step by step guide

Post on 20-Jan-2015

682 Views

Category:

Documents

4 Downloads

Preview:

Click to see full reader

DESCRIPTION

The Step-by-Step Guide to Exporting is intended to help you learn about the world marketplace and how your company can do business there. It concentrates on the overall principles of exporting and describes the processes that businesses commonly use to develop export strategies tailored to their needs. Among other things, the guide will help you:  assess your company’s export readiness;  build an export plan;  research and select your target market;  create an export marketing plan;  determine the best methods of delivering your product or service to your target market;  develop a sound financial plan; and  understand the key legal aspects of international trade. Getting ready to do business outside Canada is a complex undertaking for any company. But the basic principles of exporting are quite straightforward and thousands of Canadian firms of all sizes and in all sectors have learned to use them successfully.With careful planning and a solid commitment to becoming an exporter, your company can join them in the global marketplace.

TRANSCRIPT

Step-by-Step Guide to Exporting

Source : Foreign Affairs and International Trade Canada

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Getting Started: AssemblingYour Export Potential Exporting: What’s in it for you Are you ready? Evaluating your export potential Science and technology innovation and exports Export quiz: Are you ready?

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Globalization: Joining a Global Value Chain

About globalization Understanding global value chains The growth of global value chains Global value chains and your business

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Charting Your Route: Developing Your Export Plan Why a plan? The foundation: Your business plan Building on the foundation: Your export plan The elements of your export plan

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Setting Out: Identifying Your Target Market

Understanding international market research

Profiling potential markets

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Reaching the Customer: Developing Your Export Marketing Strategy

Export marketing plan Promotion Marketing tools Setting prices

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Opening the Door:Entering Your Target market Understanding entry strategies Working out your entry strategy Methods of market entry Choosing an intermediary

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Shippers and Shipping:Delivering the Goods International trade regulations Export declarations Export permits Delivering products Freight forwarders and brokers Packing your goods Labels and marks Transportation insurance Export documentation

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Delivering services:

The challenges of delivering services to a foreign market are just as complex as those of delivering products.

Factors of difficulties in your target market Existence of a reliable IT infrastructure Frequency and convenience of air links Potential support through official channels, government

departments and international development agencies . . Ability to satisfy legal regulations governing work

permits or professional certification Delivering methods of your services

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Paying Your Way: Planning Your Export Financing Understanding the risks of export financing Planning your export finances Where to get financial help Finally, it’s payday Insuring against non-payment

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

The Fine Print: Understanding the Legal Side of International Trade Understanding international contracts Understanding the “proper law” Resolving disputes Meeting international standards Corporate Social Responsibility Contracts for the sale of goods Contracts for the sale of services Negotiating in other business cultures Protecting intellectual property rights

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Selling Online: E-Business for Exporters Understanding e-business E-business applications and benefits Assessing your e-business potential Website suitability The technical side of e-business Finding and checking e-leads Getting paid Supporting your online customers

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

What is in it for you?

Where do I find work How do I start my own? Where do I get help?

Step-by-Step Guide to Exporting

Step-by-Step Guide to Exporting

Conclusion

Preparation Strategy Investment in term of money and time Collaboration Patience Usage of technology

Step-by-Step Guide to Exporting

Ressources

Agriculture and Agri-Food Canada Canada Business CanadExport Canadian Commercial Corporation (CCC) Canadian Trade Commissioner Service Export et developement Canada (EDC) Foreign Affairs and International Trade Canada Industry Canada REPEX

QUESTIONS

For more information on how to export to foreign countries, please visit our web site and subscribe to our newsletter at:

www.contactsmonde.com

top related