YOUTH FESTIVALFILM, TV, ANIMATION & DESIGNCREATIVE INNOVATIVE DISCOVERIES :

PROJECT

What is Youth Festival?• A festival open to public as to build awareness on the Film, TV,

Animation and Design industry.• A festival whereby Malaysians are exposed to the creative

industry.• A festival with many fun activities as well as valuable

information about Film, TV, Animation and Design.

• Examples of Festivals : Future Music Festival Asia (FMFA), Urbanscapes.

Objective• To boost the profile of Point College as a major higher education

creative company.• To promote Film, TV, Animation and Design as a viewable new

career options to youths.• To showcase our industry credentials.• To get 4,000 enquiries of our courses from form 4 and form 5

students.• To get potential graduated students to come and 50 to sign up by

utilizing and giving out MCMC scholarships.• To promote and support Visit Malaysia year 2014

Target Audience• Potential Point College Students

2013 SPM Leavers2014 form 4 and form 5 studentsPotential students

• Open Public• YouTubers, Videographers, Travelers

Dates & Venue• Proposed Dates:-• 2nd & 3rd May 2014 – (2 days event : Friday & Saturday)

The first day (2nd May, Friday) will be an invitation basis event whereby we will invite high school students only.The second day (3rd May, Saturday) will be open for members of the public as well as other students.

• 24th May 2014 (Saturday)This is for us to target and catch current form 5 students during their school holidays and at the same time target the SPM graduate students.

• Proposed Time:-• 10am – 6pm• 10am – 10pm (night time movie picnic as it will not be too hot)

• Proposed Venue:-• Sports Planet, Kota Damansara• Secondary School Hall• Dataran Merdeka (area with grass*)

Who can we approach for support?•Redberry   Sponsors for an awareness campaign targeting the public on World Class Education

by Point College•Ministry of Youth/ Ministry of Education/ MCMC

Sponsors for an awareness campaign targeting the youths to join in the Creative industry in Malaysia.

•POSTAMInvite members to conduct workshops and exhibitions during the festival.

•Anima PointTo conduct talks at Point College.

•K-ProductionOverseas speakers to come for talks.

•RotaractAn NGO club to assist in man power and organizing/event flow •Citiworld

To bring over students to attend our event.

What will be at the festival?• Local Movie Marathon Picnic• Animation screenings• Games booth• Food and Drinks booth• Design booths• Talks• Workshops/Seminars• Lucky Draw• Contests• Latest Film/Equipment Demonstration• Visit Malaysia 2014 – Video Contest

Who can we invite•Event Emcee/Host

LinoraJJ & Ean

•Youtube SensationsGrimm Films ProductionWong Fu ProductionsJinny Boy•Industry Leaders

Yoki ChinAdrian TehAh NiuHasnul HadiAfdlin Shauki

Promotional Awareness• Social Media Awareness & Event Page• Education Fairs – Flyers, Word of Mouth etc..• Newspapers – Malay Mail, Star, Sin Chew etc..

BudgetItem BudgetTalents & Manpower RM 30,000Logistics RM200,000Films & Animation Royalty Fare RM 50,000Printing Materials RM 50,000Online Ads RM 20,000Media RM 100,000Speakers (token) RM 5,000Goodie Bags RM 40,000SMS / Emails RM 10,000F&B (for staffs, speakers & manpower) RM 10,000Lucky Draw & Contest Gifts RM 20,000Booths (inclusive table & chair) RM 50,000Electricity Generator RM 100,000Total RM 685,000

• Point College Budget : RM50,000• Ministry to sponsor RM1,000,000

Visit Malaysia 2014• To support and promote Visit Malaysia year 2014.• To hold a video contest in conjunction of Visit Malaysia year

2014.

Contest Mechanism• Participants will have to shoot and edit a video of “ANYTHING”

that they deemed relevant to promote Tourism Malaysia – Visit Malaysia year 2014!

• Examples of Videos : “Sceneries of Islands and Hidden Gems of Malaysia”, “Malaysia’s multi-cultural race & ethnicity”, “Authentic historical monuments & modern architectures”, “Malaysian Music & Arts Performance”, “ 1001 Must-try Delicacies in a lifetime” etc…

• Contest is open to 2 categories:- Category A : Open Public Category B : School Students (13 – 17 Year Olds)• Videos will then be sent to Point College for compilation and will

be uploaded on YouTube (event page) for views and voting.

Voting Mechanism• Videos will then be sent to Point College for compilation and will

be uploaded on YouTube (event page) for views and voting.• Winners will be judged in a few aspects:- Amount of likes & support from public Judge’s agreement based on creativity and technique Video content• For each category, there will be 3 winners. With a total of 6

winners for both categories.• Prizes & Awards will be given during the Awards Night (ie: Kancil

Award)

Promotional Awareness• Contest will be announced to public via “Social Media”, “Print

Ads”, “Radio Ads” and at the “Youth Film, TV, Animation and Design Festival”.

• Contest will be promoted in schools through roadshows, education fairs, school fairs and school visits.