AN ULT

IMAT

E PORT

AL TO

GOOGLE’S

SUCCESS

BY: BENJA

MIN N

GUYEN &

BRIT

TANY

HAHN

• Video Sharing Website

• Alexa ranks YouTube as the third most visited website on the Internet, behind Google and Facebook

• Allows for easy posting search interphase and networking information

Fun Video on Youtube:http://

www.youtube.com/watch?v=_OBlgSz8sSM

YOUTUBE

http://www.alexa.com/topsites

• bought Youtube for 1.65 Billion in November 2006

• Searching Youtube video results first• Promotes Youtube in addition to

providing better and more relevant results because of youtube’s strong user base.

ALTERNATIVE SEARCH ENGINES

YAHOO

Homepage:

Intricate with many links and activity going on

BING

Homepage: Special Backgrounds, organized tabs

http://www.pcworld.com/article/165749/bing_vs_google_vs_yahoo_feature_smackdown.html

ALTERNATIVE SEARCH ENGINES

YAHOO

Pop Culture Search

Primary result

Twitter, Videos , Albums

BING

Pop Culture Search: Social Media

Songs

Videos

Pictures

http://www.pcworld.com/article/165749/bing_vs_google_vs_yahoo_feature_smackdown.html

ALTERNATIVE SEARCH ENGINES

YAHOO

Video

• Primarily shows the video in the search location.

Video

• Takes you to the webpage

• Preview when you roll over the video thumbnail

http://www.pcworld.com/article/165749/bing_vs_google_vs_yahoo_feature_smackdown.html

• relevant image ads at the top of an image results page.

• Adds an Infinite Scroll Feature• "Similar Images" search. • Similar Color

JAN. 2010 – GOOGLE POLISHES ITS IMAGE SEARCH

• 2 years ago, Google filed a patent for “recognizing text in images.”

• Text in buildings and streetsmore precise driving direction• as seen in Google

StreetView.• Store Aisles Product

Indexes.• Meaningful search products

through text recognition technology would require far deeper and more precise imagery.

THE FUTURE OF GOOGLE SEARCH: PHOTOS OF TEXT

BEGINNING MODEL OF A TREND FOR IMAGES:GOOGLE GOGGLES

• ANDROID APPLICATION• SEARCH THE WEB WITH

PICTURES INSTEAD OF WORDS.

!

http://www.youtube.com/watch?v=Hhgfz0zPmH4&feature=player_embedded#!

GOOGLE

TV

•Tele

vision

Lap

top Tele

vision

•Not c

able

or Sate

llite

•“T

ransfo

rms b

oth telev

ision view

ing

and th

e tele

vision in

dustry by tig

htly

knitting onlin

e socia

l netw

orking with

the TV ex

perien

ce, p

redict

s med

ia

trends”

• B

rings t

ogether

all th

e inform

ation,

programs,

internet,

and m

edia

surro

unding whate

ver you se

arch fo

r.

http://www.telegraph.co.uk/technology/google/8046801/What-is-Google-TV.html

http://www.medianewsline.com/news/118/ARTICLE/6797/2010-10-13.html

• It will be integrated into Sony television systems.

• Service is Free• More than

Apple, you aren’t limited to browsing or being guided.

THE FUTURE OF TELEVISION AND SOCIAL MEDIA

http://mashable.com/2010/05/20/google-tv-facts/

WHAT CAN GOOGLE TV DO?Search your TV & Browse the Web

Integration of Apps

Connect phone to TV

Blending Online Movies and Shows to the TV

Perfecting Youtube for the TV

Watch and Social Network At once

A DVR and Recording System

Play Music

Ultimate Picture Frame

http://www.telegraph.co.uk/technology/google/8046801/What-is-Google-TV.html

http://www.google.com/tv/features.html

ALL THESE SOCIAL NETWORKS. WHERE’S PRIVACY?

• Youtube, records your usage: channels,,groups, favorites, communications, things you watch,etc.

• If you are logged in, this info is associated with your account

• “Any personal information or video content that you voluntarily disclose online (e.g., video comments, your profile page) may be collected and used by others.”

IS IT SAFE FOR US TO USE IF THE“WHITE HOUSE SAYS NO TO YOUTUBE?”• Cnet’s Chris Soghoian speculates it may have

something to do with Youtube’s privacy policy

• If you embed a video on your site, Google gets information about this, even if you don’t actually view the video.

• However, Google eventually changed this privacy policy so that no “non-session cookies” were set.

• No real Privacy anymore

REFERENCES

http://mashable.com/2009/03/02/white-house-says-no-to-youtube/

http://www.ecommerce-guide.com/article.php/3893976

http://mashable.com/2008/01/04/google-text-recognition-patent/

http://www.informationweek.in/Internet/10-05-07/Google_Goggles_translates_text_in_images.aspx

http://www.youtube-nocookie.com/t/privacy

http://www.medianewsline.com/news/118/ARTICLE/6797/2010-10-13.html

http://www.telegraph.co.uk/technology/google/8046801/What-is-Google-TV.html

http://www.alexa.com/topsiteshttp://mashable.com/2010/05/20/google-tv-facts/

http://mashable.com/2010/10/12/sony-google-tvs/

http://www.pcworld.com/article/165749/bing_vs_google_vs_yahoo_feature_smackdown.html