why linkedin in the era

Smarketers’

10 Ways to useTo Serve your Marketing Needs

1. Increase Your Visibility

Add connections to increase the probability of being seen .

2. Improve Your ConnectivityShow all your affiliations in your profile – Your work experienceExpertise/SkillsEducations

3.Optimize Yourselves

Make your LinkedIn profile public, give it a custom URL and include your profile in your email signature.

4.Enhance Your Search Engine ResultsPromote your blog/website by including links to them in your LinkedIn profile

5. Perform Blind, Reverse And Company Reference Checks.Check references for a potential contact or company you are visiting to.

6. Increase The Relevancy of Your SearchUse advanced search to find where people and companies who want to target are.Search using keywords relevant to the target industry

  7. Make Your Meetings Go Smoother.Learn more about people you are meeting so you can discuss common interests & acquaintances.

It’s better than awkward silences.

8. Gauge The Health of The Company.Do an advanced search for a company (uncheck “Current Companies only”)

You will find the rate of turnover and if people are abandoning ship.

9. Scale the Industry History

Thinking of client or working with particular sector?

Learn more by finding people who work for competitors or failed companies.

10. Track the Startups.Find out who is doing new startups by searching for “stealth” or “new startup.”

Sort by degrees to see people closest to you first

Thank You Happy Networking

Manish Pandey,Lead Generation Department