the ultimate resume boost: xero
Post on 11-Feb-2017
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The Ultimate Resume Boost
Technology is driving change
What is driving change in the industry?
Technology
The role of accountants
Easier for SMB’s leavetheir Accountant
Outsourcing
Value / Fixed Price Billing
Data locked in the desktop
Cloud provides anywhere, anytime access
Now the servers can do the work
Morning Alison, overnight we received $12,000 from last months projects & I've paid the team. Everyone is happy.
I've left messages for Jim Jones who owes us $6500. I've put a time in your diary to call him.
It’s Mike's 3 year anniversary Friday.
Now the servers can do the work
Cloud collaboration
they want to pay you for it, they need your
expertise!
Your clients are asking for your time, beyond
the accounting
The journey to a connected advisor is just beginning
Connected advisor
Customers
Suppliers
Xero / Add-ons
Processes
Banks
Government
Insurance/HR/Legal
Why Xero
subscribers
Milton Keynes
Melbourne
DenverNew York
AucklandCanberra
Wellington
17 offices in 12 cities around the world
Los AngelesSan Francisco
London
Sydney
Brisbane
Perth
Accounting innovationRelational reporting Tracking rather than repeating groups in CoA
Single ledger Small business and advisors working on same data
Files Source documents alongside accounting entries
Multi-perspective general ledger Cash and accrual in same journal
Currency in the core Real time gains and losses on the fly
Bank reconciliation Data entry keeps business up to date every day
Report codes Cross practice reporting
Completed horizontal platform Huge growth in all markets
Building scale in the platform
People. 403 into team FY15
Built capability Product releases Customers
1,200+ 540,000
$88.3BInvoices sent
63.4M
$310BTransactions
processed in Xero
Improving small business at scaleDays to get paid – 2 year change
41 26
Measured from 1 April 2013
Business insight platform
Government
Global, national, local commentary,
inform government policy
Xero Customers Big Business
Industry specific models,next generation banking,
strategic data relationships
Business performance, industry benchmarks, targeted
insights, credit scoring
Big Data for small business
Big Data for small business
Anonymous macro data for the first time uncovering the shape of small business
Unlock insights to Business Owners
Industry benchmarking • Geocode • Industry Code • Report Codes
Anonymous macro data for the first time uncovering the shape of small business
Unlock insights to Business Owners
Industry benchmarking • Geocode • Industry Code • Report Codes
400+Xero is an open platform and when it says it integrates with something it actually does”
“
Ean Murphy, Bookkeeper, NYC
Career booster
Getting started
Make connections Entrepreneurship department
Professors
AICPA
Research Small Business Association
Local CPA or Bookkeeping firm
Technology Vendors
Getting clients & Getting it right
Start with Friends and Family
•Deliver amazing customer service •Don’t charge to start •Run parallel •Stick to bookkeeping •Create an offering, website & eMail
Going solo without being alone
Professional organizations
Old fashion networking
Social media groups
Interviews are a two way street
Where do you want to work?
•Interest groups and charities •Cloud technologies •Work/life balance •Accessibility to mentors •Work space and office atmosphere •Break time activities
Next steps
• A business is a labor of love • Why do you do what you do? • How do you define success?
Combining passion and business: Start with Why
Specialize
Selecting the right platform to deliver your services
Select a target market focus
Process Evaluation
Setup & Configuration
Plan Execution
Marketing Plan
Devote time to the process
Find the right solutions
Test and Refine
Practice Champion
Communication
Take the early adopters
Perfect the process
Rinse and Repeat
What makes you unique?
Who is your ideal client?
Create and live by your vision.
Am I inspired by my clients?
Are we more efficient?
Have you added value to our client engagements?
Big enough to matter
Small enough to lead
Good fit with your skills and interests
Choose the niche
Steps to create your platform
Your platform using the eco-system
Payment services
Invoicing
Point of sale
Website
Inventory
Social media
Health & WellnessHigh Tech Nonprofit
Xer
o S
peci
aliz
atio
n
SMB Breakdown Based on Size
SMB Breakdown Based on Size
SMB Breakdown Based on SizeHigh TechLegal
• Similar workflows • Require real time access
to trust accounts
Web design Retail
• Want user friendlyinterface
• Work provided on projectbasis or standard fee
• Multi-channel sales
• Owner often works on“back office” after hours
• Comfortable with cloudtechnology
• Understand the value ofcollaboration
• Teachers/trainers oftencontracted on an hourlybasis
• Reoccuring monthly billing
• Require flexible reporting
• COA standardization
Knowledge is power
Financial Statement Analysis
The connected advisor’s offerings
Virtual CFO
Process Improvement
Forecasting & Budgeting
Bookkeeping
Cashflow management
Strategic planning
The value of visibility for virtual CFOs
Financials Non-Financials KPIs
Start small
Services in real time
Create a ‘win-win’ revenue model with the client
Next steps to a connected practice
Becoming Certified
Begin with your existing clients• Start with a few • Choose a single platform • Document the process
Promote your services• Host your own events • Send Newsletters, Press Releases & Blogs
It’s when you’re uncomfortable that you learn & grow the most.
Barbara Corcoran
“
Xero UThe education journey
Train me on XeroTell me about Xero Grow my practice
Xero U Page
Xero UThe education journey
Train me on XeroTell me about Xero Grow my practice
Get to know Xero
Xero U Page
Xero UThe education journey
Train me on XeroTell me about Xero Grow my practice
See Xero in Action
Get to know Xero
Xero U Page
Xero UThe education journey
Train me on XeroTell me about Xero Grow my practice
The Fundamentals of Xero
See Xero in Action
Get to know Xero
Xero U Page
Xero UThe education journey
Train me on XeroTell me about Xero Grow my practice
Get CertifiedThe Fundamentals of Xero
See Xero in Action
Get to know Xero
Xero U Page
Xero UThe education journey
Train me on XeroTell me about Xero Grow my practice
Integrated Practice ManagementGet CertifiedThe Fundamentals
of XeroSee Xero in
ActionGet to know
Xero
Xero U Page
Xero U
Working with Add-on
The education journey
Train me on XeroTell me about Xero Grow my practice
Integrated Practice ManagementGet CertifiedThe Fundamentals
of XeroSee Xero in
ActionGet to know
Xero
Xero U Page
On Demand
Xero U Page Xero TV Page
Role based training
Video Series
Certification
Self Paced
Live Online
Self paced and live online training
Extensive course notes w/ 29 Practice Exercises
Recommended preparation time approx. 5-6 hrs
Help Center & Community
Help Center Page
Community
Partner Help Topics
Feature Requests
On Demand Implementation
Xero Step by Step Practice Manager
Implementing Xero
Workpapers
Promos
Promo Code: ResumeBoost •Live online Certification
•Partner Edition
Thank you
Appendix
Sign up to be a partner1.Register for a username
• https://www.xero.com/us/signup/ • Follow the steps to confirm the email address. This will set you up on a Free Trial
of Xero. • In the "organization name" field enter "ResumeBoost" (this can be changed after
the initial set up) • If a promo code is requested at at time please use "ResumeBoost"
2.Complete this form and note "ResumeBoost" as the Practice name and use the same email address as step 1 (this can be changed after the initial set up)
3.Within 48 business hours of completely both steps above Student will receive an email confirmation that Partner Edition has been activated on their Partner Account.
Self Paced Training & CertificationThe steps for access the training from your partner edition are as follows:
First time accessing the course
Log in your Xero practice
Education & Tools → My Training → Choose a course at Xero U→Select your role on Xero U→Scroll for Xero Certification→Select Self Paced Learning→Login
Once you click Login the course will launch automatically
To get back to your course
Log in your Xero practice→ Education & Tools → My Training →Go to my self paced learning → Xero Partner Certification Course
To take the certification exam Log in your Xero practice→ Education & Tools → My Training →Go to my self paced learning → Xero Partner Certification Test
Resources
Single platform. Multiple editions. Controlled billing.
Business Editions for your clients:
5
Business Pricing Page
$3 /month $12 / month
CashbookLedger
Single platform. Multiple editions. Controlled billing.
Partner Editions
Free *for silver partners and above
Partner Tools
Partner Products Page
Partner Levels
5-24
100-499 20% Margin
25-99 15% Margin
500+ 30% Margin
Partner Program Page
Partner & SMB Guides
Accountant & Bookkeeper Guides Small Business Guides
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