what is emma?

Post on 29-Nov-2014

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Mobile App Tracking and User Loyalty with eMMa Solutions eMMa Solutions eMMa is a Mobile App Marketing tool focused on agencies and app developers which allows knowing the traffic sources that turns into downloads as well as the users' behavior within the app. In addition, eMMa allows you to segment users based on customer behavior and communicating with them in the best way to activate the use of the app... We want loyal users! eMMa has 3 tools of communication: Push Notification, Startview and Dynamic Tab. The interface of eMMa brings you the possibility to know, in real time, all KPIs that can help you improving your mobile products or services. Are you still looking for the best mCommerce tool? Don't look further! eMMa's your tool ;)

TRANSCRIPT

App IntelligenceeMMa

What’s eMMa?

The big problem in eCommerce is the recurrency

Best customers comes from Apps

eMMa is App Intelligence. !

The ultimate mobile marketing technology in the market designed by marketers to marketers.!

!

Our method demonstrates an increase in sales of 10-20% and an optimization in the media purchase of

more than 15%.

What’s eMMa?

SDK

Plug & Play. !Just install our SDK for iOS or Android and start working

A tribe called eMMa

THESHAMANS

THEBOSS

THEHUNTERS

THECHEFS

App Intelligence.eMMa

Acquisition Behavior Communication

App Intelligence.eMMa

Acquisition

How can eMMa help in ACQUISITION?

Track your mobile marketing actions and you will be able to measure the efficiency of each campaign, ad group, ad network, or even each ad in terms of downloads, sales, CPD, clicks, etc... and post-download events.!!

Optimize your mobile marketing campaigns based on that efficiency to maximize the ROI.

Where are my users coming from?

MOBILEAPPS

MOBILEWEB

EMAIL

ADNETWORKS

QRCODES

MEDIAPRESS

SOCIALMEDIA

App Intelligence.eMMa

POWLINK

What’s POWLINK?

POWLINK is the deeplinking way to redirect 100% of your traffic to the right destination in your

mobile advertising campaigns

New objectives for your campaign

Downloads Loyal Users Purchases

How POWLINK works?

Not existing user

Existing user Lead Loyal User Buyer Loyal Buyer

Go to AppStore

or Google Play

Go to resgistration

landingOpen the App

Open the App and show

special offer

Open the App and show a

product

Open the App and show a

loyal discount

POWLINK

App Intelligence.eMMa

Behavior

How can eMMa help in BEHAVIOR?

Track everything you need in order to segment your users and to understand their behavior so to improve the quality of your app's services and products. !Segment by:!!

Default info!device info: operating system, device type, location, …!predefined events: (updates, sessions, logins, …)!!

Custom info!custom events: whatever you want to track (add to cart, share, save, ...)!custom tags: any user information you want to be available in eMMa

App Intelligence.eMMa

Communication

How can eMMa help in COMMUNICATION?

Push Notifications

Dynamic Tab

StartView

Adball

Banner

Strip

COMMUNICATION Tools

Push Notifications Banner StartView

COMMUNICATION Tools

AdBall Dynamic Tab

Strip

Push Notifications

Push Notifications

Rank AppUpdate App Show Offer

Banner

StartView

StartView

RegisterSpecial OfferOffer

x x x

AdBall

AdBall

DynamicTab

DynamicTab

Strip

You can change background color and text colorMoving text to show up to 140 characters

Strip

Why eMMa?

eMMa provides you three powerfull tools!in just one solution, fully integrated!

Connect the points!

Acquisition Behavior Communication

eMMa ROCKS THEM!

Customers

Partners

Did you like it? !

Do you have any doubts? !Do you want to see a demonstration?

!

Contact us!!info@eMMaSolutions.net | @eMMaSolutions_

And now?

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