NavdanyaDepartment of

Food & Civil SuppliesDepartment of

Agriculture Kerala Youth Welfare Boad

Nehru Yuva Kendra Sangathan

FOC

AL

THE

ME

&

Battle has begunto fight the gush of junk food

to regain bygone glory of local foodto ensure safe food

to safe guard generations...Pledge your support

3-7 December 2015Jawaharlal Nehru International Stadium

Kochi, Kerala

Seminar ♦ Exhibition ♦ WorkshopsCompetitions ♦ Cultural Programmes

Food is the essence of our great cultural heritage and a reflection of the great diversity of life in our planet. In India food is revered as God and eating together ensured family and community bondages.

Every part of the world, communities are awakening to the devastating effects of corporate driven foods and farming systems which have turned agriculture into an extractive industry, and food into a major health hazard.

What are at stake presently is not only the quality of life, but also the food security and food sovereignty of the country, besides deteriorating quality of junk food available in our markets. It is high time that we have to take a proactive role in moving towards a new food culture that ensures not only supply of healthy and ethically produced food but also facilitates conservation of rich biodiversity at grass roots.

The third Annam Food and Agro-biodiversity Festival (ANNAM 2015) is scheduled at Kochi from 3-7 December 2015 to showcase our rich diversity of food, agriculture and the cultural panorama pertaining to food. Above all, it will be an occasion to feel the taste of India. This would be a get together of food experts, nutritionists, scientists, policy makers conservationists, agriculturists, environmentalists and farmers; this will be a platform to exhibit the food diversity, share ideas and to support the Annam Movement in its stride towards good food culture, food sovereignty and food security.

We look forward to your patronage and participation in this festival and associated events.

Greetings from Annam!

T. K. Jose, IASChairman,Organising Committee,ANNAM 2015

Dr. Vandana ShivaChairperson,

ANNAM Movement

Dr. G. G. GangadharanWorking Chairman,ANNAM 2015

L. Radhakrishnan, IASWorking Chairman,ANNAM Movement

K.G.VenugopalSecretary General,ANNAM 2015

Background ‘Annam’ or food is considered sacred in India and traditional food cultures have their innate strengths and are often highly scientific for a given culture and region. What we eat has changed more in the last four decades, perhaps more than in the previous 4,000 years of human history. Growing, harvesting, preparing food and the age-old traditions of coming together to eat have been the focus of family and community life from time immemorial. It has been the social adhesive that has sustained communities. The gradual shift to new trends in eating, especially the rapid and pervading growth of fast food, is destroying this vital food culture.

The paradox of our times is that the modern food habits are affecting the health of the populace as well as the health of our living planet. Devastating effects of corporate driven foods and farming systems have turned agriculture into an extractive industry and food into a major health hazard. We are poorer as the biodiversity of our farms disappears and as the cultural diversity of our food systems vanish.

Food is not a commodity. It’s the very basis of life. Further, food production is not an industrial activity. It is a means of nurturing the people and the land. It is conserving resources. It is giving livelihoods. It is shaping a culture, and it is much more than bringing paddy or vegetables to the marketplace at a profit. There is an urgent need for a food revolution to replace the industrialized factory model of highly processed food with a sustainable system of safe and nutritious food that is ethically produced, fuels our health and is culturally acceptable.

Genesis of Annam ‘ANNAM’-Good Food Movement’ is a people’s movement initiated by Centre for Innovation in Science and Social Action (CISSA), Navdanya, The Slow Food International and many like-minded organisations, with an effort to popularise the concept of good food, to make the people aware of the linkage between good food and local agro-biodiversity, to work towards conservation of local agro-biodiversity, to enrich food diversity, and to fight for food security and food sovereignty, in a globalised world where corporates are in a pursuit to monopolize food and agriculture.

Objectives To popularize the concept of good food and importance of

traditional food.

To create awareness against junk food culture and its socio-cultural, health and health implications.

To highlight the link between good food and indigenous agro-biodiversity.

To organize exhibitions of food diversity of India

To promote organic farming and popularize organically farmed products.

To document and preserve recipes of traditional food (grandma’s recipes).

To showcase the agricultural heritage of India.

To organize seminars and workshops related to food, nutrition and agro-biodiversity.

To create networks to promote linkages between producers and consumers of good food.

To establish linkages and transfer the know-how of R&D centres to common man.

Publish information materials on good food and agro-biodiversity.

Annam Good Food FestivalAnnam Festival is essentially an event showcasing

the diverse taste of India. The modern fast life disrupts our habits and slowly invades

the privacy of our homes, inviting the fast food culture. Annam Festival is an effort to rediscover the

flavours and savours of regional cooking and expel the degrading effects of Fast Food. It is an effort to bring back

the real culture of developing taste rather than demanding it, an effort to realise the taste of India and its advantages, and to be

proud of our great agro-biodiversity that sustain our food diversity and tastes.

The call to everyone is to come together with those who produce the food we eat, ensuring that it is better, cleaner and fairer food, creating awareness and forming a group that exerts more influence in policy formulations.

First Annam Festival was held at Thiruvanan-thapuram in 2008 and the second one at

Kozhikode in 2010. The current edition of the Festival is scheduled at Kochi, the

Queen of the Arabian Sea, during 3-7 December 2015.

Highlights Mega Exhibition with 250 stalls

National Seminar with Pan India participation

Participation of world - renowned scientists, nutritionists and environmentalists

Participation of national leaders and celebrities

Curtain raiser events and cultural shows

Competitions

Workshops on food making and processing

Ethnic food carnival

Annam Manifesto We need clean and healthy food

We need nutritionally rich food

We need to reduce diet- related diseases

We need to sustain our communities by keeping producers in business

We need to produce our own food for ensuring food safety & food sovereignty

We also need to realize the value of our rich food & agricultural heritage

We need to ensure a future generation that is healthy & vibrant

Programmes Exhibition National Seminar Food Festival Workshops Cultural events

Solidarity meet Documentary Festival Competitions Road shows

Food Diversity Traditional foods Desi foods Traditional food processing Grandma’s recipes Traditional drinks Seasonal foods Traditional kitchen

utensils Geographical

indicators Tribal Food Dairy Products Sea Foods

Organic Bazaar Organic products Farming inputs Family gardens

Village markets

Health and Food◆◆ Food, health and youth◆◆ Health, food and life styles◆◆ Impacts of junk food◆◆ Neutraceuticals & pharma foods◆◆ Health beverages◆◆ Health promoting foods◆◆ Ayurveda and food◆◆ Naturopathy and food

Agro-biodiversity◆◆ Diversity in-food grains◆◆ Horticrop diversity◆◆ Tuber crops diversity◆◆ Leafy greens diversity◆◆ Agro-forestry◆◆ Wild Horticrop and tubers

R&D sector◆◆ R &D Centres and related agencies

Food processing

Food adulteration

Climate change and food

Food and Culture

Rural Food Security

Eco friendly Agricultural products

Book Fair

Exhibition (3 - 7 December 2015)Annam Festival will bring together

the Government and non-government organisations, Academic and R&D organisations, nutritionists, farming communities and business group to showcase the great food heritage and

taste of India. This will also serve a platform to provide inputs to the food policy of the Government and a platform for making linkages to work together for good food.

Themes for Exhibition

Alternatives to baby foods The market is now witnessing the arrival of a number of good quality baby foods that are indigenous and produced from the locally available nutrient-rich materials. For the

first time in India, this Festival will showcase such baby food products

from India, besides introducing available traditional baby foods.

Forgotten foods of India The decline in the crop diversity in

the globalised diet limited the ability to supplement the energy-dense part of the

diet with nutrient rich foods. Annam Festival

will provide a venue for witnessing the forgotten foods of India, and the forgotten recipes.

Organic foods Globally there is increasing demand for organic products of all kinds, primarily because of the realisation of health and environmental implications of junk food. Besides showcasing organic food, the festival will provide an opportunity to feel the taste of organic food.

Tribal foods and cuisines Tribal food diversity is one of the perfect examples of our traditional wisdom. Annam Festival will set up a special show on tribal food and cuisines of India.

Special PavilionsThrough exclusive special pavilions Annam Exhibition will showcase the rich diversity of our food and agro-biodiversity and value added products from them, besides providing the visitors a feel the taste of the products.

Marine Food Products of India As a global leader in marine fish and shellfish product export, India foresees a greater future in marine fish products development. This pavilion will showcase the strengths and challenges of marine food product industry of India. Further, there will be focus on lesser known species and innovations in products.

Bees, Honey, and Health Expo highlighting the values of honey, diversity of honey available in India, and the products from honey bees will provide an opportunity to about the wonderful world of honey bees and honey and a chance to realise the health benefits of honey

Tuber crop diversity of India Indigenous knowledge on wild tubers is an integral part of the traditional & socio-cultural lives of people in India. This linkage and diversity of tuber crops will be showcased in the Festival.

Leafy vegetables of India Though the modern market-based business reduced the consumption of green leafy vegetables to a few, India is rich in their diversity and awareness on these species in our surroundings would definitely help popularising this natural food in regular diet.

Value added products of Banana, Coconut and Jack Fruits The value addition process took a quantum leap to generate a belligerent market for agri-horti products and also kept the value chain between producers and consumers so vibrant. This special pavilion will exhibit the products of Coconut, Banana and Jackfruit (three not fully utilized resources in India) and innovations in the field of value addition.

Spices: Diversity and value addition Thanks to the varying climate zones, India produces a wide range of spices and current production is around 3.2 million tonnes. With 105 species notified in ISO listing, spices offer great potential for agriculture development in India and Annam Festival will showcase the richness and potentials of Indian spices and its linkages with food chain.

Traditional BeveragesThis pavilion will showcase the rich and nutrient-rich traditional beverages available in India.

Medicinal food plants

Medicinal plants are not only a major resource base for the traditional medicine and herbal industry, but also provide livelihood and health security to a large segment of Indian population. Moreover, they can also serve as a food for human consumption. Their safe usage requires absolutely positive identification, knowing how to prepare them for eating, and other benefits. The festival will showcase the medicinal food plants of India.

Traditional kitchen utensils, Kerala

Exhibition of traditional food making processes, and kitchen utensils will be another highlight of Annam Festival.

Grandma’s Kitchen A pavilion that showcases the ancient food culture of India, with a focus on traditional food items and their recipes of Kerala. Interactive sessions with expert grandmas will be the highlights of the pavilion.

College Pavilions Twenty catering colleges/Home Science departments will be invited to put up thematic food court in the exhibition. These stalls will not only serve innovative food items but also will be a forum for public education.

School Pavilions Selected 20 schools from the state will be invited to put up stall in the exhibition. The students will display projects and the activities done in their school in the area of organic agriculture, food and environment protection. Best stall award will be given in this category.

FOOD, HEALTH & AGRO-BIODIVERSITY changing paradigms

Focal ThemeFOOD, HEALTH AND YOUTH

National Seminar (3-5 December 2015)

In recent years, the food habits of our society, on par with global scenario, have undergone unprecedented onslaughts by different forces of the economy, the chief among them being changing farming patterns and corporate driven processed food. This National Seminar focuses on the changing paradigms in food and agro-biodiversity and the impacts on health, ecological, social, economic and environmental scenarios. Further, a wide array of multi-disciplinary subjects including innovations in promoting locally produced food materials and processing technologies, health benefits of indigenous foods, agro-biodiversity and nutritional security, food as medicine, traditional knowledge on food, etc could be discussed in this platform. The deliberations in this seminar would provide necessary inputs to the food and health policies at national and regional levels.

Good nutrition is important for overall health, growth and development of children and youth, especially to support their mental, physical and emotional health and well-being. Healthy food, in appropriate amounts, provides children and youth with the nutrients and energy needed daily for growth and development, as well as the foundation for lifelong good health. Under the focal theme Food, Health and Youth, Annam Festival would focus on thrust areas such as multifarious implications of promotion of fast food, its health implications and role of youth organisations in creating awareness and action.

Participants Central and State Government Departments / Organizations / Institutions R & D Centres ICAR / CSIR Institutions Medical Colleges / Hospitals / Nutrition Clinics Ayurveda Colleges / Institutions / Hospitals Manufacturers of Ayurvedic Products / Pharma Foods / Nutraceuticals Naturopathy Colleges / Institutions / Hospitals Agricultural University / Colleges / Organisation Home Science Colleges / Nutrition Departments Health Food Outlets / Eco Hotels / Catering Colleges Small Food Producers / Self Help Groups Tribal Welfare Societies / Vana Samrakshana Samitis NGOs / Farmer Organizations / Individual Innovators Manufacturers of Farming Inputs and Kitchen Utensils Book Publishers and Marketers Nurseries /

Organic Farms.

Stall Charges Stall Size Rate(Rs)*

Single Stall 3m x 3m 30,000/-

Mini Pavilion 3 Stalls 80,000/-

Pavilion 5 Stalls 1,15,000/-

Mega Pavilion 9 Stalls 1,90,000/-

Open Space 3m x 3m 10,000/-

* 14% service tax extra

State LevelYouth Campaginfor Good FoodThe youth organisations in India, such as Nehru Yuva Kendra Sangathan, National Service Scheme (NSS) and Kerala State Youth Welfare Board, will organise a state-level campaign in Kerala, highlighting the ill effects of junk food and the need to promote local/indigenous food, besides creating awareness on good food, food sovereignty and food security. The youth clubs throughout the state and the NSS volunteers will initiate the activities and form ‘food army’ for furthering the good food campaign. The team will also organise a road show on good food as a curtain raiser event.

Dates to RememberAbstract submission5th November 2015

Communication of Acceptance10th November 2015

Submission of full length paper 20th November 2015

FOOD, HEALTH & AGRO-BIODIVERSITY changing paradigms

Sub Theme

Food & Health◆◆ Fast food and health◆◆ Fast food: socio-economic and environmental implications◆◆ Fast food culture and role of media◆◆ Fast food and food safety ◆◆ Emerging technologies in food processing◆◆ Role of food processing in nutrition security◆◆ Use of safe, nutritious and wholesome food◆◆ Food Security programmes in India: Challenges and Ways ahead◆◆ Food and immunity◆◆ Food and NCD epidemics◆◆ Food additives and health implications◆◆ Food adulterants and its impact on health◆◆ Food technology - healthy innovations (products and process)◆◆ Pesticide residues and healthy impacts◆◆ Diversity of traditional food

Agriculture◆◆ Indigenous crops and food security ◆◆ Diversity of traditional food crops◆◆ Organic farming and food security◆◆ Small-scale farming and food security

◆◆ Home gardens for food diversity ◆◆ Traditional and modern farming inputs◆◆ Under utilised fruits and vegetables – nutritional facts◆◆ Exotic vegetables and fruits: impact on agro biodiversity

Others◆◆ Indigenous GOU products ◆◆ GM food – health implications◆◆ Product value addition-traditional methods◆◆ Food Policies –impact on food security◆◆ Climate change challenges to food security◆◆ Traditional knowledge and food◆◆ Small scale livestock culture and food security ◆◆ Small scale fisheries and food security ◆◆ Animal genetic diversity of India and food security ◆◆ Sea food: sustainability and food security◆◆ Market studies on food preferences

National Seminar (3-5 December 2015)

Paper PresentationsThere will be invited presentations on major themes by international and national experts in the respective fields.

Oral /Poster PresentationsAny researcher or knowledgeable person/farmer is welcome to present papers based on the broad themes of the seminar. For both oral and poster presentations abstracts may be submitted in the prescribed format available in the website. The abstracts should be submitted as e-mail attachment (annamseminar@gmail.com or

seminar.annam@gmail.com). Hard copies of the abstracts will not be accepted. The acceptance (oral or poster) of the abstracts will be intimated to the authors through e-mail. The theme chosen and type of presentation preferred (oral/poster) should be mentioned in the abstract as well. An author/co-author can submit a maximum of two abstracts only. At least one author of each extended abstract has to register himself/herself by paying the registration fee at the time of its submission.

AccommodationAccommodation for the participants will be arranged on request and against payment of advance. The tariff rates of hotels and dormitories will be provided on request.

WorkshopsA unique festival that showcases the treasure of food diversity of India, endangered agriculture and agrobiodiversity heritage of India

A common meeting point of wisdom, traditions and expertise of stake holders in food and agriculture

A people’s initiative for new food culture

Glimpses of

Annam

6th Dec 2015 Traditional food processing Organic terrace farming

7th Dec 2015 Managing household food waste

Grandma’s recipes

Cultural programmes◆◆ Shows exhibiting the rich cultural diversity and the incomparable richness of folk art forms related to agricultural practices, fairs, festivals and seasons from different states.◆◆ Street plays to spread the message of good food culture and ill effects of fast food culture◆◆ Ventriloquism, Magic Shows◆◆ Documentary shows◆◆ Painting and photography exhibition

Other Competitions◆◆ Essay writing, Painting, Elocution, Quiz and Poster designing competitions for students.◆◆ Traditional cooking competition for house wives.

Seminar

WorkshopRs. 300 for each workshop. Registration on first come first serve basis.

For details visit www.cissa.co.in

Mode of PaymentDD/ Bankers Cheque may please be drawn in favor of Centre for Innovation in Science and Social Action payable at Thiruvananthapuram, Kerala or by bank transfer

A/C Name Centre for Innovation in Science and Social Action (CISSA)

A/C No. 67021680619

Bank State Bank of Travancore

Branch Vellayambalam Branch, Thiruvananthapuram, Kerala

IFSC SBTR 0000 308

SWIFT SBTRINBBSED

Photography CompetitionThemes : (1) Food Culture of India (2) Agro biodiversity of India

An ‘All India Photography Competition and Exhibition’ will be organised in two themes in connection with Annam Festival 2015, with entries from all over India. The selected entries will be exhibited in the Annam Festival 2015 venue. The entry form may be downloaded from the website. Photocopies of the entry form may also be used. There is no entry fee, but enclose a sufficiently stamped envelope for return of entry by registered post.

Innovations for media interventionsCISSA-ANNAM AWARD: For best and effective coverage of food related issues in print and

electronic media

Registration fee

Category Upto Nov 5th Nov 6 onwards

General Rs. 1500 Rs. 1750

NGOs Rs. 1000 Rs.1250

Students Rs. 750 Rs. 1000

A unique festival that showcases the treasure of food diversity of India, endangered agriculture and agrobiodiversity heritage of India

A common meeting point of wisdom, traditions and expertise of stake holders in food and agriculture

A people’s initiative for new food culture

Glimpses of

Annam

Annam Festival 2015CISSA, TC 15/603, USRA-153, Udarasiromani Road, Vellayambalam, Sasthamangalam PO,

Thiruvananthapuram-695010. Telefax: +91 471-2722151Email: annamfestival@gmail.com; Web: www.cissa.co.in

P A r t N e r S

Jackfruit Promotion Council

State Horticulture Mission - Kerala

Vegetable & Fruit Promotion Council Keralam

Commissionerate of Food Safety - Kerala

Indian Veterinary Association - Kerala

Centre for Folklore Studies, Thrissur

Kerala Jaiva Karshaka Samithi

Darsanam Samskarika Vedi

SALIM ALIFOUNDATION

Santhigram

Confedration of Indeginious Cattle

Breeders Association