
OPEN CONCEPT BOOTH
HRDF Conference & Exhibition 2018 8
OPEN CONCEPT BOOTH
PREMIUM, EMERALD and SPONSORSHIP zone
- Size - 2.5m (L) x 2.5m (W)- 4 unit of poster panel system (1.0m x 2.5m) – AO size- 1 set of fascia name- 2 unit fluorescent lights- 1 unit of 13amp power point- 1 unit information desk- 2 unit white folding chair- 1 unit waste paper basket- One (1) complimentary seat for attending the conference- Two (2) exhibitor tags- Two (2) tea breaks and lunch daily
HRDF Conference & Exhibition 2018 9
FLOOR PLAN
LEGEND
PREMIUM SPONSORSHIP
EMERALD SAPPHIRE
HRDF Conference & Exhibition 2018 10
LEGEND
FR FIRE EXTINGUISHER FB FIRE BREAK GLASS SB SWITCH BOARD MCSMOBILE CHARGING STATTION
HR HOSE REEL NON BUILD UP AREAMAX HIGH STRUCTURE 3.5m & THE SET BACK 1.0m FROM THE WALL
CEILING HEIGHT LIMIT = 9000mm
FA FIRE ALARM DC DOOR CONTROLLER ASSET (PLUMBING)FLOORING = CARPERTED
HRDF Conference & Exhibition 2018 11
SPONSORSHIP DEALMake a strong impact on your potential clients by investing in the following sponsorship opportunities. Your brand will be promoted to leading HR professionals to boost your organisation’s prestige.
1
CONFERENCE SESSION
RM55,000.00
2
SIGNATURE
RM45,000.00
3
DIAMOND
RM35,000.00
4
PLATINUM
RM20,000.00
5
GOLD
RM15,000.00
6
SILVER
RM10,000.00
7
CORAL
RM5,000.00
8
MOBILE PHONE CHARGING
RM20,000.00
9
LANYARD
RM20,000.00
For more information about sponsorship packages, please refer to the next page.
HRDF Conference & Exhibition 2018 12
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13HRDF Conference & Exhibition 2018
AGENDA AT A GLANCE27 NOVEMBER 2018 (TUESDAY) 28 NOVEMBER 2018 (WEDNESDAY)DAY 1 DAY 28.00 am – 9.30 am Registration
9.30 am – 10.30 am Opening Ceremony and HRD Awards 2018 Presentation
10.30 am – 11.30 am Networking Coffee Break
11.30 am – 1.00 pm Opening SessionHR EXCELLENCE: CHANGE IS FUNDAMENTAL TOSURVIVAL - CHALLENGE EVERYTHINGSpeaker : TBC
1.00 pm – 2.00 pm Networking Lunch & Visit to Exhibitor Booths
2.00 pm – 3.00 pm Concurrent Session / Workshop
Hall A - A GLOBAL CRISIS: ATTRACTING, RETAINING & MOTIVATING EMPLOYEES; A TRUE LEADER’S ROLE Speaker : TBC
Hall B - A NEW LEARNING PARADIGM: TECHNOLOGY AND DIGITALISATION Tom Lamberty Consultant Leadership & Team Digitalisation, Cisco Systems GmbH
Hall C - ROLE OF HRD IN THE NEW ECONOMIC ENVIRONMENT John Davis Regional Managing Director for Duke CE Asia
3.00 pm – 3.30 pmNetworking Coffee Break
3.30 pm – 5.00 pmPlenary Session
CAPTURE ELUSIVE LEVEL 3 DATA: THE SECRETS OF SURVEY DESIGNKen Phillips CEO of Philips Associates
5.00 pmEnd of Conference Session Day 1Visit to Exhibitor Booths
9.00 am – 10.00 am Concurrent Session / Workshop
Hall A - THE ART OF CUSTOMER DELIGHT Speaker : TBC
Hall B - DRIVING DIGITAL TRANSFORMATION THROUGH EMPLOYEE EXPERIENCE Monir Azzouzi Head of Employee Experience, Maxis
Hall C - THE 21ST CENTURY TRAINER: ECOSYSTEM, MINDSET & INDISPENSABLE SKILLS Jonathan Halls Author and Learning Specialist, Trainer Mojo LLC
10.00 am – 11.00 am Networking Coffee Break
11.00 am – 12.00 pm Plenary Session
TALENT DEVELOPMENT AS EMPLOYER BRANDINGKoko Nakahara CEO, Instructional Design Inc.
12.00 pm – 1.00 pm Plenary Session
HUMANISING NEW AGE DIGITAL FROM A MALAYSIAN PERSPECTIVEDr. A.J Minai (Ph.D) Storyteller | Digerati | TEDx Speaker
1.00 pm – 2.30 pmNetworking Lunch & Visit to Exhibitor Booths
2.30 pm – 4.00 pmPanel SessionTHE FUTURE OF HUMAN CAPITAL DEVELOPMENTIN THE DIGITAL AGE
Panel 1 : TBC
Panel 2 : Ken Phillips CEO of Philips Associates
Panel 3 : TBC
4.00 pm – 4.30 pmClosing Ceremony 4.30 pmNetworking CoffeeEnd of Conference
* The organiser reserves the right to alter the content, speakers and timing of the programme in the best interest of the conference. We regret any cancellations due to unforeseen circumstances.
DIGITALISATION
ADOPTING
CHALLENGING
ADOPTING
LIVING
DIGITALISATION
CHALLENGING
LIVING
DIGITALISATION
HRDF Conference & Exhibition 2018 14
EVENT SCHEDULE AND SUBMISSION DEADLINES
BOOKING & CANCELLATION PROCEDURES BOOKING PROCEDURESFOR BOOTH, OPEN AREA, SPONSORSHIP AND ADVERTISEMENT SPACE
A confirmation letter and invoice will be sent once registration is complete. Payment must be received within 30 days after the invoice is issued or before 31 October 2018, whichever comes sooner.
PSMB reserves the right to cancel or withdraw any bookings made by the exhibitor / sponsor for any reason whatsoever in which no liabilities shall be borne by PSMB for such cancellations or withdrawal.
Payment should be made to : NATIONAL HRD CONFERENCE (RHB BANK 2-14334-0000956-6)
CANCELLATION PROCEDURESCANCELLATION OF EXHIBITION BOOTH, OPEN AREA SPONSORSHIP AND ADVERTISEMENT SPACE
If the notice is received on or before 31 October 2018, the organiser will retain or collect 50% of the total cost.
If the notice is received after 31 October 2018, the organiser will retain or collect 100% of the total cost
31 OCT 2018• Deadline for submission of application for Exhibition
Booth and Sponsorship Packages.
• Deadline for payment submission for Exhibition Booth and Sponsorship Packages.
• Deadline for submission of artwork (Adobe Illustrator).
• Deadline for submission of Exhibitor, Sponsorsorship and Mobile App Sponsorship Information
• Deadline of materials submission due for delegate bag packs insertion (For the sponsor only)
26 NOV 2018EVENT PREPARATION SETUP
Conference Hall 1, 2, 3 & Foyer (West)
7.00 am – 11.59 pm Official Contractor Admission – Freight lift 110.00 am – 11.59 pm Outside Contractor Admission – Freight lift 14.00 pm – 11.59 pm Exhibitor Admission – Freight lift 1
27 – 28 NOV 2018EVENT SHOWCASE
8.00 am – 6.00pm Exhibition Halls Open to Public
28 NOV 2018POST EVENT CLEAN UP AND DISMANTLE
Conference Hall 1, 2, 3 & Foyer (West)
6.00 pm – 9.00 pm Exhibitor Closure – Freight lift 16.00 pm – 11.59 pm Official Contractor Closure – Freight lift 16.00 pm – 10.00 pm Outside Contractor Closure – Freight lift 1
HRDF Conference & Exhibition 2018 15
ENJOY OUR HRDF EVENT APP FOR FREE!Our HRDF EVENT app guides you through our conference while answering your questions. It is compatible with IOS and Android and it can be downloaded for free.
It enables you to experience the HRDF CONFERENCE & EXHIBITION 2018 with all the necessary details at your fingertips. It is extremely useful and convenient because its features include:
AGENDA BUILDERThis feature enables attendees to create personalised agendas based on their interests.
EVENT SCHEDULEUsers can also check the event schedule hassle-free!
EXHIBITORS AND SPONSORS DETAILSUsers can access all exhibitors and sponsor details just with their fingertips.
REAL-TIME Q & A AND FEEDBACK FORMBe able to submit questions and receive answers or feedback via the app.
SPEAKERS DETAILSAccess the biodata of the speakers as well as the time and date of their session.
SESSION DETAILSUsers are able to create reminders, bookmarks, notes, check in and share photos of the sessions.
FLOOR PLANS AND MAPSThe exhibitor and event floor plans are on display.
PRIVATE IN-APP CHATAttendees can use this function to message other attendees directly.
CREATE MEETING SESSIONAttendees can use this feature to arrange meetings with other attendees directly.
SOCIAL MEDIA SHARINGUsers can share content, sessions or updates via social media (social connection or social sharing).
HRDF Conference & Exhibition 2018 16
APPLICATION / CONTRACTOR EXHIBITION BOOTH
Booth Number
This is an application for exhibition space at the HRDF Conference & Exhibition 2018, which will become a binding contract if the potential exhibitor satisfies PSMB‘s exhibitor requirements and if such application is accepted by PSMB. The undersigned company (the “Exhibitor”) does hereby submit our application to participate as an Exhibitor in the HRDF Conference & Exhibition 2018 to be held at the Kuala Lumpur Convention Centre on 27 & 28 November 2018. We request PSMB to reserve the exhibition space for our use at the HRDF Conference & Exhibition 2018. We understand that specific booths will be signed, assigned based on first-come, first served basis.
Kindly tick (√) in the appropriate box. I would like to confirm application of the following:
I/We hereby confirm that I/We understand the cancellation conditions and waive any and all rights to make against PSMB, any claim or action or to sue for damages for any injury or loss or damage, whether direct or indirect (including loss of profits, damage to reputation and/or legal fees) that I/We may suffer as a result of my/our participation in the HRDF Conference & Exhibition 2018. I/We shall comply with all rules, regulations, and/or guidelines including the regulations contained in the prospectus by PSMB and Kuala Lumpur Convention Centre Guideline Link http://www.klccconventioncentre.com/Event_Guidelines-@-Over-view.aspx) I/We hereby also agree to indemnify and keep PSMB indemnified against all costs, claims, fines or penalties which may be brought, suffered or levied against PSMB as a result of, or directly or otherwise, from my/our non-compliance with any of the rules, regulations, guidelines, including the prospectus provided by PSMB and/or directions, instructions and/or requirements from the Centre Management or Owner of the Centre as may be furnished at any time and from time to time.
PACKAGE FOR 2 DAYSExhibition on 27 - 28 November 2018 (HRDF Conference & Exhibition 2018)
SAPPHIRE ZONE RM 6,000.00
PREMIUM ZONE RM 5,000.00
EMERALD ZONE RM 4,000.00
Sponsorship Zone
Offered based on the details in the sponsorship packages
SPONSORSHIP
PURCHASE OF ADDITIONAL EXHIBITOR’S TAG
Additional exhibitor’s tag is priced at RM150.00/per tag.
I/We hereby confirm that I/We understand Pembangunan Sumber Manusia Berhad (PSMB) Personal Data Protection Act (PDPA) policy at www.hrdf.com.my:
Acknowledge and agree to the terms and conditions of the PDPA policy and consent to the use of my personal data in the manner and for the purposes stipulated in the said policy.
Do not consent to the use of my personal data for receiving PSMB exclusive events’ invitations, marketing materials and updates on latest products and promotions.
Company Name& Address
Tel. No.
Fax No.
Website
Company StampAuthorisedSignature
PERSONAL DATA PROTECTION DISCLAIMER
Please state additional quantity to purchase.No. of tag(s) required.
Lorem ipsum
HRDF Conference & Exhibition 2018 17
APPLICATION OF SPONSORSHIP
I/We hereby confirm that I/We understand Pembangunan Sumber Manusia Berhad (PSMB) Personal Data Protection Act (PDPA) policy at www.hrdf.com.my:
Acknowledge and agree to the terms and conditions of the PDPA policy and consent to the use of my personal data in the manner and for the purposes stipulated in the said policy.
Do not consent to the use of my personal data for receiving PSMB exclusive events’ invitations, marketing materials and updates on latest products and promotions.
Company Name& Address
Tel. No.
Fax No.
Website
Company StampAuthorisedSignature
PERSONAL DATA PROTECTION DISCLAIMER
SIGNATURE SPONSORSHIP RM45,000.00
CONFERENCE SESSION RM55,000.00
DIAMOND SPONSORSHIP RM35,000.00
PLATINUM SPONSORSHIP RM20,000.00
GOLD SPONSORSHIP RM15,000.00
SILVER SPONSORSHIP RM10,000.00
Others ……………………………………
CORAL SPONSORSHIP RM5,000.00
LANYARD RM20,000.00
MOBILE PHONE CHARGING STATION RM20,000.00
Amount : ....................................................
I would like to support the HRDF Conference & Exhibition 2018 by making the following contribution. Please tick the appropriate box.
HRDF Conference & Exhibition 2018 18
GENERAL INFORMATION To confirm your participation and for further information, please contact:
EXHIBITION PACKAGESContact Person : Ms. Mayzatul Azidah Abdul Wahab Tel : +603-2096 4863Fax : +603-2087 6219Email : mayzatul@hrdf.com.my
Contact Person : Mr. Mohd Khairizal Bin Othman Tel : +603-2096 4604Fax : +603-2096 4946 / 4907Email : mohdkhairizal@hrdf.com.my
SPONSORSHIP OPPORTUNITIESContact Person : Mr. Wan Mohd Nazarudin Bin Wan ChikTel : +603-2096 4916Fax : +603-2087 6369Email : nazarudin@hrdf.com.my
Contact Person : Ms. Noor Azita MamatTel : +603-2096 4871Fax : +603-2087 6218Email : noorazita@hrdf.com.my
Contact Person : Mr. Muhamad Hafez Bin KamaruddinTel : +603-2096 4876Fax : +603-2087 6213Email : hafez@hrdf.com.my
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