the kenshoo story - original version

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Kenshoo: Proprietary and Confidential Information | 1

The marketing universe: consumers and brands are lost

Source: Opte.org

SoS

Industry plagued by services companies relying

on manually spending ad budgets

Advertisers struggle to find customers in the digital world

Kenshoo: Proprietary and Confidential Information | 2

The Kenshoo story

2006Search: Service? Software?

Source: Opte.org

Kenshoo: Proprietary and Confidential Information | 3

2007POC: Service + Software

The Kenshoo story

Source: Opte.org

Kenshoo: Proprietary and Confidential Information | 4

The Kenshoo story

2008Enterprise Search: Software! (Sequoia Capital, Arts Alliance)

Source: Opte.org

Kenshoo: Proprietary and Confidential Information | 5

2009Local Search: Automation and Scale

The Kenshoo story

Source: Opte.org

Kenshoo: Proprietary and Confidential Information | 6

2010Social: Targeting and Branding

The Kenshoo story

Source: Opte.org

Kenshoo: Proprietary and Confidential Information | 7

2011Optimization: Integration and Attribution

The Kenshoo story

Source: Opte.org

Kenshoo: Proprietary and Confidential InformationKenshoo: Proprietary & Confidential Information

|8

The Kenshoo solution

Technology driven approach that dissolves channels fragmentation

and diversification by simplifying paid customer acquisition and

retention

Kenshoo: Proprietary and Confidential Information | 9

The Kenshoo Solution

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