un air de first
Post on 18-Dec-2014
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Giving new vigour to First requires telling the story of a woman in search of beauty, elegance and timelessness. The story of a
fragrance one wears like a favourite piece of jewellery, something the young woman embodying it would do naturally.
Her fragrance will be like her jewellery: the memory of a promise, a commitment, a show of tenderness, a breath of emotion.
A fragrance that she will wear like this piece of jewellery… quite simply… and because this piece of jewellery was the first, the
fragrance will be Un Air de First.
Concept
DAINTY SOPHISTICATED
CLASSIC TIMELESS DAILILY
The Un Air de First woman
The white lacquered bottle reflects the delicate softness of Un Air de First, as the clear raindrop reveals the colour of the jus and infuses the bottle with light.
The bottle is topped with a white bulb atomizer for an extremely feminine application of the fragrance.
The bottle contours are subtly hot foil stamped on the packaging in silver on a white background.
Design
Eau de Parfum
Floral Green Aldehydic Aldehydes
Galbanum Essence
Vetiver
Rose Essence Bulgary
Jasmine Absolute Egypt
Musks Cosmone
An ultra-feminine floral heart
An elegant woody base
A soaring aldehyde head
A new jewel-fragrance, rare and precious to celebrate an exceptional woman
A floral Green Aldehydic
Faithful to the refinement of First, this perfume maintains the nobility of the finest natural ingredients, Aldhehydes, whilst adding new rawmaterials that transcend the essence of
feminity: Galbanum, Cosmone.
The precious grace of Jasmine Absolute Egypt is upheld like an invaluablestone by a delicate Rose Essence Bulgary.
Un Air de First inherits from its namesake the elegance of vibrant Vetiver,
amberyundertones and the addition of softly encompassing Musks. A sparkling and memorable ornament true to the naturalistic poetry of
Van Cleef & Arpels.
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