video services -the next generation

Video Services – The Next Generation Brian Cappellani

Light Reading Live:Cable Next Gen Video Strategies

The Next Generation of Services

• The service delivery paradigm is changing…• Future video service offerings will be defined

by a different set of characteristics:– Greater numbers of services– Shorter service lifecycles– Personalized : “niche driven” and user-controlled– On-demand, event-driven in real-time – “Blended” – Delivered with partners – the SaaS

model– “Blended” - Delivered across multiple access

technologies, and large range of new devices

BSS

Service

Network/ Resource

BSS

Service

Network/ Resource

North American Video Silo

• Video is a “silo” in much of North America

• New Video services require integration & blending

• Operators looking at Business Transformation to obtain an integrated service layer for advanced video services

Tru2Way

• New challenges and opportunities– DSG modem activation– Application provisioning– DCAS ?

• Opportunities for applications to integrate to back office for :– Self activation– Diagnostics

Application Enablement

• Tru2Way “opens” up the Set top for application developers

• Services Layer can “open” up capabilities for application developers– Subscriber authentication

and authorization– Subscriber information &

personalization– QoS– Fulfillment– Payments and charging

Brian Cappellanibrian.cappellani@sigma-systems.com

416-365-3966

Thank You !