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AUSTRALIAN HUMAN RESOURCES INSTITUTE

JANUARY-DECEMBER 2014ANNUAL REPORT

AUSTRALIAN HUMAN RESOURCES INSTITUTE | ANNUAL REPORT JANUARY-DECEMBER 2014

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Contents

REPoRt fRom thE chAiRmAn And nAtionAl PREsidEnt 3

REPoRt fRom thE chiEf ExEcutivE 4

PRofEssionAl dEvEloPmEnt PRofilE 5

cEntRE of ExcEllEncE PRofilE 7

mEmbERshiP PRofilE 10

AhRi PEoPlE 13

Audit And Risk committEE REPoRt 14

mEmbERs of thE AhRi boARd 15

council of stAtE PREsidEnts 18

The AHRI Annual Report for the year 1 January-31 December 2014 was published online during May 2015, prior to the Annual General Meeting of the Institute reporting on 2014.

An online copy of the Financial Report for the year ended 31 December 2014 is available for viewing or downloading by AHRI members on the AHRI website at www.ahri.com.au/AGM (Member username and passwordis required)


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Despite a year in which budgets were tight and business spending restrained, AHRI performed well financially and I can report a healthy 2014 surplus.

It was especially pleasing to note the strong delegate numbers in attendance at the national convention in Melbourne, with 1300 delegates and 1000 exhibition visitors taking in the speaker program and the showcasing of HR products and services. Opening keynote Tamara Erickson’s provided fresh insights on a multi-generational workforce, and

the presentations by more than 50 other speakers were always informative and sometimes inspirational.

I was particularly delighted to participate in a joint session at convention with Peter Cheese, the chief executive of our British counterpart association, the Chartered Institute of Personnel and Development (CIPD). It was reassuring to learn that in many ways Peter and I see the HR profession facing similar challenges, and that we also share some common views on how we can tackle them.

The public sector conference that accompanied the convention attracted a strong delegate attendance with speakers including Terry Moran, Carmel McGregor, Jacqui Curtis, Phil Minns, and Ian Fitzgerald.

One of the highlights of this year’s inclusion and diversity conference was the presentation by former army officer and lawyer, Rabia Siddique. The moving story of her life in Australia as a child and her commission as a British human rights lawyer during the Iraq war is a story of courage and persistence, and we are delighted to have re-engaged Rabia as the opening keynote speaker for the 2015 national convention in August.

One of a number of high spots at the AHRI awards dinner this year was the award of the Dave Ulrich HR Leader of the year to Andrea Bell who heads up the human resources team at law firm Herbert Smith Freehills. Andrea is also a member of the global people and development team at the firm. Two chief executives shared the CEO award, KFC’s Tony Lowings and Karl Redenbach from nSynergy, and the sell-out audience was again won over by the irrepressible wit and high-spirits of the master of ceremonies, Jean Kitson.

AHRI research efforts this year saw reports published on anytime-anywhere work and ‘What is good HR?’, both drawing on member surveys. We also used member survey data in making a submission to the Australian Human Rights Commission Inquiry on pregnancy and returning to work.

As a person who has written extensively on the subject of mentoring, I was pleased to note that AHRI’s mentoring program goes from strength to strength, achieving a record high participant intake of 550 participants in the first half of the year.

Members continue to respond well to the AHRI:Assist resource with page views reported in the magnitude of 185,000 for the year, in addition to 920 direct queries that were dealt with.

Our efforts to initiate a small business HR service this year resulted in the establishment of WorkforceHQ and a web-based subscription model. Though the take-up has been somewhat sluggish, we have entered into agreements with Qantas and Westpac, both of which show promise.

Media mentions during the year included workplace-related items as varied as childcare and parental leave, performance reviews, executive recruitment, globalisation and technology, sick days and breast-feeding at work. BRW published an opinion piece of mine on some of the traps in making senior appointments, and The Canberra Times published an opinion piece on executive recruitment, and also facilitated an exchange with Dr Allan Hawke, a former chief of staff to Prime Minister Keating, on the appropriateness of the term ‘human resources’.

Our CEO Lyn Goodear published an opinion piece in the Weekend Australian on the subject of good HR and small business, and also conducted a number of radio interviews, including ones on Richard Branson’s splash on annual leave.

The National President’s Forum that I lead included speakers during the year of the calibre of Marshall Goldsmith, Wayne Cascio, Bill Evans and David Rock. The Forum also conducted some high-level case studies for the benefit of members with the participation of GrainCorp, Westpac, Qantas, Stockland and Macquarie Group.

AHRI continues to be an active member of the Asia Pacific Federation of Human Resource Management (APFHRM), and the World Federation of People Management Associations (WFPMA). Lyn Goodear is the Secretary-General of the Asia Pacific Federation and I am the Secretary-General of the World Federation. We attended meetings this year in Wellington Santiago, and Casablanca.

On international matters, I submitted a chapter by invitation to an e-book that is being edited by Professor Dave Ulrich. My chapter is on the subject of certification, and when it is published in 2015 I trust it will provide a useful contribution to the discussion on the topic which is gaining global momentum.

The details of the year’s activities are set out in more detail within this report, which I commend to you.

Peter Wilson AM

RepoRt fRom the ChaiRman and national pResident


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I am very pleased to be able to report that 2014 has been a year in which AHRI has set in place a number of central redirection strategies for the future of the institute and the place of HR in the Australian business landscape.

Two operational decisions have played a part in that, one being the launch on 1 July of an overhauled AHRI communication platform. That has resulted in an improved offering of multiple media outlets to members following a successful tenderer, Mahlab Media, emerging from our tender process

in 2013. Features of the new platform include a refreshed hard copy HRMonthly magazine, an HRM online media website, video features, and weekly e-newsletters.

The other decision was the awarding of a contact to IMIS to implement a major refurbishment of the AHRI database. That will come on stream in the first quarter of 2015 and enable us to segment our database and significantly improve the way in which we communicate and service our members.

The other key initiative looking to the future took place in our strategy planning exercise in the last quarter of the year, which involved the members of the AHRI board, the council of state presidents, and the management team. A critical outcome from that exercise was the origination of the five pillars that are AHRI’s foundation for the future development of the profession and the growth of the institute.

Based on the five central themes of member career partner, HR community, intellectual capital, HR solutions, and infrastructure and enablers, the foundation pillars are designed to better place AHRI to strengthen the standing of the profession, and provide a basis to support the contemporary HR practitioner by championing exemplary professional practice to build sustainable organisations.

Associated outcomes from that initiative include a further development of the AHRI model of excellence informed by international benchmarks that drill down into the competencies, skills and behaviours that HR practitioners characterise as ‘good HR’, an initiative that will be complemented in 2015 by a survey of private sector chief executives and secretary-level officers in the public sector. The other outcome is the commitment, in alignment with our international counterparts in the UK and the US, to initiate a more robust certification model that will boost the standing of the profession in the estimation of HR practitioners themselves as well as the market. That initiative will commence in 2015 with the offering of a new four-unit program that will assess knowledge as well as workplace skills, behaviours and capability, and will involve a grandfathering arrangement leading into January 2017.

This year I am pleased to inform you that we have added a section to this annual report on AHRI’s people. As a body that represents good human resources practice and takes a strong stand on a number of people management matters, AHRI should report on its own people. If we are going to do the talking, we need to do the walking. The report indicates that there are matters that we need to give attention to, and we are taking steps to do that. One thing I can say that gives me a sense of gratification is that we offer our people considerable access to workplace flexibility and the take up is in the order of 80 percent. It also gives me pleasure to report that the take-up of training and development activities by staff members is strong.

Lyn Goodear

RepoRt fRom the Chief exeCutive


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2014 AhRi nAtionAl convEntionFour generations are now working together in today’s workforce and a fifth, with members under 18, is waiting in the wings, according to award winning US demographics author and researcher Tamara Erickson, who gave a keynote address to the 2014 National Convention in Melbourne.

Erickson spoke on the leadership challenges facing a multi-generational workforce and was one of 53 speakers who presented at the three-day AHRI national convention and exhibition from 19-21 August.

Other national convention speakers included:

• Marshall Goldsmith, one of the world’s leading executive coaches and a pioneer of 360 degree feedback, on questions that make a difference

• Peter Cheese, chief executive of the British Chartered Institute of Personnel and Development, on the changing role of HR

• Dr Louise Mahler, a communication specialist on vocal intelligence, the missing leadership ingredient

• Professor Wayne F Cascio from the University of Colorado Denver on the five global HR trends

• Sex discrimination commissioner Elizabeth Broderick and vice-admiral Ray Griggs on working parents and sexual harassment awareness

• Ita Buttrose on how to succeed beyond expectations

• Dr Fiona Wood on the art of communication

• Vineet Nayar, founder of the Sampark foundation, on creating magic by thinking beyond reason and logic

• Mary van de Weil on personal brand to leadership brand.

The 2014 national convention attracted approximately 1300 registered delegates, as well as an additional 1030 visitors to the 120 stand trade exhibition that showcased the latest in HR and workplace products and services, and included a dedicated HR technology hub. In addition to delegates from Australia, international delegates flew into the convention from 17 countries.

Public sEctoR confEREncE The 2014 national convention included a separate public sector conference on 19 August.

Public sector speakers included:

• US author Dr Lois Frankel on leading the way with courage and confidence

• Former Secretary of Prime Minister & Cabinet, Terry Moran AC, on the future of the Australian public sector

• Former Deputy Secretary Defence People, Carmel McGregor FAHRI, reflecting on a public sector career

• First Assistant Commissioner of the ATO - People, Jacqui Curtis FAHRI, on strategic HR leadership

• Deputy Secretary, Government & People Group, NSW, Department of Premier & Cabinet, Phil Minns FAHRI

• Chief Human Capital Officer, Australian Public Service Commission, Ian Fitzgerald FAHRI

hR tEchnoloGy confEREncEThe 2014 national convention included a separate HR Tech conference on 19 August.

HR tech speakers included:

• Dom Thurbon on the workplace of tomorrow, today

• Aaron Green on modern HR and innovation

• Rob Scott on HR benefits of gamification

• Michael Specht on key Australian HR tech insights

• Ian Miller on owning the talent pipeline

• Lyle Potgieter on managing human capital

• Fiona Hanson on the changing landscape of technology in recruitment

• Peter Williams on getting the most out of employees’ media skills and networks

pRofessional development pRofile


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AhRi nEtwoRksA total of 193 network events were hosted by AHRI during the year, and they included 172 free forum events. Total event attendees for AHRI events during the year were 10,065, including 1300 national convention delegates and 1030 exhibition visitors.

AhRi inclusion And divERsity confEREncEA retired British army officer and war crimes lawyer addressed around 250 delegates at the third AHRI Inclusion and Diversity conference as the opening keynote speaker in Melbourne on 30 October.

Rabia Siddique is a criminal lawyer who in 2006 was awarded a Queen’s Commendation for her human rights work in Iraq. She was one of 20 speakers at the conference held at the Grant Hyatt in Melbourne.

Other conference speakers included:

• Susan Ferrier from KPMG on the workplace of the future

• Michael Fraser from AGL on a CEO’s journey to becoming a gender equity champion

• Stephen Walker, formerly from the Australian Federal Police, on inclusion strategies

• Dr Helen Turnbull on adjusting mirrors and managing blind spots

• Kathy Finckh from CBA on handing back inclusion to your people

• Jacqui Abbott from Allens & Dr Linda Peach from WGEA on parental leave transitions

• Helen Conway from the WGEA on using data to improve gender equality

A panel discussed the question “How far have we come, and how far do we have to go?” Panellists were:

• Lin Surch from Pride in Diversity

• Lucy Micali from WorkFocus Australia

• Justine Moss from Reconciliation Australia

• Frances Fenestra from the 100% Project

• Stephen Walker from Workforce Strategies

AhRi shoRt couRsEsPublic short courses continued to challenge predictions as the appetite for this type of training appeared to be shifting. While leadership courses are still not gaining as much traction as expected, courses with an HR focus continued to attract interest.

REGistEREd tRAininG AuditIn the absence of an external audit in 2014, AHRI initiated the commissioning of our own independent ‘internal audit’, and were pleased to be given a compliance status. An extensive program of continuous improvement is in place to ensure we both remain compliant and audit ready.

cERtificAtE iv in hRThe Certificate IV in HR was a highlight of 2014 with above budget enrolments. Even more pleasing, is that while AHRI enrolment numbers represent only 10% of national enrolments in the course, our completion rates average 85% and so compare well with the national completion rate of 25%. This equates to AHRI students representing approximately 40-45% of graduates across the country a result we take as directly attributable to the quality of the AHRI program content and delivery strategy.

customisEd lEARninGCustomised learning and In-house programs achieved exceptionally strong enrolments in 2014. That may signal a positive message in relation to AHRI’s reputation, but also a shift in the way in which training is being sought.

intERnAtionAl PRojEctsInternational projects started to regain some traction in 2014, with existing clients re-engaging: for example; AHRI rolled out the 13th batch of students enrolled in Bahrain. We also commenced training in Malaysia, and we signed an agreement with the Nauru government for foundation training to commence in 2015.

E-lEARninGE-learning underwent significant change in 2014, with the implementation and roll-out of a new e-learning partner in ELMO during July, following which we saw positive engagement with a much improved platform.

wEbinARsThe Webinar program is now a fixed feature of the AHRI training options with the mix of programs being well received.

tRAininG nEEds AnAlysisA training needs analysis tool was in final stages of development towards the end of the year, and was launched in December. The TNA tool is designed to engage our members with our product suite based on their specific needs as identified via use of the tool.

cERtificAtionFollowing a strategy planning day in the last quarter of the year, AHRI committed to proceeding with a major certification initiative. The first step towards that was the development of the AHRI Practising Certification Program (APC). The ACP is the outcome of the redevelopment of the Professional Diploma of HR (PDHR), and by the end of the year significant progress was made with two of the four units on schedule for delivery in Semester 1, 2015. The final two units will be ready for mid-year 2015 intake, and will include the new capstone ‘certification unit’. 2015 will be a year of transitioning those students who are currently studying the PDHR (a two-year part time course) through their studies as well as taking new enrolments for the APC.


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AhRi 2014 AwARdsThe chief executives of very different companies were announced as joint winners of the 2014 National AHRI Awards at a gala dinner in Sydney on Tuesday 3 December.

Tony Lowings from KFC Australia returned home from senior executive positions in the international KFC business to record success metrics not often seen in the market through the promotion of a strong culture built on trust and integrity with executive teams, franchise partners and employees.

Karl Redenbach is the CEO and co-founder of nSynergy and OSC, a company specialising in modern technology solutions for making businesses more collaborative and efficient. The company operates 11 offices around the world. Redenbach breaks the CEO mould by being accessible, inspiring and bringing an energy that moves others out of their comfort zone into a place where they can excel.

A full list of award winners is set out below.

Individual AHRI award winners:

» Karl Redenbach, nSynergy & OSC (joint winner Lynda Gratton CEO Award)

» Tony Lowings, KFC - YUM Restaurants (joint winner Lynda Gratton CEO Award)

» Andrea Bell, Herbert Smith Freehills (Dave Ulrich HR Leader Award )

» Ben Hamer, Department of Social Services (Dave Ulrich HR Rising Star Award)

» Valerie D’Angelo, East Group Sydney Roosters (Paul Dainty HR Student Award)

Organisation Initiative award winners:

» Department of Transport and Main Roads QLD (Fons Trompenaar Award for Innovation and Creativity

» Tas Gas Networks (Ian Kiernan Award for Corporate Social Responsibility)

» Healthwise Global (Martin Seligman Award for Health and Wellbeing)

» Westpac Group (Marshall Goldsmith Award for Talent Development)

» PACCAR Australia (Rob Goffee Award for Talent Management)

» Department of Human Services (joint winner Wayne Cascio award for Organisational Leadership and Development)

» The Alfred Intensive Care Department (joint winner Wayne Cascio award for Organisational Leadership and Development)

» Seqwater (AHRI Award for Workplace Relations)

» Coles (joint winner Peter Williams Award for HR Technology)

» RSPCA QLD (joint winner Peter Williams Award for HR Technology)

2014 inclusion And divERsity AwARdsThe 2014 AHRI CEO Diversity Champion Award was shared between Aurora Fonte from Assetlink and Lance Hockridge from Aurizon.

Fonte founded the cleaning services company Assetlink 21 years ago with her husband Franco Fonte. Hockridge is managing director and CEO of the Queensland freight operating company Aurizon, a top 50 ASX listed company. Both CEOs were recognised for the leadership they provide that drives a strong workforce ethos of including difference.

In other awards, the Westpac Group won the 2014 AHRI Disability Employment Award. The Westpac approach is focused on empowering its people and embedding accessibility through design of workplace locations, training leaders, giving guidelines to front-line staff, providing targeted recruitment opportunities for people with disabilities, and sponsorship by the executive group.

The awards were announced at a gala dinner held at the Grand Hyatt in Melbourne on 30 October. A total of 15 award winners were announced in 12 categories.

Individual award winners:

» Diversity Champion – HR: Abbie Wright, Aurecon

» Diversity Champion – CEOs: Lance Hockridge, Aurizon and Aurora Fonte, Assetlink

» AHRI R U OK? Champion Award: Keir Williams, Bristow Helicopters Australia

Organisation award winners:

» Age Diversity in the Workplace: Mercy Health

» Cross Cultural Management: University of Western Australia

» Disability Employment: Westpac Group

» Gender Equity in the Workplace: Aurizon

» Indigenous Employment Award: Crown Resorts and Australian Red Cross

» Commonwealth Bank Inclusive Workplace Award: Accenture Australia and Norton Rose Fulbright

» Lesbian, gay, bisexual, transgender and intersex inclusion (LGBTI) Award: Lend Lease

» AHRI R U OK? DAY Workplace Award: Mercy Health

» Sir Ken Robinson Award for Workforce Flexibility: Justitia Lawyers & Consultants

The inclusion and diversity awards dinner was a sell-out event that featured a wonderful performance by the Melbourne Gay and Lesbian Chorus.

CentRe of exCellenCe pRofile


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REsEARchThe positive involvement of the Research Advisory Panel (RAP) during 2014 added gravitas to our research activities and has been beneficial in the refinement of AHRI’s 2014 research offerings and the planning for 2015 research activities. In 2014 AHRI surveyed members on telework (anytime-anywhere work) and ‘What is good HR? This latter survey was the first part of two surveys, the second being a 2015 survey of chief executives about the role of HR.

AHRI also made a submission to the Australian Human Rights Commission Inquiry on pregnancy and returning to work, which was based on a survey of AHRI members.

In addition, AHRI surveyed members on older worker issues in the workforce that provided strong data for an Older Workers Summit in February 2015 in partnership with the Australian Human Rights Commission. Almost 2000 members responded to that survey, the findings of which were due to be released in 2015.

AHRI once again participated in the global HRCL research project lead by the RBL Group and Professor Dave Ulrich. A Discussion Paper was provided to the group for tabling at a London meeting in late October, with the survey work to commence in 2015. In addition, AHRI, via Chairman Peter Wilson, contributed to an ebook that Dave Ulrich edited and that is due to be published by HRCI in 2015. The primary focus of the chapter is the new AHRI Model of Excellence, and our proposed approach to professional certification.

AhRi:AssistAHRI:Assist continued to be a valuable resource for AHRI members in 2014 with material sourced from this service that informed AHRI’s printed and electronic media. Based upon the number of website hits and queries, the most popular topics identified in 2014 were: contracts / conditions of employment, employee relations and exiting the organisation. Page views totalled 185,000 during the year and 920 queries were dealt with.

AhRi mEntoRinGThe first intake of the AHRI Mentoring Program in April 2014 received a record number of matches: 283 pairs representing over 550 participants. The second intake closed in July attracting 202 mentees and 155 mentors. This was the last year in which the AHRI mentoring program will allow non-AHRI members to be involved as mentors.

AhRi couRsE AccREditAtionThe AHRI course accreditation program continued to engage in 2014 with universities and education providers nationally. This year, 38 applications for course accreditation were received from 18 universities. The revised Model of Excellence has informed the redevelopment of the AHRI course accreditation program that has been communicated to universities and TAFE providers.

AdvocAcyA wide range of meetings and correspondence has occurred between AHRI and various Government and Opposition representatives during the year. We have also shared a range of evidence based papers, and taken the opportunity to make evidence based submission where appropriate; for example, a submission to the Australian Human Rights Commission on supporting working parents and parents returning to work, and another to an Attorney General’s Department consultation on proposed amendments to the Racial Discrimination Act.

AHRI continued its membership of the Council of Small Business Associations of Australian (COSBOA). While AHRI stepped down from our AHRI Director representation on the COSBOA board, we maintained a positive working relationship with COSBOA in alignment with our Workforce HQ initiative.

A media release was issued on 8 October announcing the AHRI/Westpac WorkforceHQ subscription agreement which followed the earlier announcement of a Qantas Aquire partnership. Traction in this space has been very slow, partly due to the fact that our partners are concurrently evolving their offer to the small business market, and we hope to see stronger engagement with this portal in 2015.

AHRI Initiated and developed its contribution to the Older Australians at Work Summit, scheduled for February 2015, in partnership with the Human Rights Commission. Corporate partners were KPMG, NAB and the Business Council of Australia.

During 2014 we have invested time in developing stronger relationships with other associations, with the purpose of sharing experience and learning of their responses to the challenges facing professional associations.

In the last quarter of 2014, we confirmed AHRI’s participation in the SHRM Foundation DVD case-study featuring KFC on the topic of Innovation with Young Workers. The case study focuses on Diversity, and the breadth of diversity, from young to older workers, in AHRI programming. Filming was expected to occur during February, 2015.


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AhRi in thE mEdiASome notable media mentions during the year included an opinion piece by AHRI Chairman Peter Wilson published in response to the public slights of Dr Allan Hawke in a series Fairfax media articles on the use of the term ‘human resources’ in AHRI’s name. Peter Wilson’s response appeared in The Canberra Times Informant and the Sydney Morning Herald.

Peter Wilson was also quoted in BRW on the extent of preference for childcare over parental leave. The online News Corp digital news outlet, news.com, interviewed Peter Wilson for a story on AHRI’s submission to the Human Rights Commission on the day the Commission displayed submissions on its website.

Lucille Keen from the Australian Financial Review wrote a story on performance reviews that cited AHRI’s most recent HRpulse research and quoted Peter Wilson.

Other opinion pieces from Peter Wilson appeared in BRW on ways to avoid turning senior appointments into disappointments, and AHRI CEO Lyn Goodear in the Weekend Australian on how treating employees well can ensure the sustainability of small businesses.

Leading into the AHRI national convention, the keynote speaker from CIPD, Peter Cheese, was quoted in the Australian Financial Review on HR’s five steps in the battle to stay relevant. Peter Wilson was quoted in another Australian Financial Review story on shake-ups in executive recruitment, and in the Sydney Morning Herald on the influence of globalisation and technology on restructuring practices.

Lyn Goodear was quoted in Women’s Agenda on employers and breastfeeding at work, and was named in Smart Company as one of the seven most influential women in small business.

Peter Wilson did an ABC radio interview on why Queensland workers take more sick days and also published an opinion piece on executive remuneration in The Canberra Times with Julia Pryor (from Vision Super).

Lyn Goodear participated in two ABC radio interviews on Richard Branson’s announcement about annual leave.

nAtionAl PREsidEnt’s foRumWe made a positive contribution to the National President’s Program with a strong participation rate average at NPF functions. Featured speakers during the year included Marshall Goldsmith, Wayne Cascio, Bill Evans and David Rock. In addition, informative case studies with GrainCorp and Westpac were conducted. During November HR Directors from Qantas, Stockland and Macquarie Group shared business transformation perspectives with members.


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AhRi mEmbERshiPMembership numbers remained roughly constant throughout 2014 when the retention rate of 76 per cent for the year is seen beside the new member rate. The March-April decline in numbers in the member growth graph below reflects the discontinuation of the free student member category at that time and the conversion to a paid student model.

mEmbER GRowth 2014

The majority representation of female members in excess of 70 per cent noted last year appears to be a constant, as the proportion of female members increased slightly from 71 per cent in 2103 to 72 per cent this year.

GEndER of mEmbERs 2014

A shift in the types of job roles of members has been noted, with consultants making up a greater presence, as do the more senior end of the HR scale. The roles included in the graph below do not include roles with fewer than 1% of members.

job RolEs of mEmbERs

The age range of members has moved marginally in the 18-35 year-old groupings but has otherwise remained constant with around 80 per cent of members unsurprisingly in the 26-55 year-old ages groups.

membeRship pRofile

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AGE of mEmbERs

In 2013 the average years of membership was 5.6 which shows an increase in 2014 to 5.7. In particular, the growth in the one-to five year range is noted.

lEnGth of mEmbERshiP

The graph below on industry type of AHRI members is based on the ABS listing categories and indicates a wide range of types.

industRy tyPE of mEmbERs

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mEmbER communicAtionsHRmontHly and digital mediaFollowing a positive 15 year relationship with Hardie Grant Publications, the AHRI tender in 2013 for a publisher saw Mahlab Media emerge as the successful tenderer. In July 2014 Mahlab launched an overhauled AHRI communication complex that has resulted in an improved offering of communication to members. They include a refreshed hard copy HRMonthly magazine, an HRM online website, video and TV features, and weekly e-newsletters.

Targeted strategies in social media have seen the growth of the AHRI LinkedIn Discussion Group increase significantly and reached in the order of 45,000 members at year’s end. In 2015 we will allocate a .2 senior role to oversee our future social media strategy.

AHRI continues to be perceived as producing excessive e-communication, and we have sought to redress this by consolidating some of the e-communications. We further hope the implementation of a new iMIS database in 2015 will allow us to streamline our member communications further through improved market segmentation.

asia Pacific JouRnal of Human ResouRces

AHRI’s academic journal, the peer-reviewed Asia Pacific Journal of Human Resources (APJHR), has now been in operation for 52 years and is going from strength to strength, measured by quality of the papers and citations. Published by Wiley-Blackwell since 2012 and by Sage for the 10 years prior to that, the journal enjoyed an Impact Factor of 1.000 at the last assessment in 2014 and a ranking of 9/26 in the ‘industrial relations and labor’ category.

The journal contains four issues a year and rates well on article downloads and unique visitors to the pages, with around 100,000 visitors this year. That is a remarkable achievement, given that journals with a regional focus that are discipline-specific tend to be much less well cited and visited than generic journals in the business and management field. For example, APJHR benchmarks itself with two good journals in the HRM field: Human Resource Management (the top rated journal in the HRM field) and The International Journal of Human Resource Management. The last Impact Factors of both of these journals were below 1.000.

PARtnERshiPs And siGnificAnt RElAtionshiPsFollowing meetings that occurred during the 2014 World Congress in Chile, a memorandum of understanding agreement was established between AHRI, the Human resources Institute of New Zealand (HRINZ), and the Human Resources Professionals Association in Canada (HRPA). The expectation is that this MoU will produce a closer working relationship between the associations in the future that will be of mutual benefit across our memberships.

intERnAtionAl REPREsEntAtionaPfHRm and WfPmaAHRI continued to be strongly represented during 2014 as one of the member countries of the Asia Pacific Federation of Human Resource Management (APFHRM), and through that body the World Federation of People Management Associations (WFPMA). AHRI Chairman Peter Wilson is Secretary-General of the WFPMA, and AHRI CEO Lyn Goodear continues as Secretary-General of APFHRM. The AFPHRM met in Wellington, New Zealand, during March and Santiago, Chile, during October. The WFPMA met in Casablanca, Morocco, during April and Santiago, Chile, during October. AHRI was represented at each meeting.


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ahRi peopleThe full-time equivalent (FTE) staff numbers at AHRI for the year 2014 stood at 40.2 and represented 46 members of staff. As at December 2014, seven staff members have served for between 6-10 years and two for 10 years or more, accounting for 19% of the total. Nineteen members of staff at December 2014 have been with AHRI from between 2-5 years, representing 40% of the total staff members. The staff statistics are consistent with climate survey data that indicate the majority of staff at the time (78%) intend to remain with AHRI for more than one year.

The gender profile of AHRI staff as of December 2014 shows a majority (85%) are female, up from 81% the previous year. While the gender demographic is roughly representative of AHRI’s member base, we are conscious of the value of greater diversity, and through our recruitment practices are seeking to redress the relatively low proportion of male to female employees, mindful that the administration, events and education roles typically attract a significantly higher proportion of female applicants. AHRI’s family friendly practices also make us attractive to working mothers.

In addition to attracting male applicants, we also look proactively to include on our recruitment short-lists applicants from the groups represented among the inclusion and diversity target groups for which we offer awards. The issue of gender profile aside, we have succeeded in short-listing and employing applicants from a broad range of ethnic backgrounds and age groups, and created two positions during the year specifically targeted at recruiting older employees and one position for a person with disability, and made appointments accordingly.

AHRI has planned an official Health & Wellbeing Week during February 2015 aimed at providing staff members with examples of how to implement small healthy lifestyle changes in the short term that can make a big difference in the long term.

AHRI staff at the 2014 National Convention Gala Dinner.


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audit and Risk Committee RepoRtAHRI Ltd’s Audit and Risk Committee comprises three non-executive directors: Ian Hedges (Chair), Jon Scriven and Peter Wilson. Committee members are appointed for two years or until their terms expire (if earlier). Members may sit for consecutive terms. The CEO attends Committee meetings as an observer.

The Company Secretary provides secretariat services for the Committee. The minutes of meetings are circulated to all AHRI Ltd Board members, and the Board’s meeting agenda has a standing item enabling the Chair of the Committee to report on its activities and recommendations.

The Audit and Risk Committee met on two occasions during the period 1 January to 31 December 2014. Relevant members attended all meetings as applicable.

The Committee fulfilled all its responsibilities included as part of the Charter including the following outcomes:

• Reviewing and as appropriate endorsing the 31 December 2014 AHRI Ltd financial statements for the Board’s consideration.

• Reviewing and as appropriate endorsing the robustness of AHRI’s business planning and risk management processes in preparation for the 2015 Budget.

• Continuing the Internal Audit program and monitoring implementation of the recommendations arising from the audits.

• Continued consideration of the ASX Corporate Governance Principles and Recommendations.

• Monitoring the development and training, and the disclosure of interests, of all AHRI Directors.


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PEtER snowdEn wilsondiREctoR

QuAlificAtionsB. Comm (Hons) MA (Hons), Fellow member of AHRI; Fellow of Australian Institute of Company Directors, Fellow of CPA, Fellow of CIPD.

ExPERiEncEPast President of the Asia Pacific Federation of Human Resources Management Group, Chairman and Director of Yarra Valley Water Ltd

& HRIZON2012. Chair of Vision Super until July 2014, Immediate Past Chairman of Vision Super and now Chair of its Audit and Risk Committee; Secretary-General and Director, World Federation of People Management Associations (Switz.), and Director Vincent Fairfax Ethics in Leadership Foundation. Formerly Executive General Manager of Human Resources and Operating Risk at Amcor until 2005, Managing Director Asia Pacific Division with the ANZ Banking Group, Chairman of the Commonwealth Safety, Rehabilitation and Compensation Commission (Comcare) from 1998 to 2003, Director and Chairman of the Melbourne Tigers Basketball Club, a Board member of Dalgety Farmers Ltd, and Kimberly-Clark Australia Ltd. Adjunct Professor in Monash Business School at Monash University.

sPEciAl REsPonsibilitiEsNational President and Chairman. Member of the Audit and Risk Committee.

john chARlEs wilsondiREctoR

QuAlificAtionsFellow member of AHRI, the Australian Institute of Company Directors and the Recruitment and Consulting Services Association.

ExPERiEncEAHRI Councillor 2005 - 2014, Director of business development and board member of the Bayside Group of

Companies (since 1976), Director of Risk Solutions Australia Pty Ltd (since 2005) and a Director of the Master Builders Association of Victoria (1995 – 1999).

sPEciAl REsPonsibilitiEsDeputy Chairman.

lynEttE joy GoodEARchiEf ExEcutivE officER And mAnAGinG diREctoR

QuAlificAtionsLyn has a Bachelor of Business and a Masters degree in Education (leadership and management). She is also a member of the Australian Institute of Company Directors, a Fellow member of AHRI, and a Fellow of CIPD.

ExPERiEncELyn Goodear is the Chief Executive Officer of the Australian Human Resources Institute and was appointed to the role in December 2012.

Lyn was formerly National Manager, Professional Development at AHRI, a position she held from 2005 to 2012. Previously Lyn held leadership and management roles within the education sector at Southwest Institute of TAFE and Deakin Australia, in addition to accounting roles within the mining and engineering industries located in the United States and Australia. She has also managed her own consulting business.

Lyn is an alumnus of the Mt Eliza Business School Leadership Program and the Advanced Human Resources Executive Program of the Ross Business School, Michigan, USA.

sPEciAl REsPonsibilitiEsIn 2012, Lyn was appointed to the role of Secretary General and Treasurer of the Asia Pacific Federation of Human Resources.

iAn thomAs hEdGEsdiREctoR

QuAlificAtionsDMS, MBA, Fellow member of AHRI, GAICD.

ExPERiEncEAHRI Councillor since 2008, NSW AHRI State President since 2011. General Manager People at Hanson. Previous roles; General Manager Human Resources, James Hardie Asia Pacific; Director Human Resources, Norske

Skog (Oslo); Group Human Resources Manager - Finance, BHP.

sPEciAl REsPonsibilitiEsNSW AHRI State President, member of the Council of State Presidents. Chair of Audit and Risk Committee.

membeRs of the ahRi boaRd


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michAEl chARlEs dAwson-smithdiREctoR

QuAlificAtionsBA, Grad Dip Labour Management Relations, Fellow member of AHRI, Leadership Victoria Fellow

ExPERiEncEAHRI Councillor since 2010, AHRI VIC State President since July 2011. Current role: General Manager People and Culture, Early Childhood

Management Services. Previous roles: Human Resources Manager, City of Melbourne; Executive Director Human Resources, Peninsula Health; Global HR Advisor, NAB; Industrial Relations Manager NAB; Head of Human Resources, National Financial Management; Human Resources Director, Monash Medical Centre; Human Resources Manager – Commercial, BP Australia.

sPEciAl REsPonsibilitiEsAHRI VIC State President, member of the Council of State Presidents.

jonAthon mARk scRivEndiREctoR (appointed 27 May 2013)

QuAlificAtionsMA (Hons Cantab) in Mathematics; Fellow member of AHRI; Fellow of the Institute of Chartered Accountants in Australia.

ExPERiEncEJon Scriven joined Qantas in April 2009 as Group Executive People. Prior to joining Qantas Jon was the Group HR Director for Coca-Cola Amatil

taking on that role in 2002. Between 1999-2002 Jon was a Human Capital Services Partner at Andersen. From 1991 Jon held various roles within Coca-Cola Amatil including Group Remuneration & Benefits Manager and Group Learning & Development Manager. Earlier in his career Jon held Learning & Development roles at both Westpac and PriceWaterhouse. In April 2011 Jon’s responsibilities at Qantas were extended to include overseeing the Office of the CEO comprising Safety, Security, Environment, Risk, Internal Audit, Legal and Company Secretary while continuing his responsibility for all aspects of Human Resources across the Group.

sPEciAl REsPonsibilitiEsMember of the Audit & Risk Committee

PEtRinA suE covEntRy diREctoR (appointed 27 May 2013)

QuAlificAtionsPetrina has a master’s degree in Ethics from the University New South Wales, a Master of Business Administration from the University of South Australia, a global EMBA from Sydney University and is presently completing a PhD with the University of Melbourne. Petrina is also a Fellow of member AHRI and a Vincent Fairfax Fellow.

ExPERiEncEPetrina is an executive director of Santos Ltd (Australia) and Santos Pte Ltd (Singapore) covering HR, Ethics and Compliance, Cultural Heritage and Community Relations. She previously held global vice president roles with the General Electric Company and The Coca Cola Company which included Non-executive director positions on the boards of Coca Cola Bottler Ltd (Sri Lanka) and EPCM (Singapore).

Petrina is Chair of Adelaide University Business School, Non-Executive Director with Australian Association of Philosophy and an advisory board member with University College London (Australia).

sPEciAl REsPonsibilitiEsNo additional responsibilities.

RhondA mAREE bRiGhton-hAlldiREctoR

QuAlificAtionsB.A (Org Psych/IR) Grad Dip. ER, Strategic HR (LBS), Fellow member of AHRI.

ExPERiEncECurrently Executive General Manager Organisation Development with the Commonwealth Bank of Australia,

an appointment she assumed in May 2012, following a period as General Manger Human Resources of the Retail Bank (2010-12). Her former executive roles include six years with the global fashion eyewear group, Luxottica (2006-10) that included positions as senior vice-president – HR and communications, and group general manager human resources. Prior to that she held a number of executive roles with Sara Lee in Chicago, the Netherlands and Australia (1995-2006). Rhonda was also 2013 Patron for ASPECT (Autism Australia).



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mARiAnnA PAnoPouloscfo & comPAny sEcREtARy

QuAlificAtionsMarianna has a Bachelor of Commerce from the Flinders University of South Australia. She is a Certified Practising Accountant and a Graduate of the Australian Institute of Company Directors. She also holds a Master of Business Administration from Deakin University.

ExPERiEncEAs CFO & Company Secretary, Marianna manages AHRI’s accounting, reporting, risk management, governance and regulatory compliance during the year. Prior to joining AHRI, Marianna had performed in the role of Finance Manager for several years in a range of organisations.



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nAtionAl PREsidEnt PEtER wilson Am fAhRi

AustRAliAn cAPitAl tERRitoRytAnyA hAmmond fAhRi

nEw south wAlEsiAn hEdGEs fAhRi

noRthERn tERRitoRyAmAndA-lEA smith cAhRi/ kiRstEn jonGsmA cAhRi

QuEEnslAndcoRinnE butlER fAhRi

south AustRAliAchRis wood fAhRi

tAsmAniAtoni RowlEy fAhRi

victoRiAmikE dAwson-smith fAhRi

wEstERn AustRAliAdR kim schofiEld fAhRi/ERicA GAllAGhER fAhRi

CounCil of state pResidents

AHRI’s State Presidents are elected by the council members in each state and territory. Two CSP members stood down during the period. From 1 January-31 December 2014 the AHRI state presidents were as follows:

AUSTRALIAN HUMAN RESOURCES INSTITUTE LIMITEDABN 44 120 687 149Level 13, 565 Bourke StreetMelbourne Victoria 3000T (+613) 9918 9200F (+613 9918 9201

AHRI.COM.AU

annual report - ahri · pdf filethe ahri annual report for the year 1 january-31 december 2014...

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