the lifecycle of an ourcrowd investment: following a company's progress from due diligence to...

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This presentation came from a webinar we conducted February 4, 2014, entitled The Lifecycle of an OurCrowd Investment: Following a Company's Progress from Due Diligence to Investment (and Beyond). How OurCrowd chooses which early stage companies to invest in The tools we create for investors to do their own research What successful investors can do to maximize value AFTER an investment is made How our portfolio companies receive support from us in future investment rounds

TRANSCRIPT

Lifecycle of an OurCrowd Investment Following a company’s progress from due diligence to

investment (and beyond)

Your hostsZack Miller, Investor Community David Stark, Investment Associate

DealflowCreating a quality network to

get access to the highest quality deals

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

How opportunities get to OurCrowd

• Submitted Deals vs. Surgical Targeting • Great source of referrals

• OC portfolio company CEOs • OC investors • Other members of the investment

community

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

OC’s 6 Investment Criteria

1. Great Team

2. Large market

3. Easy to understand

4. Traction

5. Sponsorship

6. A good deal

Due diligence

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

Doing deeper diligence• customer calls

• financial review

• 3rd party expert opinion (OC mentors)

• Human resource check

• Competitive analysis

• Market sizing

• More…

Term sheetsProtections and rights for

investors

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

Getting to terms with the term sheet

• While some things are subject to negotiation, there are certain rights and protections we try to make part of every deal:

• preferred shares

• preemptive rights

• anti-dilution rights

• process depends on whether we lead a deal or join a deal

Deal launch

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

Launching a deal for investors• Webinars

• OurTake

• Presentation

• Video

• Overview

• Team

• Road shows

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

You’ve clicked ‘I’m Interested’ — what next?

• Documentation

• Wiring instructions

• Closing paperwork

• Wire company money

* process obviously different if you’ve invested via our Portfolio RESERVE

Monitoring and Support

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

Monitoring and Support

• My Investments section of website

• Quarterly reporting

• Ongoing newsflow

• Events/Roadshows

• Crowdbuilding: Intros, Biz Dev, Hiring

• Educational events

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

How OC works to maximize the value of an investment

• Mentorship/Board Activity

• CEO Meetups/Education - help them to help themselves

• Media introduction and supportive guidance

• Strategic partnering

• Advice

Dealflow

Diligence

Term Sheet

Deal Launch

Monitoring

Portfolio Support

Subsequent rounds of investments

• Expectation that there may be follow-on investments

• Introduction to institutional investors that will help sustain company going forward

• Importance of participating: preventing dilution on the investments that matter

Signals!• Valuation step-up • New money • Institutional investors

3 ways for investors to

make moneyDividends M&A/IPO

Liquidation

OurCrowda better way to invest in Israeli startups

Funding the next generation of successful

startupsSince February 2013,

invested in over 30 startups !

OurCrowd and our community of investors have invested over $30 million in

these firms

Case study #1: Sight Diagnostics

Sight Diagnostics: a computer vision platform to test blood faster, cheaper,

and more accurately

Case study #2: Bizzabo

Software that makes event organizers more money by increasing engagement of

attendees

Any questions?For feedback or more

information: !

zack@ourcrowd.com http://www.ourcrowd.com

Sign up for our full dealflow at OurCrowd.com

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