turn on the television
Post on 17-Aug-2014
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TURN ON THE TELEVISION
@littlemissrobot www.littlemissrobot.com
What we have learned after 6 months of Smart TV prototyping
1930 - 1970- TELEVISION WAS/IS A PUSH MEDIUM -
1970 - 2000- OVER THE YEARS, TECHNOLOGY CHANGED OUR EXPECTATIONS -
2000 - NOW- EVOLVING TOWARDS PUSH-PULL INTERACTION -
- SMART TV IS NOT A TABLET OR SMARTPHONE -
It’s the same, yet different
- Smart TV usage is increasing every year - 3000 apps, 6000 downloads, 40000 clicks/day - It’s all about video-on-demand & catching-up
Facts & Apps
source: Internal Samsung Analysis
- The way we are consuming content is changing - Connected with The Internet of Things - Increasing Smart TV ownership/usage
So why smart TV ?
SMART TV PROTOTYPES
- @littlemissrobot -
RADIOPLUS Revolutionizing Online Radio
- THE QUESTION -
How can smart TV enrich an online radio experience ?
What’s playing now ?- A VISUAL EXPERIENCE -
Everything is content- IT’S NOT ONLY ABOUT MUSIC -
On-demand-radio- LISTEN TO WHAT YOU JUST MISSED -
Explore enriched content- BIOGRAPHIES, CONCERT DATES, EVENTS & MORE -
- Streaming audio is sloooow - Everybody loves the remote control - Technology & hardware is changing fast
What we learned …
NESTOR The Connected Care Centre
- THE QUESTION -
How can smart TV answer the needs of care centres ?
My Dashboard- EASY ACCESS & OVERVIEW OF WHAT’S GOING ON -
Remote care taking- VIDEO CALLING WITH CARE TAKERS, FAMILY & FRIENDS -
Simplified messaging- KEEP IN TOUCH WITH THE ONES YOU LOVE -
The Service Store- A NEW REVENUE MODEL -
- Custom Skype applications are hard - Keeping it simple works - Re-usable concepts & ideas
What we learned …
EDUTUBE Digital Learning Solution for VDAB
- EDUTUBE MISSION -
A visual facilitation of the learning process within technical and industrial programs at specific locations.
- THE QUESTION -
How can smart TV unlock educational material ?
OBSERVATION !
The location and facilitation of the programs is very diverse and needs a flexible and accessible setup.
OBSERVATION !
Teachers deal with a variety of attendees, which makes it difficult to guide them all personally.
CONCLUSION !
Smart TV technology should support + facilitate.
!Forcing people is not an option.
INTERACTION CONCEPTS !Remote Control Tablet Control Joystick / Gamepad Cards
RECOMMENDATION !
A modular setup where both a remote control and tablet are available for direct interfacing. The QR codes on the cards lead
directly to specific videos
THE INTERFACE
TOPICS !
Teachers are able to configure the topics they address during sessions.
!
BROWSE THROUGH !
Attendees choose topics and browse through educational content
LESSONS LEARNED
- @littlemissrobot -
- Smart TV usage is increasing - Everybody loves the remote control - Input on smart TV is the biggest challenge - Keeping it simple works - The rush for an Apple Moment
Opportunities & Challenges
THANKS!
@littlemissrobot www.littlemissrobot.com
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