things you should know about facebook advertising

MaverickGlobal Info Soft

THINGS YOU SHOULD KNOW ABOUT

FACEBOOK ADVERTISING?

• Over 700 million users access Facebook on mobile every day.

• 66% of Facebook’s advertising revenue comes from mobile.

• Facebook earmarked purchase of virtual goods and gifts worth over a quarter in the year 2014.

• 1.5 million Businesses are now engaged in advertising on this social channel.

SOME OF THE KEY FACTS THAT I WOULD BE KEEN TO SHARE ARE:

• While Facebook advertising has evolved as a major platform for small and medium businesses to advertise.

• This advertising model doesn’t just allow businesses to advertise its target audience, but also to define the budget for a day.

• It doesn’t require you to start with a big budget. A business can even be advertised with a small budget.

• Facebook allows businesses to target the audiences precisely.

• It allows them to use their CRM data to similar audiences by using the Facebook data.

• This way, the advertisers are able to reach out to the consumers, who are actually interested in their products or services.

TARGET PRECISELY

• Facebook empowers not just the consumers, but also the advertisers.

• One of the features made available to the businesses that choose to advertise on the social channel include testing the ads to ultimately know their potential to perform.

• For this, advertisers can create a duplicate ad with a different set of target audience and later see, which one performs better.

TEST YOUR ADS TO KNOW WHAT WORKS BEST

• I would consider quoting a fact here. As aforementioned, more than 700 million users access Facebook on mobile every day.

• This clearly defines how beneficial can reaching out to the mobile audiences be for businesses.

REACH OUT TO MOBILE AUDIENCES

What are you waiting for? Start Advertising on Facebook and get more customers online.

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