the word jockey credentials 2011

The Mind is like a Blank Slate

Communication shapes the Character of our Mind

But who shapes the Character of

your Communication?...

A language Teacher?

Your Webford Dictionary?

Or Uncle Sam and Queen Victoria?

Well it’s a

matter of

Honor!

Ah, no! It’s a matter

of Honour

Try us instead…

Professional Writing & Communications Consultancy

What we

do…

We lend a character to the

words, shape your communication and help make impact.

Through….

Our Communication Service Bouquet

Event/ Activation Companies

Ideation & Concepts

Creating Presentations

Copy/Scripts

Brands & Business

Marketing Copy

Collateral Copy

Website Content

Publishers

Site Content

Articles

CommsndBooks

Social Media Agencies

Content Strategy for

SMM

Blogging

Nett nett, we get paid for our thoughts, words

and to have coffee

What we do for the

Events & Activation people

I2P: Ideas to Presentations

I2p is our program to help agencies create customised concepts for BTL brand solutions and make great-looking presentations

Ideas Storytelling Pitching

I2P: Ideas to Presentations

How it works

You give us a proper brief and

mutually agreeable deadline

We ideate and send a draft

concept note

Based on your feedback we

convert note into a presentation

I2P: Ideas to Presentations: Benefits

The I2P program encompasses :

•Events (Theme / Special / Live)

•Activation /Promotions for brands

•Brand Properties

•Integrated Communications

•Amplification Ideas

I2P: Ideas to Presentations: Benefits

Custom -shape your ideas to make saleable Concepts

I2P: Ideas to Presentations: Benefits

Get Great Looking Presentations

I2P: Ideas to Presentations: Benefits

Get Value adds like Amplification Ideas and Strategies

I2P: Ideas to Presentations: Benefits

Visualtelling & Storytelling in Presentations to make it better than the usual bland PPT style presentations

I2P: Ideas to Presentations: BenefitsQuick turnaround time

Our other communication services….

• Event Scripting

• Emcee Scripting

• AV Scripts for Theme Events

• Copy for Collaterals

Events/Activation Clientele…current / past

Some brands worked upon

External

• Vodafone (Hutch)• Unilever• Axis Bank• Airtel• Cadbury’s• Reuters• Diebold• E-serve• Carbon• Canara HSBC

Internal

• Aviva• Havells• Sanofi Aventis• UTI• Stanchart• Kelloggs• Jubilant Foods• Dhanlaxmi Bank• Piramal • Franklin Templeton

External

• Mumbai Intl Boat Show

• Johnson & Johnson• Mattel• Uninor Rush of Blood• Nahar Group

Why us…

Because

•We are not ‘freelancers’

•We are allergic to ordinary ideas

•We dislike boring clients (NB: boring as a verb)

•We love brands

•We are flexible. Except in payment timelines.

About us

Founder: Payal Shah KarwaPayal’s Profile

• MBA in Advertising & Communications, DEM

• 8 years’ of Integrated Brand Communications experience in:– Below the Line Planning – MarComm– PR, OOH, Social Media

• Company Experience • Out-of-Home Media India Pvt Ltd• Hanmer MS&L• Ogilvy & Mather• Midas Events.

About us

Associates : The Word - a writing and content service providers Profile of The Word: Jigna Kothari• With over 10 years of brand and content experience, Jigna Kothari

began her career with a strong foundation in market research. Her career spans from working with Indiainfo.com (brand analysis), B4U International Limited (creative writing) and founder of The Word.

Supriya Madangarli• Supriya Madangarli has been a senior journalist with Indian Express. Her

stints comprise Cinema Journal, Mid Day Publications Indiainfo.com (Content Manager) and has helped set up the first women portal Evesindia.com, B4utv.com (Chief Content Manager), Assistant Editor for Hindustan Times.

Thank You

www.thewordjockey.inhttp://www.thewordjockeyblog.blogspot.comhttp://indiamarketingcommunications.blogspot.com

+91 9322 920 200

CONNECT WITH US….