annual general meeting 2015 - sca€¦ · annual general meeting 2015 magnus groth, president and...
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Annual General Meeting 2015
Magnus Groth, President and CEO
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SCA – a Leading Global Hygiene
and Forest Products Company
AGM 2015 2 April 15, 2015
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Results 2014 vs 2013
April 15, 2015 3
Organic Sales Growth Operating Profit*
Operating Margin* Operating Cash Flow Earnings per Share
Net Sales
SEK
104,054m
+12%
* Excluding items affecting comparability and including gains on forest swaps of SEK 336m (583) before tax
SEK
11,849m
+14%
11.4%
+20 bp
SEK 9.40
+19%
SEK
11,184m
+26%
+3%
AGM 2015
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2014 Net Sales and Operating Profit
by Business Area
54% 30%
16% Operating Profit
52%
Operating Profit
20%
Tissue
Forest
Products Net Sales
Operating Profit
28% Personal
Care
AGM 2015 4 April 15, 2015
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Global Market Positions
Incontinence products:
1
AfH tissue:
1
Consumer tissue:
2
Baby diapers: 4
Feminine care: 5
AGM 2015 5 April 15, 2015
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Group Targets
People Targets Nature Targets Financial Targets
AGM 2015 6 April 15, 2015
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April 15, 2015 AGM 2015 7
Hygiene Solutions
In 2014
SCA
educated
2 million in hygiene
In 2014
around
400 million used SCA’s
products
every day
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Diversity entails, among other aspects, a mix of different personalities,
experiences and knowledge as well as gender and ethnicity
From 2007 to 2014 the proportion of women in:
the Group has increased to 32%
leading senior positions has increased to 27%
From 2007 to 2015 the proportion of women in:
the corporate senior management team
has increased to 29%
Diversity Actions
April 15, 2015 AGM 2015 8
2007 2014
25% 32%
2007 2014
15%
27%
2007 2015
17%
29%
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9 April 15, 2015 AGM 2015
Strategic Priorities
EFFICIENCY INNOVATION GROWTH
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Efficiency Programs
Efficiency Work Continues
Cost savings
0
50
100
150
Annual RateQ4 2014
Target 2016
EUR 80m
EUR 125m
Tissue
Synergies from
Georgia-Pacific acquisition
Forest Products
0
500
1000
1500
Annual RateQ4 2014
Target 2015
SEK 1,300m SEK 1,210m
Earnings improvement
0
100
200
300
Annual RateQ4 2014
Target 2015
EUR 290m EUR 300m
Hygiene Business
Cost savings
April 15, 2015 AGM 2015 10
On-going
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Innovations and product launches 2014
Tempo ProtectTM Tork EasyCubeTM Tork SmartFreshTM TENA Pants
Normal
Libresse
Roll.Press.Go™ Libero
Comfort / Up&Go
April 15, 2015 AGM 2015 11
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Marketing platform with women in focus First female crew in over 10 years
A number of marketing activities, for example:
- TV series about the crew has been shown in
over 30 countries
Global publicity including consumer and lifestyle
media, media value so far corresponding to
approximately half a billion SEK
CSR-activities within health and hygiene
Over 1 million have passed the SCA pavilion
and boat 190,000 visitors in the pavilion
1,500 customer and business meetings
Innovation in Marketing Female Team SCA in Volvo Ocean Race 2014-2015
April 15, 2015 AGM 2015 12
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31%
69%
Share of Sales Emerging Markets
19%
81% Emerging markets
Mature markets
2009 2014
In 2014, the organic sales growth
was 9% in emerging markets
April 15, 2015 AGM 2015 13
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Higher net sales and profits in all business areas
Strong cash flow
Continued work with efficiency
About 30 innovations and product launches
2014 Summary
April 15, 2015 AGM 2015 14
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Deliver in line with the strategy
Regain trust
Continue to generate value for shareholders,
customers, employees and other stakeholders
Focus Moving Forward
April 15, 2015 AGM 2015 15
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