we take you from paper to palmtop… marketing solutions for publishing industry 1/14

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We take you From Paper to Palmtop…Marketing Solutions for Publishing Industry

1/14

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com 2/14

END-TO-END MARKETING

What we offer you… More than just Marketing!

CUSTOMIZED DATA SOLUTIONS

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com 3/14

Customized Data Solutions

Our Data Solutions for Publishing industry

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

o Advertising campaigns

o Editorial decisions

o Audience awareness and development

Publishing houses are more and more depending on their DATA to drive their business ahead. Data management enhances efforts such as

4/14

Key challenges faced in Publishing Industry

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

Industry specific Support tools & in depth information

Latest updates on Research

Reaching through – Electronic mail, Direct Mail, Social media updates, visual and audio presence

Disseminate news in real timePushing for position with new competitors - disruptive market entrants to tech-driven mammoths like Apple and Google, B2B publishers have to re-evaluate what it takes to fight and flourish.

5/14

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

Why Publishing Industry need us

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Challenge Reason

o It is estimated that B2B publishers

generate around 50 % of their

revenue

online

o Over 60% of business professionals

visit a business portal once in a

week,

mainly to stay updated.

o To connect with them, you need

effective database and

attractive

offers and landing pages

o It is very important to keep your

webpages and your publishing

materials updated in real time.

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

How you can connect with more?

Through our multiple Data Solutions,you can…

Expand Enhance Enrich the database and increase your connectivity

20/24

Our Data Purchasing Plans

Procure business contacts from us

License them out from us, or better still…

Subscribe to a regular flow of refreshed business intelligence

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com 6/24

Our Data Services in a nutshell…

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

Fill 80% of your database with sure Readers

Get in touch with Influential brands looking for you

Get more connected and hence more visible

Allow us to Manage your data and keep it updated

Communicate as and when there is real-time demand

Get internationally reckoned

09/14

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

End-to-End Marketing

10/14

What we do for Marketing your Publishing initiatives

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

o Website Development

o Web Management

o Pay-per-click Marketing

o Search Engine Optimization (SEO)

o Social Media Management

o Product Marketing

o Custom Applications

o Content Management

But before that…

Plan

LAUNCH MARKETING CAMPAIGNS

Research

Strategize

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What we ensure for Marketing your Publishing initiatives Market

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

Completeness

Consistency

Uniformity

Density

Integrity

Validity

ACCURACY

Inter Dependent

12/14

Results of Custom-Marketing your Publishing Industry

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com

Increased Readership

Enhanced visibility

Improved Connectivity

Step above your competitors

Better data management and archive accessibility

Keep your readers informed and updated at all time

13/14

B2Bdatapartners Website:- www.b2bdatapartners.com | Phone:- 800-382-4081 | Email:- info@b2bdatapartners.com 14/14

The Final Result

And you can rise up everyday

A consistently growing Publishing brand

Increasing customer base (Readership)

Popularity of products and services

abc

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