transforming infrastructure for the cognitive era - ibm · ibm systems new norm: change,...

Transforming Infrastructure for the Cognitive EraCharbel Antonios

IBM Systems

IBM Systems

The need for optimal resource utilization in IT

IBM Systems

Optimal resource utilization with server virtualization

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IBM Systems

* E

xa

byte

s

0

20

40

60

80

100

120

2009 2010 2011 2012 2013 2014 2015 2016 2017

Unstructured Data

Structured Data

Types of Data

File

Block

Object

IBM Systems

Cognitive Solutions

Cognitive solutions ingest

data of all forms, structured

and unstructured, understand

that data, learn from it, and

reason through it

IBM Systems

Reasoning

They reason. They understand

underlying ideas and concepts. They

form hypothesis. They infer and

extract concepts.

Learning

They never stop learning getting

more valuable with time.

Advancing with each new piece of

information, interaction, and

outcome. They develop “expertise”. Understanding

Cognitive systems understand

like humans do.

…. allowing them to interact with humans.

Three capabilities differentiate cognitive systems from traditional programmed computing systems…

IBM Systems

Data is the opportunity.

And the challenge.

IBM Systems

Storage architecture needs to manage hyper

growth and evolving workloads to help unlock

data value.

• Any app, any source, any business

• Flexible, massive scale without roadblocks

• Enabling innovation, discovery, new experiences

In other words, cognitive-aware.

Traditional approaches just don’t measure up.

Today, data is your business.How you manage and store it critical.

IBM Systems

Business leaders are turning to IT to capitalize on revenue disruption, but is IT ready?

IBM Systems | Source: 1) IDC CIO Sentiment Survey, 2015

Perception of the IT Infrastructure Executive1

What I Really DoWhat LOB Leaders Require Me to Do

Innovator 41%

Operator 28%

Innovator 25%

Operator 41%

© 2016 IBM Corporation 11

Next Steps

© 2016 IBM Corporation 12

Next Steps

How to balance between

current infrastructure and

new infrastructure?“

”

IBM Systems

How do you move forward?

Traditional Application Workloads New Generation Application Workloads

How do I simultaneously optimize the traditional application infrastructure,

free up money and people to invest in new generation application

infrastructure, and move forward into the Cognitive and Cloud Era?

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© 2016 IBM Corporation 14

The ‘has to be’ of a Cognitive Infrastructure

Agile

Efficient

Quick&Simple

Cognitive

IT agility has a direct impact on business agility

Cost efficiency under demand uncertainty

Focus on business logic and not on «how-to»

Analysis, awarness, reaction.

IBM Systems

How do you move forward?

Transform

Deliver and operate new application infrastructure to support new Cognitive and agile workloads

Leverage Software-defined, Flash and Cloud

New Generation Application Workloads

Modernize

Optimize and drive efficiencies, while continuing to deliver high levels ofservice delivery

Leverage automation, Flash and Cloud

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Save here Invest here

Traditional Application Workloads

IBM Systems

New Norm: Change, Complexity, Uncertainty

50%Of businesses plan to adopt more collaborative sourcing models

50 billionDevices connected to the Internet by 2020

$534 billionIn mobile transactions

$488 billionLost in process inefficienciesin Fortune 500 companies

70%Of businesses outsource oneor more strategic activities

85%Of enterprises use external cloud services

Transformation

is

not

optional

© 2016 IBM Corporation 17

What

capability and

cultural shifts

does the

organization

need?

“

”

IBM Systems

Tape

Storage Rich Servers

Object

DiskFlash

Hybrid

IT struggles to unite silos, that are growing in number and complexity

OLTP

Hadoop/Big Data

Open SourceFrameworks

Analytics

DevOps

NewWorkloads

Data

• Are the applications in the right place?

• Is the data where it is needed?

• Is the data trapped?

• Is the data safe?

• Can we meet the business SLA?

Clouds

Object inCloud

IBM Systems

Software Defined Storage and Software Defined Infrastructure

OLTPHadoop/Big Data

Open SourceFrameworks

Analytics DevOps

On / Off premises – Hybrid Cloud

NewWorkloads

OptimizedData

Flash Hybrid Tape Object

SoftwareDefined

Infrastructure Policy-driven resource sharing

Manage workloads by business priorities

Protect investment in existing resources

IBM Systems | 20

IBM – The Broadest SDI Offering in the Market

SoftwareDefined

Infrastructure Policy-driven resource sharing

Manage workloads by business priorities

Protect investment in existing resources

ControlCloud Object

Storage

ArchiveAccelerateScaleProtect Virtualize

LSF SymphonyConductor

for Spark

Sp

ec

tru

mS

tora

ge

Sp

ec

tru

mC

om

pu

tin

g

Data Copy Management

IBM Systems | 21

IBM – The Broadest SDI Offering in the Market

SoftwareDefined

Infrastructure Policy-driven resource sharing

Manage workloads by business priorities

Protect investment in existing resources

Spectrum Computing

Sp

ec

tru

mS

tora

ge

Sp

ec

tru

mC

om

pu

tin

g

Spectrum Storage Suite

7 Solutions – 1 Product Number

Data Copy Management

IBM Systems

This is bold! No other

provider can offer

something like this

Gartner Group““

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IBM Systems

IBM Software-Defined Storage: Flexible Deployment

23

Cloud: VM or

Container

2017

2017

Software

OnlyStorage System

1H17

Cloud

Service

2017

IBM Spectrum CDM

IBM Spectrum Scale

IBM Spectrum Accelerate

IBM Spectrum Archive

IBM Spectrum Virtualize

IBM Spectrum Protect

IBM Spectrum Control

IBM Systems

Key Business Benefits

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Infrastructure

Simplicity

Reduce storage cost and enable

tightly integrated functionality and

consistent management across

heterogeneous storage

Infrastructure

Optimization

Automate data placement, enable

complete high availability for

“always on” applications and

manage data and workload growth

Infrastructure

Transformation

Enable service-oriented

capabilities and cognitive, all built

with software-defined flexibility

IBM Systems 25

IBM Spectrum Storage SuiteA single software license for all software-defined storage requirements

Unlimited access licensing model, priced per-TB

Client Benefits:

• Up to 40% savings

• Simplified financial planning

• Increased agility

• Speed deployment

• Improved productivity

• Simplified support Ultimate Deployment Flexibility

IBM Systems | 26

It is all about ChoiceThe Best and Most Comprehensive Offering Available Today !

SoftwareDefined

Infrastructure Policy-driven resource sharing

Manage workloads by business priorities

Protect investment in existing resources

Data Tiers

Appliances

Disk FlashFile Block Object Tape

As a SoftwareAs an Appliance

As a Service

On PremOff Prem

In the Clouds

Clouds

IBM Systems | 27

Spectrum Storage Suite Trade Up

Control

Protect

Virtualize

Suite

K$ X SD TBs

Entitlements

S&S

PA Band

Discount level

Step 1 Step 2 Result

Customer Environment

Y SD TBs

Customer buys Y – X TBs of

Spectrum Storage Suite

IBM Systems

Start with an IBM study for your environment

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© 2016 IBM Corporation 29

Future…We are not considering this study

completed but just the beginning of

a new journey in a new Storage

Technology era…“

”

IBM Systems | 30

Why IBM Software Defined

Explosive data growth fuels complexity

SW

Defined

Infrastructure

(SDI)

IBM Named a Leader

(Gartner/IDC)

Protect, Scale, Storage

Suite, COS

FlashSystems,

DS8880, XIV, Storwize

IBM Market Share

SDS #1

Mainframe Storage #1

Branded Tape #1

Flash Capacity Shipped #1

DP/DR #1

Thank you.

ibm.com/systems

IBM Systems | 31

See Everything

Spectrum

Control

A complete view of Storage

“ ”

IBM Saved $90 Million over the last 5 Years

A single pane of glass that gives you total visibility of your data and all your

storage assets being used to support it. Mid Size Customers can cut cost by

34%, Large Enterprise have cut cost 72% (ITG Study)

Safe and sound

Spectrum

Protect

Provides protection for client data through backup and restore capabilities

Data recovery times reduced by 99%

“ ”

Lower backup

infrastructure costs.

Intuitively simple to find your data

Spectrum

Archive

This combined effort of IBM and Fox Networks Group has led to major

industry-wide improvements across digital workflows. It's also provided vast

reductions in the costs associated with capturing, storing and repurposing

media content, while providing dramatic enhancements in transfer rates,

storage density, automated workflow, and content availability.

Less than 1% of files are used

Keep and find all your information.

Get out of double

Spectrum

Virtualize

Virtualization that frees client data from IT boundaries

Dramatic reduction in storage, translating into lower

costs

5X Efficient

Spectrum

Accelerate & XIV

Flash, Appliance, Software, Cloud.

Accelerating speed of deployment and access to data for new workloads

The Storage that created a Cult

“ ”

Storage your way

Data Without Borders

Spectrum

Scale

Super Computing Storage

for everyone.

Scalability to Yottabytes and across

geographic boundaries“”

38Page© 2016 IBM Corporation

We offer flexibility, security, availability and economics you won’t find anywhere else.

Only IBM delivers a unified platform for cloud object storage wherever you need it

1130% - 70% 100%

Nines reliability

Lower Cost of Ownership*

Uptime

IBM is the only storage provider that shares the same DNA

across your platforms

*IBM Cloud Object Storage on-prem solution delivers >70% lower TCO than traditional on-premise storage. Source: Forrester Total Economic Impact Study, 2015. IBM Cloud

Object Storage public cloud services deliver from 7% -31% lower TCO than Amazon cloud object storage services based on published IBM and Amazon list prices. Source: IBM

Internal analysis Q4 2016.