why msi products stand out vs. competition. patented air flow design high grade conductive blended...

Why MSi products stand out vs. competition

• Patented air flow design

• High grade conductive blended aluminum alloy

• Curved fins provide 20% more surface area

• 60% less weight than die cast competitors

• Runs 9◦ cooler than any other LED lamp

Custom designed driver

• Runs at 60% of capacity

• Optimized efficiency = less energy used

• Long Life industrial spec components

• CAPs rated in excess 50,000+ hours

• Wide dimmer compatibility

•Proprietary Optical Design

•93% efficiency in light output

•Anti-glare facets on lense

•Eliminates shadows, watermarks and lines

•Air flow vents throughout the top retainer

•Optical grade acrylic for clear imaging

•Manufactured in 10K clean room

•Proprietary conductive material

•Completely designed in-house

•Optical & Electrical test & inspection

•100% production traceability

•High Temperature, Long Life Capacitors

•Proprietary conductive material

•Completely designed in-house

•Optical & Electrical test & inspection

•100% production traceability

•High Temperature, Long Life Capacitors

•High performance LED chip

•Single Diode

•Blended binning for consistency and CCT

•Proprietary Binning Formula

•Full control over the color and quality of chip

LED Light Engine (Ring)

Tapered “Microprism” Light Guide

Light Extraction Pattern using glass bead technology

3M ESR Film (lining walls)

Light Guide

3M Optically Clear Adhesive

Integrated Heatsink

3M Adhesive

3M IP

3M Product

3M custom pin strip & socket connectors

6/27/2013Confidential - 3M Corporate Ventures