work reference of crystal jin wu

Work  ReferenceCrystal,  Jin  Wu

Promotion  &  Merchandising  Solutions  

• Design  and  produce  merchandising  tools  for  FMCG  customers

Provide  60%  of  P&G’s  (16  brands)  in-­‐store  display  materials  in  China      

Promotion  &  Merchandising  Solutions  

• Design  and  produce  merchandising  tools  for  FMCG  customers

Provide  80%  of  Colgate’s  dump  bins  &  on-­‐pack  promotional  premiums  in  China      

Promotion  &  Merchandising  Solutions  

Food  Packaging  &  Tableware• High  end  disposable  products  launch  in  Asia  Pacific  market

Real  Estate  • Media  Interview  at  Let’s  Go,  the  magazine  for  KCRC  (Kowloon  Canton  Railway  

Corporation)  Railway  issued  in  December,  2008

Real  Estate• Media  Interview  at  Let’s  Go,  the  magazine  for  KCRC  (Kowloon  Canton  Railway  

Corporation)  Railway  issued  in  July,  2008

Real  Estate

• Participate  live  show  at  Guangdong  TV  station  together  with  the  research  scientist  of  Guangzhou  Academy  of  Social  Sciences  and  the  commentator  of  Macau  Daily

Coca-­‐Cola  Worldwide  Licensing

• Set  up  Coca-­‐Cola  Store  with  unique  visual  merchandising  support

• Thematic  Promotional  Activities

Classified  -­‐ Confidential

We  All  Speak  Football  Campaign• Star  Contest  event  launched  in  Q2,  2006• e-­‐Marketing  at  iCoke website• Store  merchandising

Coca-­‐Cola  Worldwide  Licensing

• New  product  launch  of  Dulux Paints

Brand  Building

• New  package  launch  of  Master,  a  well  known  seasoning  product  in  China

Brand  Building

• Heinz  infant  foods

Brand  Building

• Meiji  Ice  cream  first  launch  in  China

Brand  Building