wordpress plugin growth hacks
Post on 10-Feb-2017
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Chris Lawson
lawson@livepulseweb.com@livepulsew
eb @sttartup
Founder, Live Pulse
#growthhack
01
ME
Co-Founder
Co-founder
Serial starter
*WHAT ISGROWTH HACKING?
* A specific marketing niche, with a laser focus on growth. Growth of user engagement, email addresses, social reach, and revenue. Not branding, not awareness, not traditional mediums, but rather specific tactics that grow your business.
WordPress rocks for Growth Hacking. Infinitely extensible.
Growth hackers build the product's potential growth, including user acquisition, on-boarding, monetization, retention, and virility, into the product itself - Ryan Holiday
WordPress rocks for Growth Hacking. Infinitely extensible.
SocialEmail Search RevenueConversion
My fundamentals for growth*
• Digital Pyromania• Shoulders of Giants
10x Growth&
Engagement
Growth Hack
Pissed Students, Parents, & Professors signed digital Petition for open source text books.
Growth Hack
• Tens of thousands of signatures • Hundreds of thousands of emails• Over 1300 universities• Tens of Thousands of Social Shares• Adopted at over 200 Universities• In just a few days
Wordpress
Wordpress Plugins you can use to Grow
PUBLIC SERVICE ANNOUNCMENT
Use Analytics to gather metrics….or else.
Single Sign-onhttps://wordpress.org/plugins/auth0/
Highlight to Sharehttps://wordpress.org/plugins/sumome/
Welcome Mathttps://wordpress.org/plugins/sumome/
Exit Intenthttps://wordpress.org/plugins/sumome/
Welcome Barhttps://wordpress.org/plugins/sumome/
Welcome Barhttps://wordpress.org/plugins/sumome/
Homework:What is a really
innovativeway to use to
use these tools?
Message At Risk Usershttps://wordpress.org/plugins/intercom-for-wordpress/
Messaging and Onboardinghttps://wordpress.org/plugins/intercom/
Messaging and Onboardinghttps://wordpress.org/plugins/intercom/
Homework:What is a really
innovativeway to use to
use these tools?
Social Lockerhttps://wordpress.org/plugins/social-locker/
Homework:What is a really
innovativeway to use to use the unlock
tool?
Call Now Buttonhttps://wordpress.org/plugins/call-now-button/
Viral Signupshttps://wordpress.org/plugins/viral-sign-ups/
Homework:What is a really
innovativeway to use to
use viral signup?
Desktop Push Notificationshttps://wordpress.org/plugins/onesignal-free-web-push-notifications/
Homework:What is a really
innovativeway to use to use web push?
Make Your Content Embedable http://embed.ly/code or https://wordpress.org/plugins/embed-code-generator/
Homework:What is a really
innovativeway to use to use embed?
Make Cheese
Homework:Single Sign-onSumoMe: Highlight to share content, Welcome Mat, Exit Intent Intercom.io: Onboarding, event based messaging, stop losing users, chat. Social Locker: Share to access content Call Now Button:Web Push Notifications:Make your content embeddable
BONUS.LinkedIn Hack
Text
(202) 630-0217
I like you.
Final Hack
List ofChris Lawson’s
PreferredPlugins for Growth
http://bit.ly/20U4nMk
I like you.
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