trends in e marketing & promotions

TRENDS IN E-MARKETING & PROMOTIONS

By David KeithNu-Designs Web Marketing, Inc

Introduction

Quick Facts

How Fast Is The Internet Growing?

Surfing Habits

Organic Search

180 million use search engines in US

78% use it more / 19% use it the same

Change is coming and at an ever-increasing rate. Is your emarketing model ready?

Old is New

Marketing

Blogs

Micro Blog

Social Networks

Forums / Comments

RSS

Search

Video

Newsletters

Messaging SMS

Text “bus” to 36638

www.airportexpressmobile.com

Advertising Campaigns

Consumer Information

3.5 B / day 2008

Advertising Study325% more call to action than web

Mobile Web

PPC Advertising

Google Ad Words

Social Publishing Systems

Social Publishing Systems

Content

Mgmt

Systems

Social

Software

Tools

SocialPublishing

Systems

(Your Website)

users

Blogs / wikis

Forums / comments

Ratings

tagging

social networks

content

analytics

workflow

taxonomy

search

RSS

Analytics

What's Next

Web 1.0 (Push)

Web 2.0 (Share) two way web, blogs, video…

Web 3.0 (Live) symantic web

Interactive Marketing

Gowalla Example