team no 3 panthere bike co
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The Panthre Bike Co.
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The Board Members :
1) Preetesh Choudhari CEO & CFO
2) Naresh Raveendran CMO
3) Muneeb Farooqi Managing Director4) Swetha Borra Chief of HR
5) Akanksha Head MFG & Production
6) Vaibhav Goyal Chief Design ER
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TABLE OF CONTENT
Introduction
Product range
Advantage
Company profile Major Players (Competitor )
Market Share
S.W.O.T. Analysis
Strategies Recommendation
Conclusion
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Company Profile
The Panthre Bike Co., founded in year 2010
Head Quartered at Bangalore
Vision statement :
To be the market leader of Indian Two wheeler industry by
providing diversified ,high quality,high technology products by
2015
Mission Statement :
Aggressive expansion of product range by inducting newtechnology and build brand image by high quality products
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Product Range
120 cc Espano
275 cc
Fushuko
350 cc Glider
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Advantage
Sales of motor cycles in India is likely to touch the 13million mark by 2015
Registered two-wheelers still growing
Growth in exports and domestic sales are 24.34% and
11.92% respectively.
Middle class expanding by 30 - 40 million every year
Growing working population and Increased access to
credit facility Requirement of new end cost cutting technology
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Market Share
9
5
7
1110
6
7
34
%
Team 1
Team 2
Panthre
Team 4
Team 5
Team 6
Team 7Team 8
Team 9
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SL .NO Team1 Team2 Panthere Team4 Team5 Team6 Team7 Team8 Team9
120cc * * * * *
275cc * * *
350cc * * * *
550cc * *
750cc * *
Indian two wheeler market Competitive Scenario
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THE PANTHERE BIKECO.
Team no 4
(TechnicalColloboration
JV)
STRATEGIES : Acquisition & Joint Venture
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STRATEGY 1
1) BUSINESS STRATEGY
The company has formed its business strategies on following objectives
1) Non performing product Range : - This is the most important parameter
used by Panthere to create its High end products as this depends on theengineering Design and Technicality of product
Non Performing Product : 350 CC Glider
Strategy : Technical collaboration JV with Team no 4
2) Benefits of Technical collaboration Joint Venture With team no 4: Products
that are similar in their design catering to similar segments share the raw
materials and hence need to be clubbed in the same Business like 120cc bike
while those with different requirements like 275 cc and 350 cc needs different
strategy.
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STRATEGY2 New Market Share :
Team 4 + Panthere = 18 % ( Market Leader )
Diversified Product Range :
1) 120 CC
2) 275 CC3) 350 CC
Benefits of Acquisition and JV :
1) Diversified products to all segments
2) High technology High End products3) High profit potential
4) Low Manufactering Cost
5) Better Brand Image
6) Durable Products
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StrengthsDiversified Products in all Segments
Huge sale network
Better Durable products
Highest share
High margin
WeaknessLess durable products
Low brand image
OpportunitiesIncrease concentration in market
Close all non performing products
To be an Market leader
ThreatsNew entrants in market
Govt surcharges on import bikes
And superbikes
SWOT
SWOT Analysis Of Panthere
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