an introduction to lhbs
DESCRIPTION
LHBS is an interdisciplinary think tank for insights, innovation and branding. We help our clients to understand the changing nature of demand and to act on emerging opportunity spaces for brand and business. Find out more: http://www.lhbs.comTRANSCRIPT
AN INTRODUCTION OF THE INTERDISCIPLINARY THINK TANK FOR
INSIGHTS, INNOVATION AND BRANDING
LHBS Consulting GmbHRasumofksygasse 261030 Vienna, Austria
Web: http://www.lhbs.com Twitter: http://www.twitter.com/lhbs Facebook: http://www.facebook.com/lhbs_at
WWW.LHBS.COM
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http://instagr.am/p/ILIXKxqTYs/
INSTEAD OF MAKING PEOPLE WANT THINGS
MAKE THINGS PEOPLE WANT
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http://instagr.am/p/ILIXKxqTYs/
AROUND US NEEDS TO BE THE START
UNDERSTANDING WHAT IS HAPPENING
We believe that in a dynamic and evolving world it’s important to !rst asses the emerging needs and opportunities and then design strategies that !t this context.
ADAPT TO SOCIAL BEHAVIOR
BRANDS AND BUSINESSES NEED TO
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“It is not the strongest of the species that survives, nor the most intelligent that survives.
It is the one that is the most adaptable to change.”
Charles Darwin
AND THEIR CULTURAL CONTEXT
UNDERSTANDING PEOPLE
is is why we believe understanding people and their cultural context is the best starting point for branding and innovation.
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INTERDISCIPLINARY THINK TANK
WE ARE ANWe uncover new insights, develop better suited products, services and organizations and position them in a way take makes it more relevant for the outside world.
We do this by using non traditional approaches and expert knowledge in strategic and conceptual thinking.
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IT’S CALLED DOING THINGS BETTER
WE HAVE A STRATEGIC PLAN We believe in our model as a way of working that gets adjusted to the speci!c nature of each assignment.
We explore emerging opportunity spaces, develop strategically inspired ideas and implement those ideas holistically.
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TO CREATE ADDED VALUE
CORE SERVICES
Insights Innovation Branding
We are assessing the current context, look for patterns and
uncover new insights
We develop better suited products, services and
organizations
We make brands relevantto people and their context
Cultural Context Analysis
Social Studies and Ethnographic Consumer Research
Trend Reports
Innovation Strategy
Business Development
Product and Service Innovation
Brand Positioning
Communication Strategy
Strategic Planning
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INSIGHTS, INNOVATION & BRANDING
CLIENTSWe don’t concentrate in any particular industries.
We specialize in identifying new cultural and consumer insights and how to use them for innovation and branding.
We are proud to co-create with and support national and international clients like:
Slide of the week Uncomfortable Talk Navigating VenusA sharing platform for marketing and innovation thoughts. Available in digital and as printed cards or book.
www.slideoftheweek.com
Event series to get people out of their comfort zone, become open to new ideas and share different marketing and innovation approaches.
www.un-talk.com
Ongoing study about womanhood. How women are changing their behavior and emerging opportunities for marketing and innovation.
www.navigating-venus.com
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WE STARTED AND CARE ABOUT
PROJECTS
Joanna BakasManaging Partner & Strategist
[email protected]+43 699 1720 1994
Stefan ErschwendnerManaging Partner & Strategist
[email protected]+43 650 372 6486
GET IN CONTACT WITH US:
LHBS Consulting GmbHRasumofksygasse 261030 Vienna, Austria
Web: http://www.lhbs.com Twitter: http://www.twitter.com/lhbs Facebook: http://www.facebook.com/lhbs_at
Sign up for our curated update that gives you a glimpse into emerging culture and our way of working:http://bit.ly/LHBS_CU