technology, journalism and change

Aravind KrishnaswamyCo-Founder, LevitumTwitter: @twitortat

Technology, Journalism and Change

Venue: Asian College of JournalismDate: Jan 20th, 2010

“The current days of the internet will be soon over”

Pop Quiz! Who Said This?

Aggregators & Ad Revenue

Betting on the Tablet

Same content. Different Delivery. Different Emotions

Physical Vs. Emotional

Digital or Physical, emotional connection matters.

DIGITAL

PHYSICAL

Social Media Phenomenon

What does it mean to be a journalist in a world of information overflow?

You’re not aloneNewspapersMagazinesMusic & Recording StudiosJournalsRadioTextbooksNeighborhood gazettesEven TV! (Hulu, Youtube, Boxee…)

Twitter: From the gutter press to the

gutter?

“We are all in the gutter, but some of us are looking at the stars”

– Oscar Wilde

Information, Knowledge and Insight

One Chalk Mark: $1Knowing Where to Put It:

$49,999

Trust Matters

Convergence

Personalization and Context

Distribution ModelsIndependent

ReportingFree + Paid

ContentSource RatingReview

Mechanism

Crowdsourced Approaches

Community Funded Reporting

Future readers are born everyday

Readers born this century will have grown up in a digital age

In 10 years, they will be the key decision makers

The more things change, the more they stay the same

RoundupInformation, Knowledge and InsightsTrust MattersConvergencePersonalization and ContextPossible Trends

New Distribution Models – iTunes/Music Example

New Editorial Models – Crowdsourcing Example

New Investigative Journalism Models – Spot.us

Fundamentals matter

Open Q&A

Aravind KrishnaswamyTwitter: @twitortatNote: Images used in this presentation are from the web and subject to individual copyright. The latest version of this presentation is available on SlideShare