susan hennum membership growth chair

Susan HennumMembership Growth Chair

Marshall KregelTechnology Chair

Jim WaltherNew Club Building Chair

This session is about CHANGE . . .

Let’s look at how we can do that . . . S

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Attendees

Attendees

Beaumont    .                

Jasper 5 5 5 5 4 4 2 5 5 5 5 2

Mid-County, Nederland                        

Orange 4 3 4 3 4 1 2 1 1 2 4 2

Orange Golden K 4 4 5 3 3 2 5 5 5 5 5 2

Port Arthur 4 4 4 4 4 4 4 4 4 4 4 4

Silsbee 4 5 5 5 5 2 4 4 4 4 5 5

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DIVISION 10

Club Name Population

Mbr. Cnt. 2012

Ave. Age of Mbrs. Reporting DOB

2004 2005 2006 2007 2008 2009 2010 2011 2012 Trend Mbrs 

Mar 2013

Beaumont 118,296 14 63 22 24 24 24 24 23 20 15 14 -8 16

Jasper 7,714 16 59 34 27 21 21 15 17 16 17 16 -18 16

Mid-County, Nederland 17,547 10 52 20 17 16 16 18 18 19 10 10 -10 10

Orange 18,595 40 51 43 39 34 38 39 40 45 46 40 -3 41

Orange Golden K 18,595 18 72 42 36 32 32 31 32 19 13 18 -24 18

Port Arthur 53,818 10 71 18 17 17 16 17 16 11 10 10 -8 10

Silsbee 6,611 37 56 51 49 49 49 49 59 49 52 37 -14 37

  241,176 139   230 209 193 196 193 205 179 163 145 -85 148

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OPEN DISCUSSIONON YOUR

CLUB

How Can You Flip Your Club?

Are you having Fun and Learning?Do you have Future Leaders

lined up?Is your club Interesting and what’s

the Plan?

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F – FunL – Learning/

Leadership

I – Interesting

P - Planning

Overview

F is for FUN

Fun meetingsFun events

Fun membersFun service

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Fun meetings

Look at the smiles!

Top 10 fun ways to get to know new members.

Make meetings fun S

Fun eventsNew locationsSocial events

Home hospitality

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Fun members

•Recognition and rewards

•Special K or kudos•Stake your members!•District store rewards•Honor someone with

an Eliminate Donation

•Door Hangers

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Fun service projects &

events with SLPs Volleyball with Key Club and

CKI Miniature golf with K-Kids

and Builders Club Kids Against Hunger• Ramp Building• Use your SLP to help with

Fundraising for Eliminate!

Partner with the Youth and split

the Proceeds!

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L is for Learning

• New member orientation• District & Kiwanis

International conventions• CLE – for presidents and

secretary/treasurer• Webinars • Zone Conferences

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OR……L is for Leadership• Have your Officer Team in

place for at least 3 years out

• Step up to Leadership in your club!

• Be an Eliminate Project Club Coordinator

• Be a Lt. Governor

• Reach for a Dream ….Be a T/O Governor!!!

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Interesting

ProgramsEvents People

Planning Succession planning –

Have your leaders 3 years out!

Annual membership campaigns Community Analysis Club brochure Business card invites Great programs Education/Webinars

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IS MEMBERSHIP YOUR FROG

IN THE ROOM?

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Now That We Are Flipped How Do We Start our Membership Campaign?

Appoint a Membership Chairman

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Who Should Be Your Membership Chair?

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Motivate and inspire membersEnlist club members to serve on their committeeLead by exampleCreate fun and excitement around recruiting Have great attendanceBe a great communicatorBe positive and open to new ideasSkillful delegator

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Set growth goals at the beginning

of each year.

Things To Do First!

25%

Create an ongoing plan for recruitment

of new members and retention

Create and update new membership packets including volunteer interest form.

Identify your Club Mission.

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Kiwanis is a global organization of volunteers dedicated to changing the world one child and one community at a time.

Defining Statement……

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Let’s Get Started!

Marshall Kregel…..

Why is Marketing and Media Important to Your Success?

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Strong membership committee

Community assessment

Club member inventory

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Look At Your Membership Options?

Traditional Members

Those who can attend your weekly meetings.

Do your dues include your meals??

Corporate Members

Project Members (only for clubs who charge for meals)

Pay for meals only when they attend.

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Does Your Club Have A Website?

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Do you have a QR code?

Do you have a brochure and business card?

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Club Brochure

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Have Your Kiwanis Business Card Ready!

This entitles you to one free dinner…

White Rock Kiwanis Club

Meets Tuesday at 6:30 pm on Thursday

At Chubby’s

Northwest Hwy & Jupiter Rd.

We Save Lives!

www.TheEliminateProject.org

www.txok-kiwanis.org

www.whiterockkiwanis.wordpress.com

Front

Back

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Where can I get a list of organizations?

Chamber of Commerce

Local Government Websites

Elected Officials Website

Find a Church Website

United Way Website—non-profits

Compare List to Club Membership

What industries/major organizations are missing

What levels of representation are missing

Develop contact lists for each industry

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Preparation: (3-4 weeks)Organize club into industry specific networking teams

Order promotional material

Train teams on process

Recruiting period (5-6 weeks)

Hold a recruiting event (allow 1 week)

Follow-up recruiting (4 weeks)

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Set Up A Postcard

to Recruit With!

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Don’t Forget To Have Your Membership Applications

and Criminal Background Checks

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Create and update the club membership roster. Recognize and reward members often.

Establish a regular schedule for new member orientation and induction.

KIWANIS

KOLLEGE

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SHOW YOUR KIWANIS PRIDE!!!

Get people in your Neighborhood Talking!

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Share Your Personal Story!

I love Kiwanis because it gives me the opportunity to serve those less fortunate. I feel like I really make a difference when I help collect shoes for the Shoes for Orphan Souls

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How Do We Turn Speakers into Members???

•Speaker’s Gift from

District Store

•Thank you card with a donation to the Eliminate Project in the speaker’s name

ALWAYS…….

HAND THEM AN APPLICATION AND INVITE THEM TO RETURN!

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Other Ideas to Increase Membership

•Club satellites

•Project Partnership Clubs

•Corporate memberships

•Social media: Facebook

and Twitter

•HAND THEM AN APPLICATION!!!

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Are You On Linked-In?

Recent Study on Linked In Stated…..

Fewer boomers have been volunteering

Lately. One reason is their inability to find places where they can help out in a way that’s more meaningful – to themselves!

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Plan Your Club’s Success

No one plans to fail . . . They just fail to plan. Planning for your club’s success will increase membership and retention.

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Retention

Members will stay in a program when they are engaged and committed

However, they leave when factors discourage continued involvement

Nurturing relationships is worth

your time–the payoff is–they

become loyal members

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Now That You Are ReadyWhere Do You Go For Help?

http://www.txok-kiwanis.com/ncb/

And….How do I use this

Fantastic site???J

The District NCB Website:

1.Governor’s comments2.The District NCB Team3.Special Resources4.Susan’s Membership Resources

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• Main Menu: • Create Account

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Need Help???

Susan Hennum/Membership Growth Chair

susan.hennum@hotmail.com

Jim Walther/NCB Chairman

j.walther@sbcglobal.net