unl social sessions - spring cleaning

UNL SOCIAL SESSIONS

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#UNLSOCIAL

SPRING CLEANING

Social MediaSpring

Cleaning

GOALS:

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Social MediaSpring

Cleaning

GOALS: 1) MEET SOMEONE NEW

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Social MediaSpring

Cleaning

GOALS: 1) MEET SOMEONE NEW2) LEARN A FEW THINGS TO “TIDY”

UP YOUR SOCIAL MEDIA CHANNELS OVER THE NEXT FEW MONTHS

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Social MediaSpring

Cleaning

GOALS: 1) MEET SOMEONE NEW2) LEARN A FEW THINGS TO “TIDY”

UP YOUR SOCIAL MEDIA CHANNELS OVER THE NEXT FEW MONTHS

3) PLAN FOR THE FUTURE

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LOGOS

Logos1) NEW AVATARS WILL BE COMING

WITH THE NEW “N”2) WE NEED TO MAKE SURE WE

UPDATE PROFILES ACCORDINGLY3) MAKE SURE THEY FIT THE SPACE

(SQUARE, CIRCLE, ETC.)4) IF YOU DON’T USE AN “N” MAKE

SURE THE AVATAR IS ON BRAND

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HASHTAGS

Hashtags1) WHAT HASHTAGS ARE YOU

USING?

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Hashtags1) WHAT HASHTAGS ARE YOU

USING?>> Hashtags are used to identify messages on A specific topic

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Hashtags1) WHAT HASHTAGS ARE YOU

USING?2) HASHTAGS ARE USED TO

IDENTIFY MESSAGES ON A SPECIFIC TOPIC

>>Are the hashtags you’re using specific? >>How are you measuring success?

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Hashtags3) POPULAR HASHTAGS ON CAMPUS >> #UNL >> #NUforNE>> #LNK>> #ACTIVEHUSKER>> #HUSKERS

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Hashtags3) POPULAR HASHTAGS ON CAMPUS >> #UNL >> #NUforNE>> #LNK>> #ACTIVEHUSKER>> #HUSKERS

4) BEFORE YOU START USE/PROMOTE A HASHTAG, DO A QUICK SEARCH & SEE IF IT’S “NOISY.”

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AUTO POSTING

Auto PostingIF YOUR ACCOUNTS ARE SYNCED AND YOU’RE AUTO POSTING IT’S TIME TO…TURN THAT OFF.

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Auto PostingIF YOUR ACCOUNTS ARE SYNCED AND YOU’RE AUTO POSTING IT’S TIME TO…TURN THAT OFF.>> Think about your audience>> Each social media channel is unique and should be treated that way >> Messages should be constructed and tailored for the publishing platform

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STUDENTACCESS

Student Access

IF YOU HAVE STUDENT WORKERS ASSISTING WITH YOUR SOCIAL MEDIA

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Student Access

IF YOU HAVE STUDENT WORKERS ASSISTING WITH YOUR SOCIAL MEDIA>> Remove their access if they’re graduating or quitting>> Make sure you have the passwords/email recovery>> Reset your passwords

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HEADLINES AND

RANKINGS

Headlines & Rankings

WE HAVE TO CHECK THE SOURCE BEFORE WE SHARE

READ THE STORY BEFORE HITTING TWEET,SHARE, ETC.

SIGNS OF A POOR STORY>> DO YOU KNOW THE SOURCE?>> ARE THERE TYPOS?>> ARE THERE GRAMMATICAL ERRORS? >> HAS ANYONE ELSE SHARED IT?

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