an insider’s look bonus gift: at the research bonus …the fascination advantage® test dormant...
TRANSCRIPT
For information, visit HowToFascinate.com or contact [email protected]. 1Copyright ©2017 How to Fascinate. All rights reserved.
FROM SALLY HOGSHEAD’S PRESENTATION TO PURE INSURANCE ON 10/18/17
AN INSIDER’S lookAT THE RESEARCH
For information, visit HowToFascinate.com or contact [email protected].
BONUS GIFT:CLICK HERE TO SHARE YOUR
BONUS GIFT WITH YOUR COMMUNITY
PureShare
INNOVATION
PASSION
POWER TRUST
MYSTIQUE
PRESTIGE
ALERT
Copyright ©2017 How to Fascinate. All rights reserved.
For information, visit HowToFascinate.com or contact [email protected]. 2Copyright ©2017 How to Fascinate. All rights reserved.
CREATIVE PROBLEM-SOLVER
RELATIONSHIP-BUILDER WITHSTRONG PEOPLE SKILLS
A LEADER WHO MAKES DECISIONS
OVERACHIEVER WITHHIGH STANDARDS
STABLE, RELIABLE PARTNER
SOLO INTELLECTBEHIND THE SCENES
PRECISE DETAIL MANAGER
7 WAYS HIGH PERFORMERS ADD VALUE
PASSION
POWER
PRESTIGE
TRUST
MYSTIQUE
ALERT
INNOVATION
For information, visit HowToFascinate.com or contact [email protected]. 3Copyright ©2017 How to Fascinate. All rights reserved.
PURE INSURANCE’S PRIMARY ADVANTAGE BREAKDOWN COMPARED TO THE GENERAL POPULATION
RESULTS FROM THE GENERAL POPULATION FOR THE
FASCINATION ADVANTAGE® TEST
RESULTS FROM PURE INSURANCE FOR THE FASCINATION ADVANTAGE® TEST
Above charts represent average Primary Advantage breakdowns for individuals who took the Fascination Advantage® Assessment. General Test Population is over one million individuals who took
the Fascination Advantage® Assessment.
For information, visit HowToFascinate.com or contact [email protected]. 4Copyright ©2017 How to Fascinate. All rights reserved.
THIS IS WHAT THE DATA LOOKED LIKE WHEN WE COMPARED YOUR ORGANIZATION’S SCORES TO OUR OVERALL TEST POPULATION OF OVER ONE MILLION PEOPLE.
PURE INSURANCE RESULTS OF THE FASCINATION ADVANTAGE® TEST
ALERTINNOVATIONMYSTIQUEPASSIONPRESTIGETRUSTPOWER
PRIMARY ADVANTAGE
AVERAGE RESULTS OF THE FASCINATION ADVANTAGE® TEST
ALERTINNOVATIONMYSTIQUEPASSIONPRESTIGETRUSTPOWER
PRIMARY ADVANTAGE
For information, visit HowToFascinate.com or contact [email protected]. 5Copyright ©2017 How to Fascinate. All rights reserved.
INNOVATIONMYSTIQUEPASSIONPRESTIGETRUST
AmbitiousResults-Oriented
Respected
ExpressiveIntuitive
Engaging
CreativeVisionary
Entrepreneurial
StableDependable
Familiar
ProactiveOrganizedDetailed
Confi dentGoal-Oriented
Decisive
IndependentLogical
Observant
POWER ALERT
CUSTOMIZED INSIGHT: PURE INSURANCE’S UNIQUE PERSONALITY ADVANTAGES COMPARED TO THE GENERAL POPULATION
YOU ARE 35% MORE LIKELY THAN THE AVERAGE POPULATION TO HAVE POWER AS A PRIMARY ADVANTAGE
YOU ARE 19.8% LESS LIKELY THAN THE AVERAGE POPULATION TO HAVE TRUST AS A PRIMARY ADVANTAGE
YOU ARE 34.5% MORE LIKELY THAN THE AVERAGE POPULATION TO HAVE PRESTIGE AS A PRIMARY ADVANTAGE
YOU ARE 10.8% LESSLIKELY THAN THE AVERAGE POPULATION TO HAVE PASSION AS A PRIMARY ADVANTAGE
YOU ARE 28.7% LESS LIKELY THAN THE AVERAGE POPULATION TO HAVE MYSTIQUE AS A PRIMARY ADVANTAGE
YOU ARE 8.8% LESS LIKELY THAN THE AVERAGE POPULATION TO HAVE INNOVATION AS A PRIMARY ADVANTAGE
YOU ARE 7.2% LESS LIKELY THAN THE AVERAGE POPULATION TO HAVE ALERT AS A PRIMARY ADVANTAGE
For information, visit HowToFascinate.com or contact [email protected]. 6Copyright ©2017 How to Fascinate. All rights reserved.
FRUSTRATED BY CHAOSOR AMBIGUITY
PERSUADED BY FACTS, NOT EMOTION
UNLIKELY TO FORCE OPINIONS OR“BULLY” TEAMS
BUILDS CONSENSUS IN GROUPSRATHER THAN COMPETITION
SEEKS TO EXPLORE AND EXPERIMENT, DISLIKES RIDGID STRUCTURES
WANTS CLEAR, OPEN,CANDID DISCUSSION
EXHAUSTED BY DETAILS; THRIVES WHEN LOOKING AT THE BIGGER PICTURE
TRAITS FOR DORMANT ADVANTAGES
PASSION
POWER
PRESTIGE
TRUST
MYSTIQUE
ALERT
INNOVATION
For information, visit HowToFascinate.com or contact [email protected]. 7Copyright ©2017 How to Fascinate. All rights reserved.
PURE INSURANCE’S DORMANT ADVANTAGE BREAKDOWN COMPARED TO THE GENERAL POPULATION
DORMANT ADVANTAGE RESULTS FROM THE GENERAL POPULATION FOR
THE FASCINATION ADVANTAGE® TEST
DORMANT ADVANTAGE RESULTS FROM PURE INSURANCE FOR
THE FASCINATION ADVANTAGE® TEST
Above charts represent average Dormant Advantage breakdowns for individuals who took the Fascination Advantage® Assessment. General Test Population is over one million individuals who took
the Fascination Advantage® Assessment.
For information, visit HowToFascinate.com or contact [email protected]. 8Copyright ©2017 How to Fascinate. All rights reserved.
WE COMPARED YOUR FINDINGS TO OUR MATRIX OF 49 PERSONAL BRAND ARCHETYPES.
THE PERSONAL BRAND ARCHETYPES DISCOVERED BY SALLY HOGSHEAD
SECONDARY ADVANTAGE
PR
IMA
RY
AD
VA
NTA
GE
DOTTED STROKE = DOUBLE TROUBLE WANT TO BUILD A HIGH-PERFORMING TEAM? CONTACT OUR FRIENDLY STAFF AT HELLO@HOWTOFASCINATE .COM ©2015 SALLY HOGSHEAD
HOWTOFASCINATE.COM
INNOVATION
PRESTIGE
PASSION
TRUST
POWER
MYSTIQUE
ALERT
You change thegame with creativity
You earn respect with higher standards
You connectwith emotion
You build loyaltywith consistency
You leadwith command
You communicatewith substance
You prevent problems with care
INNOVATION
THECATALYST
THE CHANGEAGENT
THE AVANT-GARDE
THEEVOLUTIONARY
THE SECRETWEAPON
THECOMPOSER
THEANARCHY
Out-of-the-Box • Social Energizing
Inventive • UntraditionalSelf-Propelled
Original • EnterprisingForward-Thinking
Curious • AdaptableOpen-Minded
Nimble • UnassumingIndependent
Strategic • Fine-TunedJudicious
You change thegame with creativity
Volatile • StartlingChaotic
PRESTIGE
THETRENDSETTER
THETALENT
THEMAESTRO
THE DIPLOMAT
THEROYAL GUARD
THEEDITOR-IN-CHIEF
THEIMPERIAL
You earn respect with higher standards
Cutting-Edge • EliteProgressive
Expressive • StylishEmotionally-Intelligent
Ambitious • FocusedConfident
Levelheaded • SubtleCapable
Elegant • AstuteDiscreet
Productive • SkilledDetailed
Arrogant • ColdSuperior
PASSION
THEROCKSTAR
THERINGLEADER
THECONNOISSEUR
THEAUTHENTIC
THE SUBTLETOUCH
THECOORDINATOR
THEDRAMA
You connectwith emotion
Bold • ArtisticUnorthodox
Motivating • SpiritedCompelling
Insightful • DistinguishedIn-the-Know
Approachable • DependableTrustworthy
Tactful • Self-SufficientMindful
Constructive • OrganizedPractical
Theatrical • EmotiveSensitive
TRUST
THEARTISAN
THEBELOVED
THEGUARDIAN
THEBLUE CHIP
THEWISE OWL
THEMEDIATOR
THEOLD GUARD
You build loyaltywith consistency
Deliberate • ThoughtfulFlexible
Nurturing • LoyalSincere
Prominent • GenuineSure-Footed
Classic • EstablishedBest-In-Class
Observant • AssuredUnruffled
Steadfast • ComposedStructured
Predictable • SafeUnmovable
POWER
THE MAVERICKLEADER
THE PEOPLE’SCHAMPION
THEVICTOR
THEGRAVITAS
THE VEILEDSTRENGTH
THEACE
THEAGGRESSOR
You leadwith command
Pioneering • IrreverentEntrepreneurial
Dynamic • InclusiveEngaging
Respected • CompetitiveResults-Oriented
Dignified • StableHardworking
Realistic • IntentionalTo-the-Point
Decisive • TirelessForthright
Dominant • OverbearingDogmatic
MYSTIQUE
THEPROVOCATEUR
THEINTRIGUE
THEMASTERMIND
THE ARCHITECT
THEANCHOR
THEDETECTIVE
THEDEADBOLT
You communicatewith substance
Clever • AdeptContemporary
Discerning • PerceptiveConsiderate
Methodical • IntenseSelf-Reliant
Skillful • RestrainedPolished
Protective • PurposefulAnalytical
Clear-Cut • AccurateMeticulous
Unemotional • IntrovertedConcentrated
ALERT
THEQUICK-START
THEORCHESTRATOR
THEDEFENDER
THE SCHOLAR
THEGOOD CITIZEN
THEARCHER
THE CONTROLFREAK
You prevent problems with care
Prolific • ThoroughDiligent
Attentive • DedicatedEfficient
Proactive • CautionaryStrong-Willed
Intellectual • DisciplinedSystematic
Principled • PreparedConscientious
On-Target • ReasonedPragmatic
Compulsive • DrivenExacting
For information, visit HowToFascinate.com or contact [email protected]. 9Copyright ©2017 How to Fascinate. All rights reserved.
SECONDARY ADVANTAGES
INNOVATIONYou change the
game with creativity
PASSIONYou connect
with emotion
POWERYou lead
with command
PRESTIGEYou earn respect
with higher standards
TRUSTYou build loyaltywith consistency
MYSTIQUEYou communicate
with substance
ALERTYou prevent
problems with care
INNOVATIONYou change the
game with creativity
PASSIONYou connect
with emotion
POWERYou lead
with command
PRESTIGEYou earn respect with
higher standards
TRUSTYou build loyaltywith consistency
MYSTIQUEYou communicate
with substance
ALERTYou prevent problems
with care
PR
IMA
RY
AD
VA
NTA
GE
SPURE INSURANCE’S “FASCINATION FINGERPRINT”
This diagram shows the concentration of personal brand Archetypes of your organization.
This is your custom measurement of Fascination Scores. The diagram to the left shows the actual percentages of each personal brand Archetype within your organization.
SECONDARY ADVANTAGES
INNOVATIONYou change the
game with creativity
PASSIONYou connect
with emotion
POWERYou lead
with command
PRESTIGEYou earn respect
with higher standards
TRUSTYou build loyaltywith consistency
MYSTIQUEYou communicate
with substance
ALERTYou prevent
problems with care
INNOVATIONYou change the
game with creativity
PASSIONYou connect
with emotion
POWERYou lead
with command
PRESTIGEYou earn respect with
higher standards
TRUSTYou build loyaltywith consistency
MYSTIQUEYou communicate
with substance
ALERTYou prevent problems
with care
PR
IMA
RY
AD
VA
NTA
GE
S
1.8% 5.4% 1.8% 1.8%
6.3% 0.9% 5.4% 0.9% 0.9% 2.7%
2.7% 0.9% 9.9% 2.7% 0.9% 2.7%
4.5% 4.5% 1.8% 3.6% 3.6% 4.5%
3.6% 1.8% 2.7% 0.9% 0.9%
0.9% 3.6% 2.7% 2.7% 1.8%
1.8% 0.9% 3.6% 0.9% 0.9%
fasci
natio
n
POWER
POWER
ALERT
ALERT
PRESTIGE
PRESTIGE
TRUST
TRUST
PASSION
PASSION
MYSTIQUE
MYSTIQUE
INNOVATION
INNOVATION
{fascination
For information, visit HowToFascinate.com or contact [email protected]. 10Copyright ©2017 How to Fascinate. All rights reserved.
THIS IS WHAT THE DATA LOOKED LIKE WHEN WE COMPARED YOUR ORGANIZATION’S SCORES TO OUR OVERALL TEST POPULATION OF OVER ONE MILLION PEOPLE.
This spreadsheet includes data on Archetype and Primary and Secondary Advantages.
These graphs include data on Primary, Secondary and Dormant Advantages.
HOW DOES YOUR
INNER CIRCLE COMMUNICATE?
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VISIT HowToFascinaTe.com/YoU
FOR THE ACCESS CODE, ENTER PureShare
THIS OFFER EXPIRES ON 11/10/17
We want you to share your code with your inner circle, your most trusted friends and influencers. Why? Once they know what makes them valuable to others, they’ll be more authentic and confident, and more likely to make a positive impression.
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When they take the Fascination Advantage® assessment, they will discover their distinct brand of persuasion. It’s what they are already doing right. Leverage this information and they can build a brand that people will love.
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Copyright © 2017 by Fascinate, Inc. All rights reserved. No part of this document may be used or reproduced in any manner whatsoever without written permission except in the case of brief quotations embodied in critical articles and reviews.For information, visit HowToFascinate.com or contact [email protected].
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