wda tapping into the pmet’s

TAPPING INTO THE PMET’S

A Social Networking Proposition

The Old Reality of Networking

Traditional versus New Events|Networking

The New Reality of Networking

People are connecting online

Now you can continuously network with

WHAT ARE THE MOST USEFUL TOOLS?

Social Networking Tools

Top 10 Social Networking Tools

Microblogging

Bookmarking

Photosharing

Search

Professional

Social

Forums

City/Regional/Weekly

Reviews

SOCIAL NETWORKING TOOLS FOR THE WDA

LinkedIn, Twitter, Facebook, Ning,

Social Networking - A Career Advantage

Establish a group on LinkedIn

Conduct Research

Linked In - the community is the asset and it is unlikely that people will abandon the connections they have built up over years to try the next cool thing. There is a lot of stability in this model and time put into it is a worthwhile investment

& The WDA

How the WDA can take advantage

Take 5 mins to fill in the form

Build the community

Invite people to join

Lead discussions, market research

Share news by RSS feeds

Discuss specifics

Build membership, share information

Get to know connections in detail

Manage Users

Post updates

Microblogging. Twitter’s biggest asset is the community of users. They are the ones giving the application it’s value and this crowd will not be easily herded into another platform without a very compelling reason.

& The WDA

Post updates on Twitter

Set up an account on Twitter

Fill in the Settings Box

Choose your notice preferences

Add your logo

Sign up for Hootsuite.com

Post tweets

TwitterSearch

Search: Singapore 9.15pm Sunday

What’s next for

But… friendfeed.com is

Establish a Business page on Facebook

Establish a Facebook Group

While huge, it also employs the ‘no monetization’ model. Connections can be made here, but what might be the most educational aspect of this application is the lesson it seems to be teaching us about massive scale not leading to massive money.

& The WDA

You are probably familiar with this:

And not as familiar with this:

Collect Fans

Lead Discussions

Write ‘notes’

Events, Blogs, Videos, Photos and more

Facebook Groups

Create a Facebook group

Create a group

Keep it brief, to the point

Share News

Control membership

Create your own social network

Ning & the WDA

Create an account

Create a Social Network

Presto! Instant Social Network

There is scope for the WDA to use Social Networking Tools

There is no real requirement for moderation

There is a strong opportunity for authentic communication

Social Networking is very time intensive

Social Networking is research rich, ideal for market research

Social Networking builds a community rich with resource and engages that community in continuous interaction

Conclusions

Contact Us

Illka Gobius | Digital PR ConsultantTel +65 9105 8268ig@illkagobius.comwww.illkagobius.comhttp://twitter.com/illkagobiusSkype: illkagobius

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