web 2.0, library systems and the library system

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The Web 2.0 environment is characterized by concentration and diffusion. Library services are not well matched to this environment: they are fragmented and difficult to mobilize in user workflows. This presentation analyzes this situation and suggests some directions.

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Credits• Slide 1. Picture of Sterling Memorial Library. Günter Waibel.• Slide 9. From avlxyz on Flickr.

http://www.flickr.com/photos/avlxyz/2077892948/. License: Attribution-Share Alike 2.0 Generic

• Slide 10. eBoy foobar poster. http://hello.eboy.com/eboy/wp-content/uploads/shop/EBY_FooBar_35t.png. Available from http://shop.eboy.com/.

• Slide 12. Hugh MacLeod, Gaping Void. http://www.gapingvoid.com/widget.jpg

• Slide 15. Bondi Bay. Sydney. Powerhouse Museum. On Flickr commons. http://www.flickr.com/photos/powerhouse_museum/2363539264/ Also at: http://www.powerhousemuseum.com/collection/database/?irn=30669. No known copyright restrictions.

• Slides 21-27, 37. Courtesy of Jim Michalko.• Slides 30-32. OCLC• Slide 43. Courtesy of Janifer Gatenby.

RANKIN IN WORLDCAT IDENTITIES

Interlude

End User Access

Management

Digitised/Digital

Bought/Physical

Elctronic/Licensed

Specialcolls/

Archives

Management

Overview

WEB 2.0Part one

Then: Users built workflow around libraries Now: Library must build

services around user workflow

Discovery happens elsewhere Disclosure

Facebook

Google

Google

Facebook

LibraryThing

So …

Concentration

• Aggregation of data at the network level– Descriptive– Mining the

clickstream: “Database of intentions”

– Social

• Network effects

Diffusion• Syndication to

many destinations– A feed based

universe– Data– APIs– Widgets

• Mobilization in user workflows

• Encourage social participation

LIBRARY SYSTEMSPart two

Userenvironment

Library &NetworkResource

Managementenvironment

End User Access

Management

Digitised/Digital

Bought/Physical

Electronic/Licensed

Specialcolls/

Archives

Management

Userenvironment

Library &NetworkResource

Managementenvironment

End User Access

Management

Digitised/Digital

Bought/Physical

Electronic/Licensed

Specialcolls/

Archives

Management

Find It

Get It

Manage It

Metadata

Content

Userenvironment

Library &NetworkResource

Managementenvironment

End User Access

Management

Digitised/Digital

Bought/Physical

Electronic/Licensed

Specialcolls/

Archives

Management

Find It

Get It

Manage It

Metadata

Content

ILL/CIRC LINK RESOLVER SPECIAL

SPECIALILS ERM REPOSITORY

OPAC MetaSearch WebsiteA-Z NextGen

MARC DC EADA&I XXX

Network level – website - workflow

Difficult to ‘mobilize’ library resource into

workflows

A thin layer around complex legacy systems

Stuck in the middle

Concentration

Diffusion

Low gravitational pull?

Little social dynamic

Limited usage data

‘Monolithic fragmentation’

• Move to ‘concentrate’ at local level – Single search environments

• Move to ‘diffuse’ at local level– RSS, APIs, ….

• But …– Have to manage presence at the local,

group and global level

SYSTEMWIDE ATTENTIONPart three

Remember ….

I WAS ASKED TO BE PROVOCATIVE ….

Put another way...

“It is not necessary to change. Survival is not mandatory.”

—W. Edwards Deming

A historic note: the good old days

Move to group and global

1. Cataloging and resource sharing

2. A&I databases and electronic journals

3. Logic of network environment suggests moving more ….

Historic central actors• British Library

Document Supply Centre

• JISC• ‘group’ structures less

well developed in UK than elsewhere.

Network level services are heavily used, and in many cases are the first port of call for library users

Increasing opportunities to build shared capacity, remove unhelpful redundancy, and aggregate data(cf government shared services agenda).

Release time and resource to support specific learning and teaching needs of institution. Disclose resources into group and network level services.

… WITH VARYING DEGREES OF PLAUSIBILITY …

So:

Group

Data?• Knowledge base• Aggregate usage data

– Resolver data– Download data– Database usage data– Circulation– …

• Shared catalog (cf OhioLink)

• Syndicate to global (e.g. Google Scholar and union catalogues)

• Switch to local for fulfilment

Applications?• Repository• Search

– Institutional search (Primo, WC Local, etc)

– Metasearch– Catalogue

• ILS????– Network effects: e.g.

circulation and recommendation

– Shared selection– CIRC <> resource

sharing

Group

The collective collection?

• Competition for space and ongoing cost a concern

• Legacy print collections (cf UK RR) – Storage– Preservation– Access

• Physical delivery architecture

The collective collection?

• Managing a licensed collection– Ebooks– Journals– Preservation– Access models

Where data aggregation is beneficial

• More effective exposure in a web scale site (metadata)

• To attract users and social engagement

• Avoid redundant data management (suppliers details, supplier suggestions)

• Collective knowledge - tasks less complicated or more accurate (serial prediction)

• New knowledge via deduction or mining (holdings count indicating rareness and popularity, supplier performance, enriched name metadata)

• Most effective management of links and imported enriched data

• Comparison of collections; facilitating the management of the collective collection

Global

• Discovery• Registry (of institutions, services, collections)• Electronic delivery architecture

Local

• Interpretation of specific research and learning needs of institution

• Intersection of research/learning and information management

• Reputation management• Disclosure to group and global levels• Funding

Management models

• Collaboratively sourced • Centrally provided • Third parties

HTTP://ORWEBLOG.OCLC.ORGThank you

Think local:Act local, group(al) and global.

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