the principles of design as applied to apparel. balance the principle of design that implies...
Post on 17-Dec-2015
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The Principles of DesignAs applied to apparel
Balance
The principle of design that implies equilibrium or steadiness among the parts of a design or outfit.
•Balance in garments is produced by structural parts and added decoration.
•A properly balanced garment appears equal in weight and power of attraction from all sides, from top to bottom, and from front to back.
Formal balance
Equilibrium provided by symmetrical parts. One side resembles the other.
Informal balance
Equilibrium provided by asymmetrical parts.
One side is unequal to the other.
ProportionThe principle of design dealing with the relative
sizes of all the parts in a design to each other and to the whole.
•Garment details and accessories should be proportioned for the wearer.
•Proportion is most pleasing when garment areas are unevenly divided.
Proportion
Emphasis
The principle of design that uses a concentration of interest or area of focus in a particular part or area of design.
Emphasis or a focal point can be used to draw attention or to keep the eye away.Emphasis can be provided through the use of color, texture, structural lines, decorative lines, or accessories.
Emphasis
Rhythm
The principle of design concerned with the pleasing arrangement of the design elements to produce a feeling of continuity or easy movement of the observer’s eye.
Rhythm is what allows the viewer’s eye to move steadily and smoothly through the lines and spaces of the design.
Four main types of rhythm Repetition
Gradation
Radiation
Alternation
Rhythm Repetition: Rhythm
created by repeated lines, shapes, colors, or textures in a garment.
Gradation: Rhythm created by a gradual increase or decrease of similar design elements.
Rhythm (cont)
Radiation: Rhythm created by lines emerging from a central point like rays, resulting in the parts being an equal distance from a given point.
Alternation: Rhythm created by alternating elements such as light and dark colors or stripes of two colors or sizes.
To appear taller and thinner Black, navy blue,
charcoal, and chocolate brown
Monochromatic colors Straight silhouettes Vertical lines Subtle prints, plaids Smooth, flat textures Narrow, matching belt
To appear shorter and thicker
Sharply contrasting colors Light, bright, warm colors Wide silhouettes Horizontal lines Bold prints, plaids Bulky texture Wide, contrasting belt Gathers or pleats
To attract attention White, yellow, orange,
and red Bright colors Busy prints Shiny or textured
fabric Clingy fabrics
To avoid attention Dark, cool, and dull
colors Plain patterns Minimal structural
design Earth tones No applied decoration
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