transform awards europe shortlist presentation

Transform Awards shortlist 2014

Best use of a visual

property;

photography/

illustration/ digital

Content

Best use of a visual property; photography/

illustration/ digital

ClearSky and Clock Creative

English National Ballet and The Beautiful Meme

Lloyds Bank and Rufus Leonard

Special Olympics Great Britain and The House

University of Birmingham and IE Design Consultancy

Best brand

architecture solution

Content

Best brand architecture solution

GardaWorld and Bladonmore

Glasgow City Marketing Bureau

ITV

Best use of copy

style/tone of voice

Content

Best use of copy style/tone of voice

English National Ballet and The Beautiful Meme

Eurostar and The Clearing

Generator and Bisqit

Lloyds Bank and Rufus Leonard

Schillings and Goosebumps Brand Consultancy

Best external

stakeholder relations

during a rebrand

Process

Best external stakeholder relations

during a rebrand

Abu Dhabi Commercial Bank and StartJG

Glasgow City Marketing Bureau

Norton Radstock College and The House

Tata Power DDL and Brands of Desire

Best internal

communication of a

rebrand

Process

Best internal communication of a rebrand

Certas Energy

Global Blue and Goosebumps Brand Consultancy

GSK Consumer Healthcare and Radley Yeldar

London Stock Exchange Group and Rufus Leonard

Transport for London and Crown

Process

Best implementation

of a rebrand

Best implementation of a rebrand

Evelina London Children’s Hospital and Fishburn

Glasgow City Marketing Bureau

ITV

Lloyds Bank and Rufus Leonard

WorldPay Zinc and SomeOne

Best implementation

of a rebrand across

multiple markets

Process

Best implementation of a rebrand across

multiple markets

Hilton Hotels & Resorts and Tag Worldwide

London Stock Exchange Group and Rufus Leonard

Soccerex and Designwerk

Telenor Group and Pajama Consulting

Best creative strategy

Strategy

Best creative strategy

Eurostar and The Clearing

ITV

Schillings and Goosebumps Brand Consultancy

Shutterstock and Lippincott

The Donkey Sanctuary and The Allotment

Strategy

Best brand evolution

Best brand evolution

Access Bank and MerchantCantos

Equity Housing Group and Studio North

Eurostar and The Clearing

Gressingham Food and Elmwood

Schillings and Goosebumps Consultancy

Telenor Group and Pajama Consulting

Best corporate

rebrand following a

merger or acquisition

Type

Best corporate rebrand following a merger or

acquisition

Avianca and Lippincott

Bond Dickinson and Uffindell

mBank and BNA Sp. z o.o

Moscow Exchange and Dragon Rouge

The Abraaj Group and Bladonmore

Best corporate

rebrand to

reflect changed

mission/values/

positioning

Type

Best corporate rebrand to reflect changed

mission/values/positioning

1st Central Insurance Management

Iberia and Interbrand

Stanley and Lippincott

The Royal Bank of Scotland and TileyWoodman Creative

Unify and McMillan

Type

Best corporate rebrand

for a spinoff/new

company

Best corporate rebrand for a spinoff/new

company

Allegion and Lippincott

Tesco and SomeOne

Zoetis and Lippincott

Best brand

consolidation

Type

Best brand consolidation

AOG and Handsome

Crystal Ski and SomeOne

DS Smith and Unreal

Hira Group and Brands of Desire

ITV

London Stock Exchange Group and Rufus Leonard

Best rebrand of

a digital

property

Type

Best rebrand of a digital property

.Xplored for GardaWorld and Bladonmore

Green Park and Fishburn

Peregrine Communications

Tenner for Young Enterprise and Bladonmore

Unify and McMillan

Sector

Best visual identity

from a

charity/NGO/non-profit

Best visual identity from a charity/NGO/non-profit

Avenor College and Storience

CITB and Bell Integrated

English National Ballet and The Beautiful Meme

Tenner for Young Enterprise and Bladonmore

WDC, Whale and Dolphin Conservation and Conran Design Group

Best visual identity

from the consumer

services sector

Sector

Best visual identity from the consumer services

sector

Direct and Interbrand

The Vitamin Shoppe and Lippincott

Best visual

identity from the

energy sector

Sector

Best visual identity from the energy sector

AOG and Handsome

Atlantis and SomeOne

Energy Saving Trust and OPX

Sector

Best visual identity from

the extraction sector

Best visual identity from the extraction sector

Man Oil Group and Rare Breed

Puma Energy and MerchantCantos

Best visual identity

from the financial

services sector

Sector

Best visual identity from the financial

services sector

First Direct and The Allotment

Ixaris and Pepper

Lloyds Bank and Rufus Leonard

The Commercial Bank of Qatar and Industry Branding

WorldPay Zinc and SomeOne

Best visual

identity from the

healthcare sector

Sector

Best visual identity from the healthcare

sector

Actavis and Lippincott

Evelina London Children’s Hospital and Fishburn

GC Aesthetics and Truth Design

Zoetis and Lippincott

Sector

Best visual identity the

industrial and basic

material sector

Best visual identity the industrial and basic

material sector

Allegion and Lippincott

DS Smith and Unreal

Oak Tyres and Detail

Best visual identity

from the professional

services sector

Sector

Best visual identity from the professional

services sector

Ash and Attract

Coursiers.com and Brand Brothers

Edison and The Brand Consultancy

Schillings and Goosebumps Brand Consultancy

Best visual

identity from the

property sector

Sector

Best visual identity from the property sector

Al Wa’ab City and Unisono

Benham & Reeves and Ideas Factory

Champions and Ideas Factory

Equity Housing Group and Studio North

Sector

Best visual identity from the public sector

Best visual identity from the public sector

Glasgow City Marketing Bureau

ŁÓDZKIE PROVINCE and BNA Sp. z o.o

University of Birmingham and IE Design Consultancy

University of Warwick and IE Design Consultancy

Best visual identity

from the retail sector

Sector

Best visual identity from the retail sector

Jacqson Diego Story Emporium and Pepper

Oxford Street and Goosebumps Brand Consultancy

Stanley and Lippincott

Best visual identity

from the

technology, media &

telecommunications

sector

Sector

Best visual identity from the technology,

media & telecommunications sector

ITV

Murata and Living Group

PTC and Lippincott

Tesco and SomeOne

Unify and McMillan

Sector

Best visual identity from

the tourism & leisure

sector

Best visual identity from the tourism & leisure

sector

Avianca and Lippincott

Crystal Ski and SomeOne

Eurostar and The Clearing

Generator and Bisqit

Hilton Hotels & Resorts and Ever After Brand

The winners will be announced on April 1

See you there