the art of asking survey questions
Post on 26-Jan-2015
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Survey design isn't just a science, it's an art! We partnered with our friends at HubSpot to bring you this beautiful how-to!.
TRANSCRIPT
SURVEY QUESTIONS
CONTENTS.
AUTHORS.
THE RIGHT QUESTIONS
BEFORE WRITING A SURVEY
DO YOU WANT TO ASK?
DO YOU WANT TO ASK?
•
•
DO YOU WANT TO ASK?
•
•
•
DO YOU WANT TO ASK?
DO YOU WANT TO ASK?
A SOUND SURVEY
BE ABOUT YOUR INTENTIONS.
KEEP SURVEYS .
USE INSTEAD OF NUMBERS.
USE OPEN-ENDED QUESTIONS
.
ALLOW FOR .
ONLY ASK QUESTIONS THAT GIVE
YOU ANSWERS YOU CAN .
THEN GET NARROW.
WITH YOUR RESPONDENTS.
A SOUND SURVEY
DON’T WRITE .
DON’T WRITE .
DON’T .
DON’T USE .
DON’T USE .
DON’T WRITE .
DON’T LET PEOPLE .
GETTING STARTED
WITH YOUR OWN SURVEY.
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