sxsw pres michael ppt

“On SXSW you get to live a few days in the future before you go home back to the present”

Design: The Principles of Adaptive DesignDesign: Breaking the Mold with Meaningful DesignUI/UX: The Best Interface is No InterfaceEyeTrack: Tablet ResearchPanel discussion: The Future Of Social TVHype? 3D PrintingTalk: How Twitter is changing how we watch TVKeynote: Tina Roth EisenbergTina Roth Eisenberg

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The Principles of Adaptive Design

“Mobile users will do anything and everything desktop users will do, provided it’s presented in a usable way.”

The Principles of Adaptive Design

“Mobile users will do anything and everything desktop users will do, provided it’s presented in a usable way.”

The Principles of Adaptive Design

“Mobile users will do anything and everything desktop users will do, provided it’s presented in a usable way.”

The Principles of Adaptive Design

The Principles of Adaptive Design

Mobiele telefoon gebruik 2010

The Principles of Adaptive Design

Mobiele telefoon gebruik 2010

The Principles of Adaptive Design

The Principles of Adaptive Design

Content!KwaliteitDevice

The Principles of Adaptive Design

Elon Musk, Tony Fadell, Hosain Rahman

Tony Fadell, Hosain Rahman, Elon Musk

“I have no problem with negative feedback or critical reviews, I have a problem with false reviews.”

Elon Musk

Elon Musk

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The best interface is no interface

Van een wereld zonder papier naar een wereld vol interfaces

Altijd kritisch blijven en onderzoeken of een interface (app, site) wel de juiste keuze is.

The best interface is no interface

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The best interface is no interface

EyeTrack: Tablet Research

Smartphone = lean forwardTablet / TV = lean backDesktop = investigate

EyeTrack: Tablet Research

- Voorkeur voor visuals (foto’s)- Gebruik van vinger als cursor / teleprompter- Mensen fixeren op 18 punten voor actie- 45-55 jr: 76% Methodisch, 24% scannen- 18-28 jr: 25% Methodisch, 75% scannen

EyeTrack: Tablet Research

The future of Social TV

Panel discussie:

- Fans betrekken - Twitter & Facebook- Fans belonen - Extra content & contact- Fans vasthouden - Online storytelling

- “Kijker ervaart ‘Social TV’ niet als zodanig”- “We zijn voorbij Social TV, men wil deelname TV”

The future of Social TV

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The future of Social TV

3D printing

- MakerBot- 3D copyshops

3D printing

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- MakerBot- 3D copyshops

3D printing

How Twitter is changing how we watch TV

How Twitter is changing how we watch TV

How Twitter is changing how we watch TV

400m Tweets per dag 200m maandelijks actieve gebruikers

41% van tablet eigenaren & 38% van smartphone bezitters gebruiken het device terwijl ze TV kijken1 van de 3 Twitter gebruikers plaatst een bericht over een TV programmaVan die gene die over TV een bericht plaatst, doet 76% dat live

How Twitter is changing how we watch TV

Lopende series Eenmalige events Alles in 1 keer streamen

How Twitter is changing how we watch TV

Lopende series

Eenmalige events

Alles in 1 keer streamen

Serie finale

How Twitter is changing how we watch TV

Tina Roth Eisenberg

“Nothing is more refreshing than being around people who are passionate about what they do.”

Tina Roth Eisenberg

01 Invest your live in what you love02 Embrace enthusiasm03 Don’t complain. Make things better04 Trust and empower05 Experiences > Money06 Surround yourself with likeminded people07 Collaborate08 Ignore haters09 Make time to think and breathe10 If an opportunity scares you, take it

Tina Roth Eisenberg

01 Invest your live in what you love

Tina Roth Eisenberg

03 Don’t complain. Make things better

Tina Roth Eisenberg

06 Surround yourself with likeminded people

Tina Roth Eisenberg

06 Surround yourself with likeminded people

07 Collaborate

Tina Roth Eisenberg

06 Surround yourself with likeminded people

07 Collaborate

08 Ignore haters

Tina Roth Eisenberg

06 Surround yourself with likeminded people

07 Collaborate

08 Ignore haters

09 Make time to think and breathe

Tina Roth Eisenberg

06 Surround yourself with likeminded people

07 Collaborate

08 Ignore haters

09 Make time to think and breathe

10 If an opportunity scares you, take it

Tina Roth Eisenberg

;-)