web 2.0 in government
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Web 2.0 in Government
May 2008
Changing Environment1997• Few users• Static HTML• Limited content• <40 interactive
services• Homegrown search• Limited participation• Dialup users• Still learning about
users – many new and inexperienced in use of web
2008• Monthly unique users
> 35% of state population
• Over 3,100,000 pages• 1,079 interactive
services• Database driven• Pervasive government
participation• Rich Multimedia• Ubiquitous Broadband• Extensive analytics• Encourages citizen
participation
Definitions: Web 2.0“Web 2.0 is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an "architecture of participation," and going beyond the page metaphor of Web 1.0 to deliver rich user experiences.”
- Tim O’Reilly
Web 2.0 & Government
• More interactive services• Better collaboration between
agencies and across government• Community building and support• More transparency• Increase citizen involvement• End-to-end processes
How easy is it for citizens and business to interact with their government?
In today’s world, the minute we make public data available online, we open up the opportunity for public-private collaboration.
What are some of the manifestations or potential results of such a collaboration?
Definitions: Web 3.0 / Semantic Web
• Transforming the Web into a database
• An evolutionary path to artificial intelligence
• The realization of the Semantic Web and SOA
• Evolution towards 3D• User-generated
Networks
• An "Executable" Web Abstraction Layer
• “No Humans Required”
• The creation of high-quality content and services produced by gifted individuals using Web 2.0 technology as an enabling platform
E-Government 3.0
• Repurposing Webservices access to data by citizens and other computers
• The intelligent web• Virtual worlds• Context awareness• SaaS
• Ubiquitous Access• User Channel
Alignment• The Data Web –
Government is a major source of trusted data
• Extensive SOA implementation
Changing Nature of Collaboration
• State and local agencies need to understand where they fit in global environments
• Very dynamic, real-time collaborations
Impacting Efficiency & Productivity
• Shared project and team spaces• Live capture of streamed online
conferences for ongoing participation and feedback
• Multistreamed IM and real-time collaboration channels
• Collaborative document creation• Development & support of cross-
agency websites and services
Globalization
• GEOSS• NHIN• NIEM• NAIS• SNIP
• The National Map• Global Justice• NEIEN• WIRED
• The globe is shrinking• States compete in the global marketplace• What will be the impact of huge
global/national initiatives like:
Interoperability
• Sharing knowledge and information is easier than ever before
• Demand for interoperability is higher than ever before
• Web 2.0 supports interoperability
Community
• Web 2.0 is about communities, Government is about communities
• Web 2.0 offers numerous opportunities for enhancing community collaboration
• Communities may be gov to gov, gov to business, gov to citizen
Scope and Scale
The nature of the internet has enabled agencies to expand their breadth of interaction to a degree never before experienced.
Are we ready to take advantage of that opportunity?
The Tools
• Search• Mashups• GIS• SMS• ESB• Rich Multimedia• SaaS
• Tagging• AJAX• Flash, etc.• Mobile Devices• Gadgets and Widgets• XML
"This whole suite of tools is far more participatory in its nature. So clearly, getting more participation by citizens with their government is an objective that is very worthwhile."
- John Gillespie, NASCIO President
Prominent Uses in GovernmentMashups
• Map Fishing Hotspots
• Map wildlife disease news reports
• Economic Data• Agency Locations• New Businesses• Business Entity
Info
"Government is engaged in a big debate. I genuinely think if anything holds us back it's failing to comprehend the possibilities of what we can do with data mashups. My job is to explain it across government."
- UK Minister of Transformation, Tom Watson
Crime Reporting in Real Time: A Powerful, Collaborative Mashup
Prominent Uses in GovernmentPodcasts
• CDC Health Information
• Governor’s Weekly Messages
• Economic Information and Updates
From the Top-rated .gov domain in the United States
Prominent Uses in Government Wikis
• Intellipedia• America's Army• Diplopedia• USA Services CoLab
Wiki• Utah Technical
Services Wiki
"Across agencies, wikis and blogs are becoming as ubiquitous as e-mail in terms of information sharing."
Google Sitemapping Project
• Searchable results through Google have increased from 1.1 million to 3.1 million in 18 months
• New dynamic data sources now available to the public
• New enterprise mashup possibilities• Unique visitors up 34% over previous
year
Prominent Uses in Government RSS
• News• Alerts• Public Meetings• Weather• Calendar Events• Speeches• Online radio and
podcasts
• Business tips• Product
information• Service updates• Tax information
Prominent Uses in Government Dynamic GIS
• SGID• National Atlas• Crime Mashups• Economic
Development Mashups
• New Business Locations
Prominent Uses in GovernmentStreaming Media
• Attorney General announcements
• Healthcare Podcasts
• Science and Technology
• Disabilities News
• Economic Development Summits and Network Broadcasts
Prominent Uses in GovernmentBlogs
• Agency Directors• Rules News• Agency News• Observations• Collaborative
Initiatives
Develop a Collaboration Plan
• Identify the needs for enhanced collaboration within the enterprise
• These needs extend to business, citizens, and other levels of govt.
• Web 2.0 provide major changes in potential collaboration models
“Weaving nerves out of glass and radio waves, our species began wiring up all regions, all processes, all facts and notions into a grand network. From this embryonic neural net was born a collaborative interface for our civilization, a sensing, cognitive device with power that exceeded any previous invention.”
- Kevin Kelly
Understand the Evolution of User Demographics
• Maybe you don't want users?• Maybe your services will become
irrelevant in a changing world• Perhaps you are seeking to maintain
an entrenched status quo?
“…barriers to participation in government's Web-based, citizen-facing applications will begin to diminish any appeal a government site may possess”
- EC3
What does Web 2.0 mean for:
• Online Services• Public Health• Public Safety• Transportation• Regulatory Services• Environmental Services• Natural Resources• Commerce
The Importance of Search
• Today’s search technologies provide opportunities for integration and mashups
• Search links everything together
Growth of the Web
WWW – The Killer App
Early Growth of the World Wide Web
Number of websites, Dec 90 to Jan 96 Date Number of websitesDec 90 1Dec 91 10Dec 92 50Jun 93 130Sep 93 204Oct 93 228Dec 93 623Jun 94 2,738Dec 94 10,022Jun 95 23,500Jan 96 100,000
My first agency website
The First Network
ARPANET 1969
Tagging
• Tag clouds• Organizing data• Creating opportunities for data
presentment and integration with other data and services
• Community participation to increase value
Services to Consider
• Del.icio.us• Twitter• Flickr• YouTube• Swivel• UStream• Viddler
• Google Maps• Microsoft Live• Yahoo Pipes• Blogger/WordPress• Various Wikis• Google Enterprise
Measuring the Success of Web 2 Initiatives
• Google Analytics• Quantcast• Compete.com• Webtrends• Just to name a
few
“virtually all of government's Web-based, citizen-facing applications tend to fall short in terms of participation”
Data Sharing
• With the public – growing demand and expectation
• With business • With other government agencies
It is as important to pay attention to how we do it and what we share.
Web 2.0 in Education:What does it mean for the
future?• Younger users will
have greater expectations
• The extraordinary will become the norm
Formats for Sharing
• RSS – any news, that is news, should be available as RSS
• KML – portability for GIS info has never been better
• XML – Various Flavors
Are You a Contributor?
• Wikipedia• Blogs• Business-oriented Wikis• Community Wikis• Provide content to agency websites
Tools & Technologies You Should Know About
• AJAX• XML• CSS• Web Services
ID and Authentication
• Open ID• Directory Integration• eAuthentication• Single Sign-On• Personalization
Security and Privacy
• Encryption• Classification• Policies
…many [government CIOs] are befuddled by the nexus of traditional 1.0 security requirements and the 2.0 desire for openness.
-IBM Center for the Business of Government
Managing Projects
• Five-year, multi-million dollar projects are bad
• Don't be hindered by negativity• Don't let budget stop you• Some standards should apply
References
• The Blogging Revolution: Government in the Age of Web 2.0
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