trends and fads by daniel levine
Post on 17-Nov-2014
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Trends expert and keynote speaker Daniel Levine explains the difference between a trend and a fad, and how that helps drive the profits of modern businesses.
TRANSCRIPT
Trend vs. Fad
Social Trends:Shared changes in sentiment in any measurable direction.
1
They respectall that is natural
2
They are getting greener
3
They wantmore connections
4
They knowyour secrets
5
They look forbraggable experiences
6
They expectmobile solutions
7
They will be wearing them
8
They aremaking it themselves
9
They see digital and real worlds converge
1. We respect that which is natural2. We are getting greener3. We want more connections4. We know your secrets5. We look for braggable experiences 6. We expect mobile solutions7. We will be wearing them8. We are making it ourselves9. We see digital and real worlds converge
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