this is how we do it. · • logo + branding • design we provide comprehensive messaging,...

THIS IS HOW WE DO IT.

SERVICES• Website Design + Development

• App Design + Development

• Product Design + Development

• Database Architecture + Systems Development

• Web, App, + Mobile Consulting

• Mobile + Web Research + Discovery

• Cloud Systems Architecture + Analysis

• Analytics + SEO

• API, HTML, CSS, SASS, Java, Swift, + Ruby Development

• Marketing Strategy + Campaigns

• Focus Groups

• Messaging

• Logo + Branding

• Design

We provide comprehensive messaging, marketing, creative + development

services with a human-centered approach, specializing in amplifying

social impact. Withbothadedicationtoexcellenceandalighthearted

approach,wecollaboratewithyoutomaketheworldabetterplace.

JoyLab

PointofContactJade Baranski, President

jade@joylabco.com

503.960.0468

3327 Brighton Blvd.

Denver, CO 80216

StatusM/WBE, SBE, DBE, EBE

DUNS063958633

JoyLab Statement of Capabilities | Page 1

541613 Marketing consulting services

541430 Graphic design

541511 Web design services, custom

541613 Marketing consulting services

541990 Search engine optimization, social media, blogs, e-mail, newsletters, web content, viral marketing

561410 Publication layout

519130 Newsletter publishers

NAICSCODES

REFERENCESDANA BRYSON, Senior Director of Elected Leadership Development Leadership for Educational Equity 202.445.5325

KATHERINE ARCHULETA, Founding Partner Dimension Strategies 505.715.8850

SHANE WYENN, Marketing and Events Coordinator Urban Peak 303.974.2900

518210 Data processing, hosting, and related services

519130 Internet publishing and broadcasting and web search portals

511210 Software publishers

541519 Other computer-related services

541512 Computer systems design services

JoyLab Statement of Capabilities | Page 2

ABARROTESBONDADOSA

Developed brand, launch strategy, collateral and an e-commerce tool and order management system. This is the first digital tool that allows people to order groceries with SNAP, cash or credit/debit. User orders are then placed into batches through an admin portal to manage the delivery process.

Contact: Ricardo Rocha; 720.238.1089; ricardo@bondadosa.org

COMPLETED PROJECTS

LEADERSHIPFOREDUCATIONALEQUITY

Provided full-service marketing partnership, including messaging and marketing strategy and implementation, event management, brand launch, campaign-specific strategy and implementation, as well as collateral design.

Contact: Erin Snow; 303.522.1563; erin.snow@educationalequity.org

JoyLab Statement of Capabilities | Page 3

GROUNDWORKDENVER

Retained to provide full-service marketing solutions including a full brand refresh, messaging, marketing strategy and implementation, campaign specific strategy and implementation, website support and design services.

Contact: Wendy Hawthorne; 303.455.5600; wendy@groundworkcolorado.org

WORKLIFEPARTNERSHIP

Developed the brand, messaging, and marketing strategy for the UpSkill program. Utilized focus groups, market research and in-depth interviews with the program manager to analyze the direction of the messaging and strategy.

Contact: Liddy Romero; 303.296.1625; lromero@worklifecolorado.org

COMPLETED PROJECTS

ARCHDIOCESEOFLOSANGELES

Angelus News Web Application + SEO

Provided an online media based system that allowed administrators and content writers to produce and manage content to be displayed to users in a digital newspaper experience. The application also allowed users to search and subscribe to content.

Contact: Matt Meeks; 424.205.2004; mhmeeks@gmail.com

JoyLab Statement of Capabilities | Page 4

THENEXTAMERICA

Created an extremely customized Wordpress-based website, including a search tool that utilized the Sunlight API to help determine a user’s government representative by searching with postal codes and/or addresses. The tool also allowed them to email their representatives directly.

Contact: Conoon Kim; ckim@la-archdiocese.org

COMPLETED PROJECTS

DENVERURBANGARDENS

Refreshed an outdated brand to better reflect the current population served and the work being done. Provided design support for campaigns and events.

Contact: Lauren Christensen; 303.292.9900 x103; lauren@dug.org

JoyLab Statement of Capabilities | Page 5

DIFFERENTIATORS

TECHNOLOGIES+TRENDS

JoyLab is always learning and researching current design and trends in the market. We strive to stay ahead of the technological curve in order to offer our partner’s the best possible solutions.

We are always looking to improve our existing methods. We research and utilize methods that improve the reliability and efficiency of our work.

ADAPTABILITY

JoyLab uses an agile project and development process. This allows the partner to see progress immediately as well as the ability to change the direction of the proect.

We utilize phases to break up the overall vision of the product into manageable expectations for you.

PARTNERSHIP

JoyLab runs on partnerships. We are open and transparent communicators. We respond quickly, customize processes to better fit your needs, and consistently high-five.

NEXTLEVELSTRATEGY

JoyLab learns from the partner and their target audiences. We listen to the needs of the partner and then we learn as much as we can about the users in order to provide the best strategy possible.

APPROACHABILITY

JoyLab uses a neutral platform of communication. We are the experts. We do not expect the partner to be design or technical experts. Our language is kept transparent in order to allow easy communication between JoyLab and the partner.

JoyLab uses visual aids and workshops to solidify the partner’s vision. Our workshops help our partner leave with a clear picture of their product and expectations of JoyLab.

JoyLab Statement of Capabilities | Page 6

HOLLER joylabco.com

jade@joylabco.com

503.960.0468

3327 Brighton BlvdDenver, CO 80216