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    ROLE AMBIGUITY AND ROLE CLARITY: A COMPARISION OF

    ATTITUDES IN GERMANY AND THE UNITED STATES

    JEFFREY C. BAUER JOSEPH SPENCER

    University of Cincinnati Clermont Belhaven CollegeBusiness Division College of Business Administration

    4200 Clermont College Drive 1500 Peachtree Street

    Batavia, OH 45255 USA Jackson, MS 39202 USA

    Phone: (513) 732-5257 Phone: (318) 348-1108Fax: (513) 732-5304

    E-mail: [email protected] E-mail: [email protected]

    Track : Organizational Development

    Type : Original Paper

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    ROLE AMBIGUITY AND ROLE CLARITY: A COMPARISION OF

    ATTITUDES IN GERMANY AND THE UNITED STATES

    Abstract

    The cultural and organizational influences on attitudes toward role ambiguity and role

    clarity are evaluated in this paper. Specifically, need for clarity and perceptions of role

    ambiguity are analyzed for members of two organizations, one in Germany and the other

    in the United States. A global perspective is employed which evaluates the cultural

    positioning of respondent's attitudes in diverse settings. The results partially support the

    hypothesis that the German respondents would demonstrate a greater need for clarity

    than their U.S. counterparts, but are perhaps confounded by between group differences

    unrelated to ambiguity. The role ambiguity measures showed no difference in reported

    ambiguity levels within the organizations representing the two countries. The possible

    effects of technological advances as they relate to role ambiguity are reviewed, along

    with the implications of cultural diversity in the workplace. In addition, the evolving and

    flatter organizational structures common to organizations and the resulting

    communications methodologies are examined. Finally, future research

    recommendations that seem to flow from the global management and role ambiguity

    literature are outlined for the reader.

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    Role ambiguity has been described by Kahn, Wolfe, Quinn, Snoek, and Rosenthal

    (1964) as the single or multiple roles that confront the role incumbent, which may not be

    clearly articulated (communicated) in terms ofbehaviors (the role activities or

    tasks/priorities) orperformance levels (the criteria that the role incumbent will be judged

    by). Naylor, Pritchard, and Ilgen (1980) state that role ambiguity exists when focal

    persons (role incumbents) are uncertain about product-to-evaluation contingencies and

    are aware of their own uncertainty about them. Breaugh & Colihan (1994) have further

    refined the definition of role ambiguity to be job ambiguity and indicate that job

    ambiguity possesses three distinct aspects: work methods, scheduling, and performance

    criteria.

    Most research suggests that role ambiguity is indeed negatively correlated with

    job satisfaction, job involvement, performance, tension, propensity to leave the job and

    job performance variables (Rizzo, House, & Lirtzman 1970; Van Sell, Brief, & Schuler

    1981; Fisher & Gitelson 1983; Jackson & Schuler 1985; Singh 1998). Typically, the role

    ambiguity and role conflict constructs are discussed together. The present analysis

    focuses primarily on role ambiguity, because the literature has shown that role ambiguity

    and role conflict have different causes (Keller, 1975) and therefore potentially different

    remedies. Sawyer (1992) has even hypothesized that different types of role ambiguity

    may have different causes, and Singh & Rhoads (1991) believe that role ambiguity is

    more amenable to managerial "intervention", that is implementing programs to diminish

    role ambiguity may be less difficult to conduct than interventions for role conflict.

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    According to Banton (1965), a role can be defined as a set of norms or

    expectations applied to the incumbent of a particular position by the role incumbent and

    the various other role players (role senders) with whom the incumbent must deal to fulfill

    the obligations of their position. Kahn et al. (1964) further clarify the role model by

    stating that to adequately perform his or her role, a person must know (a) what the

    expectations of the role set are (e.g., the rights, duties, and responsibilities), (b) what

    activities will fulfill the role responsibilities (means-end knowledge), and (c) what the

    consequences of role performance are to self, others, and the organization. According to

    Schaubroeck, Ganster, Sime, and Editman (1993), the episodic role-making process is

    complicated by poor communication between role senders and role receivers as well as

    from turbulence within the task environment, which requires continual modifications in

    sent roles. Thus the "role-making" process begins for the role incumbent and the role

    senders and is a continual process.

    The multidimensional approaches to the study of role ambiguity began with

    Bedeian and Armenakis (1981) and have continued with Sawyer (1992) and Singh,

    Verbeke, and Rhoads (1996). Based on their findings and the foundation provided by

    these works there are four (4) widely accepted dimensions to role ambiguity, which may

    be experienced by the role incumbents, and are based on the role incumbents perspective.

    The dimensions include:

    1) Goal/Expectation/Responsibility Ambiguity - What is expected? What should I be

    doing?

    2) Process Ambiguity - How to get things done. The ways of achieving organizational

    objectives.

    3) Priority Ambiguity - When things should be done and in what order.

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    4) Behavior Ambiguity - How am I expected to act in various situations? What

    behaviors will lead to the needed or desired outcomes?

    Kahn, et. al. (1964) hypothesized that the presence of three organizational

    conditions contributes to an environment of ambiguity: the amount of organizational

    complexity, rapid organizational or technological change, and management's philosophy

    about intra-company communications. Hofstede (1980) echoes these same concerns

    regarding uncertainty in organizations by describing the rationale for his uncertainty

    avoidance construct, which he described as "(in)tolerance for ambiguity". According to

    Hofstede (1980), "The concept of uncertainty is often linked to the concept of

    environment; the "environment" which usually is taken to include everything not under

    direct control of the organization is a source of uncertainty for which the organization

    tries to compensate."

    The type of services that an organization provides may also influence the level of

    conflict or role ambiguity. According to Rogers & Molnar (1976), organizations

    supplying human services tend to employ larger numbers of specialists than organizations

    supplying services with less uncertainty about the appropriate treatment or technique.

    This draws one to conclude that professional roles are permitted greater discretion and

    are supported by the authority of professional codes of conduct, which would reduce

    ambiguity levels, but may increase conflict.

    This leads us to the inevitable position of ultimately attempting to determine

    whether or not the presence of ambiguity should be considered a "bad" thing. Ambiguity

    can be both "good" (resulting in productive stress), also called eustress by Selye (1976)

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    and "bad" (the lack of stress or too much stress which results in dysfunction), also known

    as distress (Selye, 1976). As the concept of stress is considered to be highly individual in

    nature, we must attempt to determine the point at which ambiguity causes distress. One

    avenue to consider is in evaluating an individuals need for clarity. Lyons (1971) defines

    role clarity as the "subjective feeling of having as much or not as much role relevant

    information as the person would like to have."

    Culture has been shown to impact organizations and interpersonal

    communications, which affect ambiguity levels and tolerance for ambiguity (Hofstede,

    1980). The construct of role ambiguity has been shown to have relationships with several

    of the cultural variables that Hofstede proposed and measured. Specifically, uncertainty

    avoidance may be related to roles and role ambiguity and to a lesser extent, individualism

    and power distance. Hofstede (1994) defined uncertainty avoidance as "the degree to

    which people in a country prefer structured over unstructured situations."

    The present study will rely upon the foundational work of Hofstede in developing

    and testing hypotheses with cultural attributes to determine if the participants from

    Germany and the United States who were surveyed possess a differing need for clarity

    and hold differing perceptions about roles and role ambiguity. The power distance

    variable defined by Hofstede (1994) reflects "the degree of inequality among people,

    which the population of a country considers as normal". In organizational situations this

    often is related to the inherent position power of managers and those in leadership roles.

    Employees in high power distance cultures often look to management to solve problems.

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    In low power distance cultures, like both Germany and the United States, the reduction of

    ambiguity is part of the way that supervisors promote subordinate performance.

    The selection of Germany as an area to study was influenced by the importance of

    the European Economic Community (EC) in global trade and the German's influence

    over EC trade issues. According to Peterson et. al. (1995), recent decades have seen a

    steady increase in multinational organizations and in the frequency with which

    organizations do business far from home. Multinational corporations (MNCs) are

    domiciled and foreign direct investment (FDI) occurs in both countries, which will

    continue to bring these cultures together within organizational confines. In addition, this

    type of comparative study can be used to develop predictions about the ways in which

    people and managers from different cultures handle uncertainty. This is supported by

    Senkar & Zeira (1992) who state that "The examination of role conflict and role

    ambiguity theories in a multinational context can be fruitful for at least two reasons:

    First, it may serve to extend the scope and relevance of role theory beyond the

    uninational corporation. Second, such examination is likely to increase the theoretical

    depth of international management studies, and therefore our knowledge of an

    increasingly popular form of organization." An assessment of employee's need for clarity

    is crucial to enhance our understanding of the importance or lack of importance of clear

    role communications.

    A final area for interest is in making distinctions between persons occupying

    technical vs. managerial roles. Management roles have historically been viewed as

    predominantly boundary spanning in nature (Singh 1998), where technical roles with

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    greater clarity are less subject to ambiguity, but in some cases having greater conflicting

    roles and responsibilities. According to Miles (1976), persons occupying interunit and

    interorganizational boundary-spanning roles between differentiated systems may be

    expected to experience greater degrees of role conflict than persons linking different

    levels of a hierarchy within the same organizational context. On the other hand, persons

    occupying internal, buffered roles, especially non-supervisory scientists and engineers,

    would not be exposed to conflicting pressures or task ambiguities as persons in linking

    roles.

    The purpose of this paper is to review the global role ambiguity findings available

    to date, to compare two similar organizations in two cultures, to compare managerial and

    technical staffers on the perceived need for clarity and tolerance for ambiguity, and to

    define parameters for continuing the study of role ambiguity and role clarity in both

    domestic and international settings. This study while limited in scope is global in nature

    and while its generalizability may be limited the consequences of the findings will

    hopefully enhance and shape our understanding of the cultural implications of role

    processes.

    Method

    Sample and Procedure

    Respondents for this study consisted of engineering, information systems, project

    management professionals, and support personnel employed by two medium sized

    organizations (one in Germany and the other in the United States) that maintain

    relationships with governmental agencies and commercial businesses. These

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    30 were returned. None of the questionnaires were determined to be unusable due to

    incomplete responses. A total of 58 surveys were included in the final analysis, thus

    constituting a usable response rate of approximately 58%.

    Instrumentation

    The instruments used in this study were selected after an extensive review of the

    literature on role ambiguity and role clarity. For each of the instruments and questions

    selected, operationalized constructs were adopted from the research. In each case

    multiple item scales were used to evaluate the constructs. The role ambiguity scale

    (known as the Rizzo, House & Lirtzman or RHL scale) developed by Rizzo, et al. (1970)

    has been the most widely used (used in 85% of the studies according to Jackson &

    Schuler 1985) by researchers studying role stress (role ambiguity, role conflict, and role

    overload). The RHL questionnaire consists of 30 items, 15 of which deal with role

    ambiguity and 15 with role conflict. According to Schuler, Aldag, and Brief (1977) the

    RHL scales have been shown to have sufficient reliability and construct validity to

    warrant continued use.

    The present study employed 12 of the original role ambiguity questions from the

    Rizzo, et. al. (1970) work. The respondents were given five alternatives ranging from

    "Never" to "Nearly all of the time" with a Likert type scale. One item was duplicated in

    the original study and therefore omitted, and the other two omitted items have been

    shown to not adequately measure the intended construct. The reported Cronbach alpha

    levels for the modified scale have been reported as ranging from .65 to .82 (See

    References). Additional instruments were utilized to evaluate role clarity and need for

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    clarity. The instruments used to measure these role clarity constructs were developed and

    tested by Lyons (1971). The Role Clarity Index (alpha = .70) is composed of four five-

    alternative items ranging from "Never" to "Nearly all of the time" and the Need-for-

    Clarity Index (alpha = .82) consists of four questions, each again with five-alternatives

    ranging from "Not important at all" to "Very important". The instruments employed in

    this project are contained in the attached appendices A and B.

    Hypotheses

    The following discussion is used to propose hypotheses for study. Drawing upon

    the role ambiguity and role clarity literature and keeping Hofstede's (1980) work in mind,

    the following propositions are offered.

    Hypothesis # 1 - The role ambiguity levels for the German respondents and the

    American respondents will show no difference in reported

    ambiguity levels.

    Hypothesis # 2 - The role clarity levels for the German respondents and the

    American respondents will show no difference in reported role

    clarity levels.

    Hypothesis # 3a - The need for clarity levels will demonstrate a difference in

    perceived need for clarity between the German and U.S.

    respondents.

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    Hypothesis # 3b - Need for clarity will be greater in Germany than in the United

    States.

    Hypothesis # 4a - Need for clarity will be greater for the technical/analytical

    respondents than for the managerial respondents.

    Hypothesis # 4b - The reported role ambiguity levels will be higher for those

    respondents in managerial positions than for the respondents in

    technical positions.

    Results

    The tool employed in the data analysis was the Analysis of Variance model or

    (ANOVA). This model was chosen to assist in determining whether differences in the

    means of the self-reported items exist. The ANOVA model evaluates the differences

    within each group and then evaluates the differences between groups. For this

    hypotheses enumerated above several groupings were used. First, the German and U.S.

    groups were identified, and second the managerial and technical/analytical groups were

    identified and evaluated. The ANOVA printouts are attached in the appendices. An

    alpha level of .05 is assumed throughout the analysis and presentation of findings.

    Hypothesis #1 was affirmed. In evaluating the differences in the mean responses

    for questions 1 13, which evaluated role ambiguity levels, no significant differences in

    reported role ambiguity levels between the German and U.S. respondent pools were

    found.

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    Hypothesis #2 was affirmed. After comparing the mean responses for questions

    14, 15, and 16, no statistically significant differences were found between the German

    and U.S. groups in their current levels of clarity about their roles within the organization.

    Hypothesis #3a was partially supported. The German respondent group reported

    greater need for clarity on item twenty, which measured the importance of knowing how

    well the role incumbent was performing. The mean values for questions 17, 18, and 19

    showed no difference between the German and U.S. groups on self-reported need for

    clarity. Hypothesis #3b was weakly supported by the findings addressed above.

    Hypothesis #4a received partial support in the responses to question nineteen.

    The managerial respondents did report greater need for clarity for that item, however, no

    statistically significant difference between the managerial and technical/analytical group

    was found for questions 17, 18, and 20.

    Hypothesis #4b was partially supported. Weak support was provided by the mean

    responses in question twelve. The managerial group did report having to work with

    vague directives and orders more often than the technical/analytical group.

    Discussion

    This research project affirmed that reported role clarity and role ambiguity levels

    are similar in Germany and the U.S. This speaks partially to the globalization of

    management models and to the perceptions and training of the professionals surveyed for

    this project. Weak and partial support was found to demonstrate that the German

    respondents prefer clarity. This finding is somewhat counter to the findings of Hofstede

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    noted by Witt (1992), PDM efforts have been based on the notions that workers want to

    participate and that the outcomes of such participation are good for both the organization

    and the worker and, at least in some nations, for the society as well. Further work in this

    area needs to address these linkages - especially as relates to PDM, job satisfaction, and

    role ambiguity.

    In addition, we must determine if technological advances such as e-mail,

    teleconferencing, Internet and Intranet activities contribute to role ambiguity and/or if

    they can assist in the delivery of role clarification. Lim & Teo's (1999) findings support

    the notion that rapid technological changes have resulted in significant changes in the

    expectations placed on workers today.

    One has to wonder what impact technology will have on role ambiguity. Will

    opportunities like e-mail, teleconferencing, and information access via company Intranets

    or the Internet (on-line) provide employees with information that will help to reduce or

    moderate their levels of role ambiguity or will ambiguity only be worse? This is an

    important question, since the level of information available today is cited in most stress

    studies as being a major contributor to role ambiguity (Sawyer, 1992).

    The ever-changing demographics of the workplace have had a profound impact

    on organizations and these effects will probably continue in the future (Johnson, 1994).

    The research in the area of role stress/ambiguity and cultural diversity must be updated to

    reflect this moving target. As role incumbents become more diverse the question

    becomes: What will be the impact on role ambiguity? Clearly, one would have to guess

    that greater communication and/or understanding problems will occur. As our view of

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    role ambiguity is remolded by these demographic variables, one has to wonder if current

    ambiguity remedies may need to be modified for this new mix of incumbents? Work in

    this area has only just begun to take shape.

    Summary

    As reported by Lyons (1971) "The need for clarity is a general need, and the

    relationships found here might be applicable to other populations in other situations."

    This statement supports the generalizability of the findings presented here and presents us

    with challenges for future research, which are detailed below.

    To summarize, the stated purpose of this paper was to review the global role

    ambiguity findings to date, to compare two similar organizations in two cultures, to

    compare managerial and technical staffers on the perceived need for clarity and tolerance

    for ambiguity, and to define parameters for continuing the study of role ambiguity and

    role clarity, to define the parameters for continuing study, and to explore the nature and

    need for clarity in organizations and organizational communications. The review and

    discussion has posed some interesting questions that need further research and study.

    Future Research

    The impact of technology on work roles, role senders, role incumbents, and role

    ambiguity needs to be researched further. Many studies have been conducted in the area

    of roles, and role stress, but the characteristics and behaviors of the role senders seem to

    have gotten lost. We need to begin studying the nature of role senders and their influence

    on the role incumbents and the impact of their participation, or lack thereof, on role

    ambiguity.

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    The implications of the changing mix of people in organizations must be

    investigated further as it relates to roles and role clarity. At present, one can only guess,

    based on common-sense notions, that differences in backgrounds can cause

    miscommunications and differing expectations. The issue of role ambiguity is significant

    and warrants continued study. It has been found to exist in a wide variety of

    organizations and remains an on-going problem. Fisher and Gitelson (1983) note that the

    consequences of role stress have potentially important cost implications for

    organizations. They further note that whereas the costs of turnover and substandard

    performance are obvious, the costs of attitudinal difficulties are less direct and just

    beginning to be understood.

    Role transitions as studied by Black (1988) are another area, which warrants

    further study. As roles evolve and change over time within the same organization and

    perhaps job classification levels of ambiguity and conflict will rise and fall naturally.

    Black (1988) notes that throughout the course of a career, an individual must make

    numerous role transitions, domestic transfers, promotions, company reorganizations, and

    inter-company job changes. He further argues that individuals can adjust by altering the

    new role that they are faced with to better match themselves or by altering their own

    attitudes and behaviors to better match the new role expectations. An additional area of

    interest would be an evaluation of reported need for clarity and the participant's

    personality type. Personality type has been studied in depth, but few if any linkages have

    been made between need for clarity or ambiguity tolerance and personality style. This

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    type of study could illuminate further avenues for managerial intervention in trying to

    avoid the detrimental effects of ambiguity.

    As organizations continue to adopt self-managed or self-directed work teams,

    additional research will be necessary to determine whether or not role ambiguity is

    strictly an individual construct or one that can be employed in the study of teams. Would

    the introduction of self-directed teams impact reported ambiguity levels? In addition, the

    possible moderating effects of working in a team based environment and the removal of

    the formal hierarchical structure and reporting lines would likely have an effect on

    ambiguity and should be explored.

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