understand the role of the store manager understand the skills needed to operate effectively with a...

UNDERSTAND THE ROLE OF THE STORE MANAGERUNDERSTAND THE SKILLS NEEDED TO OPERATE EFFECTIVELY WITH A TEAMUNDERSTAND HOW TO ACHIEVE EMPLOYEE SUCCESS

Characteristics Of A Store Manager• Multitasking

– Working On Many Things At The Same Time• Delegate

– Put Other Employees In Charge Of A Project• Planning

– Determine What Needs To Be Done And How It Will Get Done

• Controlling– Comparing Plan To Actual Results

• Tasks– Receives Merchandise

• Ticket Merchandise– Works With Buyers– Determines Markdowns

Merchandise Management• Inventory assortment• Planning • Buying• Distribution• Monitoring trends• Pricing• Displays• Managing stock levels

Expense Control• Expense Control

– Keeping Operating Expenses Down

• Selling Expense– Employees Salary And Benefits

Expense Control ExampleRx3 Pharmaceuticals• Problem

– Purchasing system was complicated– Lab technicians spent too much time filling out PO’s and

doing administrative work

• Solution– Used new accounting software to simplify orders– Purchases were made using the computer, less time,

more simplified

• Outcome– Company grew %50 first year– Saved over $210,000

The Importance of Managing Employees• Supervising Employees

– Motivate• Encourage Employees To Do Their Best At All Times

– Job Rotation• Switching Tasks Among Employees On A Scheduled

Basis

– Encourage Team Work

• Training• Orientation

– Introduces Employee To Job Company And Co Workers

Working With Supervisors• Positive customer relations• Manager of school based enterprise

Need For Management Positions• Delgate tasks• Make orders• Decided when what and how much

inventory to purchase• Supervise employees• Manage expenses• Training employees

Types Of Training• On-the Job Education

– Conducted In Workplace Conducted By Immediate Supervisor

• Off-the-job Training– Occurs Outside Of Work Area– Given Before Or After Business Hours– Costly

• Methods– Preparation– Presentation– Practice– Evaluation

Customer Relations• Maintain Friendly Store Atmosphere• Remember Customer's Names• Remember Their Preferences• Offer Top-notch Service• Keep Promises Made To Customers• Offer additional services

– Child care– Gift wrapping– Free delivery

Organizational Structures• Vertical Organization

– Managers Report To Higher Level Management And Delegate Work To Employee Departments

• Top Managers– Have Most Responsibility

• Middle Managers– Link Between Top And Supervisor, Make Sure Top

Managers Decisions Are Carried Out

• Supervisory Managers– Assign Work Duties And Directly Supervise Employees

Vertical Organization

CEO

TOP MANAGER TOP MANAGER

MIDDLE MANAGER MIDDLE MANAGER

SUPERVISORYMANAGER

MIDDLE MANAGER MIDDLE MANAGER

SUPERVISORY MANAGER

SUPERVISORY MANAGER

SUPERVISORY MANAGER

SUPERVISORY MANAGER

SUPERVISORY MANAGER

SUPERVISORY MANAGER

SUPERVISORY MANAGER

EMPLOYEE EMPLOYEEEMPLOYEE

EMPLOYEE

EMPLOYEE

EMPLOYEE

EMPLOYEE

EMPLOYEE

Organizational Structures• Horizontal Organizations

– Self Managing Teams– A Team For Each Department– Work Together

CEO/ President

SHIPPING AND RECIEVING

ADVERTISING PRICING FINANCETECHNICAL SUPPORT

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