the age of conversation
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The Age of Conversation
Valeria Maltoni
© 2007 www.ConversationAgent.com
Why?
© 2007 www.ConversationAgent.com
Customer
Board
CEO
General CounselCFO
VP, HR EVP, SalesEVP, MarketingEVP, Operations
VP, SalesVP, MarketingVP, Operations
EVP, Consulting
Region 1 Region 2
Region 3 Region 4
Region 5 Region 6
Director
Manager
Assistant
Director
Manager
Region 1 Region 2
Region 3 Region 4
Region 5 Region 6
Director
Manager
AssistantStaff Staff
Staff Staff
Staff Staff
© 2007 www.ConversationAgent.com
Customer
Customer
CustomerCustomer
Customer
Customer
© 2007 www.ConversationAgent.com
© 2007 www.ConversationAgent.com
© 2007 www.ConversationAgent.com
What
© 2007 www.ConversationAgent.com
Company
© 2007 www.ConversationAgent.com
© 2007 www.ConversationAgent.com
Direct = Approach
response
% sales
Lifetime $$$
© 2007 www.ConversationAgent.com
© 2007 www.ConversationAgent.com
How
© 2007 www.ConversationAgent.com
It has to be you
© 2007 www.ConversationAgent.com
Talk with
© 2007 www.ConversationAgent.com
Learn
© 2007 www.ConversationAgent.com
It’s about them
© 2007 www.ConversationAgent.com
ROI = Return on Involvement
© 2007 www.ConversationAgent.com
The Age of Conversation
Valeria Maltoni
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