use gimmie to monetize your loyalty program with reward ads

Post on 14-Nov-2014

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DESCRIPTION

A look at how content owners (publishers) can create interactive loyalty and reward programs by leveraging the Gimmie Loyalty CRM. This guide will show how to create points, events, and manage rewards as well as sample advertiser and user flows.

TRANSCRIPT

Loyalty CRM with reward advertising

PUBLISHER FLOW- Setup Content

Enable Gimmie Loyalty CRM across all Media Company content

PUBLISHER FLOW- Events and Points

Create Events Triggers and choose how to distribute Points and Rewards inside of the

Media Company content

INSTANT REWARD

Instant Win Rewards (rewards that show up right after a user completes an

event)

PUBLISHER FLOW – Player Levels

Create custom tiers for Media Company users. Unlock rewards only at certain

levels. Users earn levels based off cumulative earned points.

STARTER

*

*

*

PREMIUM

*

*

*

VIP

*

*

*

PUBLISHER – Rewards Catalog

Universal Rewards Catalog ( Web, Android, IOS)

PUBLISHER FLOW - Rewards

Manually or auto approve, the rewards that show up in Rewards Catalog from above 3 sources (Own Media Company Rewards, Gimmie Network, 3rd party Merchants/

company advertisers)

PUBLISHER FLOW -Rewards

Enter in Media Company Rewards-the rewards that you own or pay for.

PUBLISHER FLOW-Rewards

Include Gimmie Network Rewards –the rewards that Gimmie has acquired.

PUBLISHER FLOW - Rewards

PUBLISHER FLOW- Create a Sign up Page for Advertisers

mycompany.gimmieworld.com -> companyrewardADsite.com

PUBLISHER FLOW – Set Ad Pricing

Setup Reward Advertising pricing.Go to the Site Admin, and create a custom monetization portal for merchants to list their coupons and offers as rewards, and

pay on CPA or CPS (cost per redemption or Cost Per Sale) by using Reward Ad Credits –

prepaid.

Publisher – Loyalty Marketing

Identify and Track top users. Export user list to excel (CSV) to send to

your email system.

PUBLISHER FLOW- Reports

 Look for user trends in the reports, and make changes in real time. Export raw data via Excel (CSV).

ADVERTISER- Advertiser Sign Up

companyrewardADsite.com

 Advertisers sign up directly or Company Sales Team signs up on

their behalf.

ADVERTISER- Create Rewards

1) Sign up reward 2) Reward gets posted 3) Track performance 4) Buy more credits to top up.

ADVERTISER – Featured ADs

Featured Rewards (rewards that show up as users earning points. Higher

chancefor redemption.)

ADVERTISER- Redemption

Redemptions (when users obtain a coupon. Advertisers can choose

fromboth online and offline templates when creating

rewards.)

SURVEY (Before users obtain their reward code, they must first

enter up to 3 custom questions the advertiser decides.)

ADVERTISER- Survey

Once uploaded, rewards can get instantly published to all content upon your Company manual or auto approval.

ADVERTISER- Reward Creation

ADVERTISER- Reward Types

Advertisers post rewards in form of contests, coupons and promo. They

determine the price of each reward, and Company determines how many points or

what events unlock the rewards.

USER- Notifications

 Users receives notifications on mobile and web when they perform

events.

USER – Notification examples

Users advance via "player levels"  Level 1, Level 2, which will offer more  benefits and

exclusive rewards tied to each level and complement Media Company Premium

benefits.

USER – Gamification

 Users can benefit from more community benefits (gamification) with mayorship,

leaderboard, and badges. All are accessible through Profile.

Contact Us

David Ng CEO, Founder

david@gimmieworld.com

http://gimmieloyalty.com

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