video games research
Post on 05-Jul-2015
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VIDEO GAME
RESEARCH
Introduction
• I am going to conduct primary and secondary research
• According to the results I will “create” a video game.
Primary Research
Gender
Age
What is your favourite genre?
What is important in a video game?
What game platform do you use?
How much do you spend on games?
Do game ratings matter to you?
How do you prefer o buy games?
Secondary Research
Global Gaming Stats
• The average UK gamer is 34
• Most are male
• Plays for almost 3 hours a day
• The UK is just behind the U.S. in terms of iPad game purchases.
• The European market for games is almost $20 billion.
• 91% of all people on earth have a mobile phone
• 56% of people own a smart phone
• 50% of mobile phone users use mobile as their primary Internet source
• 80% of time on mobile is spent inside apps or games
http: //www.bigfishgames.com/blog/2014-global-gaming-stats-whos-playing-what-and-why/
Most Popular Genres
Most popular genres
are Action and
Shooter.
Top selling PC games on Steam
http://store.steampowered.com/
Top selling game genres
on Steam are Action,
Adventure, Shooter and
Horror.
Top selling games across all platforms
Top selling
genres are
Action, Shooter
and Simulator.
Most awaited games 2014 - 2015
Top 5 games in this
list are action
adventure/ shooter.
Top selling games on Amazon.co.uk
2014• Minecraft Xbox 360 edition (Xbox 360) - Simulator
• Destiny (PS4) - Action Adventure
• Watch dogs (PS4) – Action, Shooter
• GTA V (Xbox 360) – Action Adventure, Shooter
• FIFA 15 (PS4) - Simulator
• Titanfall (Xbox 1) - Action
Conclusion
Primary Research
• Primary Research –
• Most popular gaming platforms are Xbox 360, PC and
Mobile Devices.
• Favourite game genres are action, RPG, Shooter, Horror
and Strategy.
• 0 – 20 pounds a month is an average that people spend.
• Gamers are more interested in Gameplay and storyline
than in graphics and sounds.
Conclusion
Secondary Research
• Most gamers are male
• Most popular game genres are Action, Shooter,
Adventure.
• Top Selling games are Shooters and Action.
• Most popular consoles are Xbox One and PS4
Lycanthropy
• Genre – Horror, Action, Shooter.
• Single Player and Co-op available.
• First Person
top related