talk at startup müsli – spletne urice maribor

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The slides of the talk I gave at Startup Müsli in Kibla, Maribor in November 2012. In the talk I presented how software development in startups differs from programming as done at school, in personal projects, or at more classical software development companies. Namely, the primary role of a programmer in a startup is not to play with the latest and greatest (unreliable) technology, but being an integral part of a product discovery team.

TRANSCRIPT

Software Engineering in Startups

@dusanoStartup Müsli – Spletne Urice

Maribor, 2012-11-20

mag. Dušan Omerčević, UDI RIVP of Engineering @zemanta

@dusanodusan.omercevic@zemanta.comrestreaming.melinkedin.com/in/dusanomercevic

VC warning!The core business of startups is

searching for a repeatable and scalable business model and not playing with

(unreliable) technology!

Build the right productvs.

build the product right?

Product Discovery

Google's Way

Zemanta's Way

Measure Anything, Measure Everything

http://codeascraft.etsy.com/2011/02/15/measure-anything-measure-everything/

Take Home Message

• The core business of startups is searching for a repeatable and scalable business model, not technology.

• Engineers should be integral part of the product discovery team.

• Measuring is the essence of Management.

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