The dull, greyscale colour scheme adopted creates an old fashioned style, indie themed vintage appearance which would appeal to the target audience and entice them into reading. The combination of colours contrast well and allow text and images to strand out and grab the attention of the reader. The white background allows the readers to clearly read the text on the page not overwhelm the design.

Each sub-title is explained with information giving the reader brief insight into each featured page. This would allow the readers to know what to expect from each of the listed pages and encourage them to develop interest in the pages.

The heading states exactly what the page entails-contents. This is presented boldly and clearly in an eccentric style font in a bold, black font which is stylish and appears consistent with the vintage, indie style theme of the page overall. The clear heading prevents audience confusion as they know what to expect from the page.

The page uses a sub-heading to ensure the readers understand what they are reading. ‘Features’ tells the reader they are reading about the main content within the magazine which is featured on the front cover briefly.Bold smaller sub-headings give insight into what the pages entail. This summaries the information which is displayed underneath giving insight into the content on each featured page.

Page numbers are placed beside the title of the featured pages to ensure the reader can easily find the page they wish to read into. The summary of the pages may encourage the reader to skip straight to a certain page; by placing the appropriate page number beside the page title, the reader can do without experiencing frustration of having to find the page themselves which could lead to them opting not to read on.

Small images features give insight as to what to expect from the magazine; page numbers are placed beside each image so the audience can skip straight to the page which they are interested in, based on the image shown. The images are overlapped to create a collaged look, developing on the feel of vintage, indie style.

There is lots of space and conventions on the page have been purposely spaced out to ensure the page does not appear too overwhelming in the eye of the reader. This may deter them from reading the information. Page seems neat and organised –aesthetically pleasing.

The bar underneath the contents heading breaks the page up and makes it seem less ‘wordy’. Looks more appealing from the perspective of the reader. Boldness draws attention to the heading and encourages readers to develop interest in this page

Page number is placed at the bottom of every page within the magazine, this is a common convention used by every magazine within industry to prevent confusion among readers.

Bold, black bar placed at bottom of images to create a sense of collage.

Creates a neat, professional appealing design.