useful visitors

Doing good while trave lling

Huge Skills Gap

35% ODA in Africa spent on ex-pat professionals

75% of doctors in Mozambique work overseas

Ethiopia lost 75% of its skilled workforce from ‘80

- ‘91

> 40% high-level African managers/professionals

reside abroad

Huge Skills Gap

…Meet Femi

International Des tination

“whilst Nigeria has great potential and attracted over 1 million tourists in 2006, virtually all were business

travellers or from the Nigerian diaspora visiting friends and

relatives”

. .Introducing www uvis itor org

Us efulVis itors allows trave llers to donate s kills & knowledge to

, local charities s chools &bus ines s es in s hort amounts of time

Tech Vis ion

• Leverage API-based svcs (Dopplr, LinkedIn)

• Traveler enquiries sent to NGOs via SMS

• Automated follow-up for post-visit feedback

• Advanced search, browse, social media

• SEO

• Mobile data entry/edit for NGOs

• Localize into other languages

Sus tainability

• User pays: subscription, per-enquiry (SMS)

• Corporate sponsorship / underwriting

• Private-label portals for corps, orgs

• Sub-brands: UsefulLunches, UsefulDoctors…

• Voluntary donations

- -Go to Market

• Focus: 1-3 countries in sub-Saharan Africa (Nigeria, S. Africa, Kenya)

• Tap existing resources to populate NGO database (Technoserve, Ashoka, Sangonet)

• Partner with 2-3 corps / sites to get visitors (McKinsey, Accenture, Dopplr, Expedia)

• PR: blogs, press, diaspora networks (SANSA)

Challenges

• Critical mass (NGOs, visitors)

• Quality control

• Scaling to other territories

• Risk & security

1: Phas e Prove Concept

• Feb ‘09: Beta site with ‘1.0’ functionality

• Mar ‘09: Recruit partner(s), select territory(ies) based on partner interest

• April ‘09: Guerilla campaign targeted at travellers (blogs, FB groups, Dopplr)

• Collect/synthesize feedback for Phase 2

Us e Cas es• consultant reviews a business plan or a business

idea• non-profit expert reviews a funding application• non-profit expert give fund-raising advice• businessman lecturing; teacher teaches class• native speaker website, brochure• geek troubleshooting, creating site, teaching• artists performing in care homes, orphanages• chef teaching local chefs• business executive coaching on presentation skills

- No Short term Opps For Travellers

• Global Vision International: 2 - 20 weeks• African Impact: 1 - 3 months• Madventurer: 2 - 6 weeks• Volunteers for Peace: 2-3 weeks• Global Volunteers: 3 weeks• Cross Cultural Solutions: 3 weeks• Operation Crossroads Africa: 6 weeks

Meet The Team

• Femi Longe: Africa++, Young Foundation

• Chris Heuer: Entrepreneur, Blogger

• Diana Hughes – Web Design, Multimedia Lecturer

• Jon Worth: Web design, professional training

• James Day: Project Manager

• Rags Gupta: Brightcove, Mocospace, 8tracks

• Jerzy Celichowski: NGO management

• Bosun Tijani: Management/IT consultant

• Rodrigo Zuniga: Designer, Multimedia

• Paul Massey: Legal

• Zanna Rodrigues: CSR Consulting (sponsorships)

• Noel Hatch: Consulting

• Tim Diggins: Web developer

• Tom Ten Thij: Web developer

Doing good while trave lling