CLASSIC EXAMPLE BEER STYLE

GLASS /COLOR

% ALC /VOL* BALANCE CHART TASTING NOTES BREWING NOTES FOOD PAIRINGS FROM EXISTING CHART

ALES

Witbier (Belgian

White Ale)

4.95.2

Maltiness

Hoppiness

Alcohol

Well balanced, sweet to start with a nice touch of citrus and tangy wheat finish creates

a refreshing flavor.

Brewed using a combination of water, barley malt, unmalted wheat, hops, yeast, citrus peel and

coriander. Packaged unfiltered producing a cloudy white appearance.

Complements salads with light citrus dressings and feta or goat cheese as well as ceviches

and other light, citrus-flavored dishes.

Belgian Blonde

Abbey Ale6.6

Maltiness

Hoppiness

Alcohol

Taste is sweet and silky, with slight drying sensation. Fruity and lightly

spiced balanced with a delicate bitterness and subtle aftertaste.

An ancient recipe using only the finest grains, hops, and yeast. Spring water, barley and corn

are blended to yield a sunny golden color.

Pairs perfectly with sweet, hot, spicy foods including many Asian dishes, chili and mango jalapeño salsa.

Fruit/ Wheat Ales

4.25.25.2

Maltiness

Hoppiness

Alcohol

A fruity twist on the traditional witbier. Slightly tart with a smooth mouthfeel and refreshing finish.

Brewed as a traditional witbier with added essence of natural fruits and spices

to create these seasonal beers.

Pairs with light citrus salads, feta and goat cheese; citrus flavored dishes.

(Classic) English Pale Ale

5.1

Maltiness

Hoppiness

Alcohol

Aromas of nuts, caramel, dried fruits and raisins. Taste is

slightly sweet and a trace drying with a nice hop finish.

Brewed with the original historic Bass yeast strain, select hop varieties and specialty malts

to produce an alluring chestnut hue.

Hops bitterness contrasts with spicy,heat-charred, smoky or aromatic flavorssuch as those in Stilton and blue cheese.

CIDERS/GLUTEN FREE

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(Light) Hard Cider (Naturally

Gluten-free)

4.04.5

Maltiness

Hoppiness

Alcohol

Slightly sweet cider with a crisp apple flavor for a light,

refreshing taste.

Brewed with all natural ingredients including apples and a natural sweetener. Does not use

barley creating a naturally gluten-free beverage.

Compliments oysters, chicken and a broad selection of cheeses.

American Amber/

Red Lager (Gluten-free)

4.0

Maltiness

Hoppiness

Alcohol

Redbridge is a gluten-free beer that has a distinctively

fruity citrus hop aroma, a sweet toasted grain flavor.

The primary ingredient is sorghum. Brewed using imported Hallertau and domestic

Cascade hops. Also made with yeast, water, hops and corn without using wheat or barley.

Pairs well with chicken primavera made with gluten-free pasta and cheeses

like Gouda and Camembert.

ALES

The fruity, estery taste

of ales is created

by combining

top-fermenting

ale yeast and

warmer temperatures.

• Top-fermenting yeast

• Warmer temperatures

• Fruity, robust flavors

AN EXPERT’S GUIDE TO APPRECIATING BEERThis handy guide – a companion to the beer school, will help you choose the right beer style to enhance any food occasion. The most popular varieties of ales, ciders and gluten-free offerings are described below. On the reverse side of this guide, you’ll find descriptions of some of the most popular varieties of lagers.

* Alcohol content varies in some states due to state laws.

MAKING FRIENDS IS OUR BUSINESS.

CLASSIC EXAMPLE BEER STYLE

GLASS /COLOR

% ALC /VOL* BALANCE CHART TASTING NOTES BREWING NOTES FOOD PAIRINGS

SPECIALTY

BLA - 1 3/13 BUD LIGHT LIME STRAW-BER-RITA LOGO SHEET

© 2013 Anheuser-Busch, Bud Light Lime® Straw-Ber-Rita Flavored Malt Beverage (Flavored Ale in OR & TX), St. Louis, MO

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®® ®® ® Fruit Lager Varies 8.0

Maltiness

Hoppiness

Alcohol

These beers offer a warming and full-bodied taste with

a pleasant fruity aroma rounded out by tart and zesty notes.

Best enjoyed over ice.

Brewed with a blend of barley malt, hops and all-natural fruit and other flavors to produce

a unique twist on the traditional beer.

Pairs well with grilled citrus shrimp or fruity salads with light vinaigrette dressings.

LAGERS

Classic American (Adjunct) NA Lager

0.5

Maltiness

Hoppiness

Alcohol

A medium-bodied non-alcoholic lager, with subtle fruit notes,

with a sweet and bitter balance for a clean, snappy finish.

Brewed with time-honored methods using imported and domestic bittering

hops for an unparalleled balance.

Complements Pan-Asian dishes, salads, sushi and feta cheese.

MUL - 1 3/10 MICHELOB ULTRA LOGO SHEET

Call Brand Creative Services (314) 765-0326 for approved digital versions and ink color information.DO NOT SCAN OR DIGITALLY RECREATE THESE

IMAGES WITHOUT THE PERMISSION OF BRAND CREATIVE SERVICES.

In lieu of the Anheuser-Busch brand colors specified on this logo sheet, you may use the following PANTONE® Colors,the standards for which are as shown in the current edition of the PANTONE Color Formula Guide.

The colors shown on this page are not intended to match the PANTONE Color Standards.PANTONE® Is A Registered Trademark Of Pantone, Inc.

© 2010 Anheuser-Busch, Inc., Brewers of Michelob Ultra® Beer, St. Louis, MO.

6 COLOR

4 COLOR

2 COLOR 1 COLOR

6 COLOR ON DARK BACKGROUND

MUL RED(Use PANTONE 186 C)

MUL DARK GRAY(Use PANTONE 8422 C)

MUL LIGHT GRAY(Use PANTONE Cool Gray 3 C)

MUL CREAM(Use PANTONE 9064 C)

MUL DARK BLUE(Use PANTONE Reflex Blue C)

MUL LIGHT BLUE(Use PANTONE 2935 C)

MUL DARK RED(Use PANTONE 201 C)

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Light Lager 4.04.2

Maltiness

Hoppiness

Alcohol

Light-bodied with a smooth refreshing taste complemented by subtle fruit and citrus aromas.

Brewed using the finest barley malt, select grains, hops and an extended mashing process

to create a refreshing beer with lower alcohol.

Complements lemongrass, ginger, garlic,cilantro; adds depth to light dishes such as spring

rolls salads. Pairs well with Brie cheese.

Light Lager 4.2

Maltiness

Hoppiness

Alcohol

Slight malt sweetness with exotic fruity aroma and

a clean citrus finish.

Brewed using two-row specialty malts, natural grains, the choicest

hops and natural flavors.

Caesar salad, poached salmon and key lime pie. Also a great

complement to spicy ethnic foods.

Classic American

Light Lager

4.24.36.0

Maltiness

Hoppiness

Alcohol

Delicate malt sweetness, light-bodied, highlighted by

a fresh and crisp finish.

Combination of barley malts, domestic and imported hops, and rice for superior drinkability.

Complements lemongrass, ginger, garlic,cilantro and similar flavors; adds depth to

light dishes such as spring rolls and salads.

Classic American (Adjunct)

Lager

4.65.05.0

Maltiness

Hoppiness

Alcohol

Medium-bodied lagers, subtle fruit notes, with a sweet and bitter balance for a clean, snappy finish.

Brewed with time-honored methods using the choicest barley malts, imported and domestic

bittering hops, and aroma hops.

Complements rich, aromatic, spicy and smoky foods such as chili, BBQ ribs, grilled chicken and beef.

European Pale Lager 5.0

Maltiness

Hoppiness

Alcohol

A classic Belgian lager that has exceptional clarity, toasted malt notes and spicy floral hop finish.

Brewed using the finest natural ingredients-water, barley malt, non-malted grains and Stella Artois unique yeast strain.

Works well with salmon, tuna and marbled meats; bitterness offers pleasing contrast with sweet

reductions and sauces.

German Pilsner

5.06.0

Maltiness

Hoppiness

Alcohol

With a distinctive bitterness and hoppy bouquet, these beers deliver a robust, full-bodied taste.

Brewed in accordance with the German Purity Law of 1516 using only top-grade barley, hand-selected

hops, and a seasoned strain of yeast.

Works well with marbled steaks and with peppered goat cheese. The bitterness offers pleasing contrast

with sweet reductions and sauces.

BCW - 1 1/13 BUDWEISER BLACK CROWN LOGO SHEET

Call Brand Creative Services (314) 765-0326 for approved digital versions and ink color information.DO NOT SCAN OR DIGITALLY RECREATE THESE

IMAGES WITHOUT THE PERMISSION OF BRAND CREATIVE SERVICES.

In lieu of the Anheuser-Busch brand colors specified on this logo sheet, you may use the following PANTONE® Colors,the standards for which are as shown in the current edition of the PANTONE Color Formula Guide.

The colors shown on this page are not intended to match the PANTONE Color Standards.PANTONE® Is A Registered Trademark Of Pantone, Inc.

© 2013 A-B, Budweiser® Black Crown Lager, St. Louis, MO

BCW SILVER(Use PANTONE 877 C)

BCW BLACK(Use PANTONE Process Black C)

BCW WHITE(Use SPOT WHITE)

3 COLOR ON DARK BACKGROUND2 COLOR 2 COLOR

1 COLOR

1 COLOR

1 COLOR

1 COLOR

2 COLOR 2 COLOR

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MUA - 1 3/10 MICHELOB ULTRA AMBER LOGO SHEET

Call Brand Creative Services (314) 765-0326 for approved digital versions and ink color information.DO NOT SCAN OR DIGITALLY RECREATE THESE

IMAGES WITHOUT THE PERMISSION OF BRAND CREATIVE SERVICES.

In lieu of the Anheuser-Busch brand colors speci�ed on this logo sheet, you may use the following PANTONE® Colors,the standards for which are as shown in the current edition of the PANTONE Color Formula Guide.

The colors shown on this page are not intended to match the PANTONE Color Standards.PANTONE® Is A Registered Trademark Of Pantone, Inc.

© 2010 Anheuser-Busch, Inc., Brewers of Michelob Ultra Amber® Beer, St. Louis, MO.

5 COLOR

4 COLOR

2 COLOR 1 COLOR

6 COLOR ON DARK BACKGROUND

MUA RED(Use PANTONE 186 C)

MUA BROWN(Use PANTONE 476 C)

MUA DARK GOLD(Use PANTONE 874 C)

MUA CREAM(Use PANTONE 9064 C)

MUA LIGHT GOLD(Use PANTONE 7502 C)

MUA LIGHT BROWN(Use PANTONE 160 C)

MUA DARK RED(Use PANTONE 201 C)

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American Amber/Red

Lager

5.26.0

Maltiness

Hoppiness

Alcohol

Amber in color with aroma notes of toasted malts and Noble

Hops. Features a full rich taste while creating a smooth finish.

Using a combination of barley malt and specialty malts to attain the amber color, these beers are finished with domestic and

European hops for a great balance.

Pairs well with creamy pasta, smoked meat and BBQ dishes. Also complements smoked

cheeses like Gouda.

Bock (Dark Lager) 5.2

Maltiness

Hoppiness

Alcohol

Features a rich nutty aroma, gentle hint of caramel malt

sweetness, with a deep malty body and tall head.

Brewed with 100% imported dark-roasted black and caramel malts and premium all-imported hops.

Sweetness balances strong spicecomponents and intense flavors of Cajun,

jerk, slow-roasted and seared foods. Also pairs well with deserts like crème brule.

LAGERS

Lagers are fermented with

bottom-fermenting

lager yeast at cooler

temperatures than those

used to ferment ales,

typically producing a drier,

crisper beer with less

fruity characteristics.

• Bottom-fermenting yeast

• Colder temperatures

• Crisp, delicate flavor

MUST BE 21. ENJOY RESPONSIBLY

© 2013 ANHEUSER-BUSCH, ST. LOUIS MO

* Alcohol content varies in some states due to state laws.